 George Bruno with the 21 report. We're at the 21 convention the final event of the decade And I'm talking with Steve the Dean Williams. Good to have you here. Thank you so much for absolutely Love it. How'd it go today? Today was great. It was great. Just like every every day. It's just meeting new people It's talking with the speakers and it's just the atmosphere in the environment Second to none. Perfect. You are like such a part of the gang now I just I can't even imagine having a 21 convention without you now. Thank you It's like you've been here for years You just like you fit right in and you have like your own little fan club and everybody loves you here What did you talk about this time? Well today what I talked about this time was basically Your thoughts lining up with your behaviors Um, what I did was I I asked everybody at the beginning who wants money if I if you were offered money Would you take it and they rose their hand? And then I threw pennies dimes and nickels on the ground And I waited for somebody to get up and come get the money And what I was showing guys is that sometimes your thoughts if they're not in line with your behaviors You're just fantasizing and dreaming and you're not really going after what it is you want So that's what we discussed. Wow a true motivational speech then. Oh, yes, absolutely. Oh, that's fantastic How is that applicable to everyday life? Well for a lot of gentlemen out there Unfortunately, if your behaviors don't line with what you think you're just fantasizing dreaming If it's you know, I want to be a man or I want to grow and I I want to do different things And if all you're doing is thinking about those things and not formulating a plan to do those things You're not doing those and that's why I brought Thanos, you know in the second part I talked about Thanos and how he Had so much drive. Yeah that he didn't care who was in his way He didn't care what people thought about him. He was going to reach his goal And once he reached his goal, he left it there and moved on to the next goal Yeah You use a lot of mythology And that kind of stuff in your presentations Just seems like it really It applies to Our journeys today Yeah, most of the time what you see on tv sometimes they kind of give you stories And they kind of give you tips on some life Lessons on your journey and even with the Lion King, you know, they were saying, you know, those they're those that can feast Then you have others that lay in the darkness waiting for scraps. It was something that I was saying That's the same thing that I always try to let guys know that, you know, even though it's there You got to start looking at it and Question with your eyes and also begin to question with your ears What is the difference and I'll use one of your phrases grass eating lions What's the difference between a grass eating lion And the true meat carnivore Lion well the grass eating lion does like say it's like an impossible burger, you know made of trees and leaves and grass And these guys are sitting around fantasizing or thinking about okay I want to be a man. I know what it takes to be a man, but I'll do it tomorrow. Yeah, I want to be a man. I want to know what it takes to do a be a man Oh my toe hurts So it's nothing but excuses. It's like If we're in a serengeti, it's like a hippo saying, hey, you know what? You don't have to learn how to hunt and you don't have to lock in on your prey Why don't you do this? I've got this Impossible zebra burger. It tastes just like zebra, but it's made out of grass and you can have this And you don't have to work hard You don't have to be accountable and you don't have to be responsible You can eat this fake burger Instead of doing the real thing and that's why I call that because grass eating lions Pretend to be a lion until it's time to be a lion Accountable and responsible. Yes. Why is that important? Accountability and responsibility is important because it gives you a marker of where you're at and where you need to go You see, I always tell guys all the time You can watch all the youtube shows and you can read all the books you want to read But when I tell guys turn the pages of a book, you don't feel anything Watch your youtube. You don't feel anything. It's when you get in the moment of what we call the game When you're in front of that woman that gives you your marker on what you really are opposed to what you think you are Yeah, yeah, interesting. Well, you have a pretty big following and I know you and I we uh, I was on your show For I guess four or five Fridays. Yes, we did that. Oh great and you have You have such a faithful following of people and what is that show called the man mindset The man mindset. Oh, yeah, it's just the man mindset show. Oh, but our show we did was the uh red It was the red pill live. It was a red line. Okay, the red line. Yeah, not sure and I notice you You do a lot of live stuff. Yes Tell me about your live broadcasts. I mean that's a lot of people A lot of people record You know the video record their presentations that way it can be edited when you go live. There's no editing No, wait, you gotta know it. Yeah authentic. I want to show There's no taking those words back once they leave your mouth, right? I want to show the authenticity that I'm just not a What they would consider like a pickup artist or a gimmick or a trick I'm just a man that I just got that has lots of information. Again, I started at nine years old So I have lots of information But I'm not afraid to share it. I welcome this. I mean, if you don't mean I do like four or five hour shows I mean just kick them out one after the other you pound them