 When it comes to funding, how did you first go about starting this company funding-wise? Yeah, I mean, so I will say the Netflix show definitely helped because I announced that I was going to do this idea right when the show came out and I did a Kickstarter. That's smart. Yeah, yeah, yeah. Did you do that on purpose? Yes, yes, very much so. So you had enough heads up on the show coming out. It wasn't like tomorrow, yeah, got it, okay. Yeah, I mean, it would have been ideal if we had the packaged products ready to go when the show came out for sure, but nothing is ever easy in this industry.