Loading...

The Unfolding Green Brands Landscape: Notes on the Trendline

56 views

Loading...

Loading...

Loading...

Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Apr 16, 2012

Updating research presented at SB'07 through SB'10, Annie Longsworth, CEO of Saatchi & Saatchi S, presents new research that explores specific behaviors and attitudes that are driving (or preventing) purchase of sustainable products, as well as the latest public perception about which brands are the best at being 'green'. Then off we go for a rich and full day of inspiration, good ideas, and interactive, hands on experience with the strategies and tactics that lead to successful sustainable brands.

Loading...

When autoplay is enabled, a suggested video will automatically play next.

Up next


to add this to Watch Later

Add to

Loading playlists...