 So we're here at the Lincoln Technology Solutions and so hello, so who are you? I'm Dave Lincoln, I'm the founder of the company. So what are you showing here? So right here we have a 7000-nit display that's good for outdoor use, signage, vending machines, automotive, marine, avionics. 7000-nits? Yes. That's the brightest in the world. Correct, yes. You don't really need 7000-nits but just proving the point that you can back it down to maybe a more comfortable viewing experience like two to three thousand-nits but this will get as bright as you would ever want to see a panel. That's super bright. Yes and it's got the high color. We designed a custom boost board, custom LED solution, direct backlight situation going on here and everything was all custom built. We essentially just took a piece of glass and built the module all around it. So is it the kind of stuff your company is doing, a display? Yes, we do custom PCB design work in custom display solutions and oftentimes those two converge and become a product. LTS 7-inch? What is LTS? Lincoln technology solutions. All right. So our customers call us instead of having to say Lincoln technology solutions, they just call us LTS. So it kind of stuck. Like a new standard, like LTPS, one of those. All right, cool. So how long have you been at the SID display week? We've been here all week. And you've come before? Yes. To the show? Yes. As the display conference is pretty good, right? Yes, yes, yes. New stuff. Where are you based? I'm based in North Carolina.