out, right? I have a lot of information, but I want to let people know that I understand you I empathize on one hand, but I'm going to punch you in the chest on the other hand because I don't want you to feel like life Or the gang Uh feel sorry for you because they don't they don't care about any of us because they're like a it's like a current Yeah, it's always just going to move in one direction and now they're going to go with the current Or you're going to try to go against the current or you're not going to even try to put your toe in the current How do you do such a long show? I just have to draw. I'll just I love, you know, you know, you know, you love what you're doing You just do it because you love what you're doing. I just love helping people You know, the reward that I have is when they say steve This is where I was and because of you and again, it's not an ego trip But because of some of the things I learned from you I applied them to my life and I began to see the change I begin to see my value my worth in my last name. So yeah, I notice that There's a lot of guys that talk about theories out there. Yes, and you talk about Application in real life. There's not a lot of theoretical high in the sky kind of stuff Well, well, I always go back to to Elvis Presley to some guys who you find out about me first Elvis wasn't like the king of rock and roll Elvis Went across the street from the Baptist churches and stuff and learned how to shake his hips Across the street Then he came back to his side of the street and then everybody thought wow, he's the originator. Yeah, well You and I have come before the internet So you and I have a different perspective of what real life is versus what has been concocted in the internet So a lot of guys have come and went on the streets talked to the pimps the players the hustlers the max And the real men such as yourself But they take pieces of what you do and then they were called a game like going to a pig grabbing a ham And then telling everybody this is a real pig. Yeah, so what they do is they hurt guys more I like guys giving out information, but When you're giving a piece of the pie instead of giving the whole pie you're doing more damage than good Yeah You talk a lot about The stuff that was going on before the internet. Yes all the time which Which was real life. Yes. Yes. It was real life. Yes. There wasn't a lot of guys gathering Watching videos. It was just Yes life hunter be hunted. Yes. Yeah. Yeah I like to say a lot of guys talk about Like being an alpha and there's just a ton of words. Yeah words words and I tweeted something out In the past couple days where I said what some people call alpha. I just call being a man. Yes. Yeah, that's all I didn't have a label Well, there was no label Well, the thing is now you have to make a label of something to try to separate yourself from everybody else Is everybody's trying to find a foot in the same type of area? Yeah So what I just do is I just go back to nature, you know, a lion's a lion a lion was a lion in 12 bc Lion was a lion in 54 ad It was a lion in 1928 48 72 and now he's a lion. The only thing that changes is time and Space and everything else changes around the lion But he still behaves in a lion type way and that's all I try to tell him Go back to nature the lion doesn't tweet. He doesn't facebook and things like that He just is and that's what I'm trying to show guys. This is authentic and I hate you know I hate using the word game, but that's what that's where the authentic comes from because I try to go everything I take back to nature. Mm-hmm. Yeah, there was uh There's a lot of Theoretical guys. Yes a lot of experts online But they never step foot outside their front door But okay, those who I call those people co-leaders uh smiths If you're in the bible anti christ or an agent where The funny thing is a lot of guys will know is that these guys are really working for women See a woman is not most guys won't trust a woman That has information But who's to say a woman can't pay somebody to give her information out to do more harm to these guys And that's why I always say you got a question with your eyes and question with your ears because if you're getting if you If you see the guy visually now, I can see you and I can look at you and tell you know I've always told you you're a smooth and you know, you I can tell game recognizing I can tell you are smooth man with my eyes But with my ears was the reaffirmant because of what came out of your mouth And you know every man that you meet you should question You know with your eyes and your ears to see the authenticity So what you're saying is with a lot of guys out there, they're not authentic They they just have a following because what they see is there's a lot of guys out here hurting And there's a lot of guys out here who just might need that hug or they feel like i'm lost And what they will do is they will herd them in and say trust me as your messiah And i've got you covered and you got to protect me from everybody else But i'm going to upload poisonous information because i haven't been out there doing it And the problem is with those guys they never question with these two things They just believe like a squeeze page in the 90s where it was a marketing ploy If you take a drink right here, you know what how we can sell this Let's add a woman to it because we know the guys want women So it's just marketing ploys that they're using but yeah They don't come out of the woodwork because they're not really authentic. They just pretend to be Authenticity i got to write that word down because that's um I think that's important. That means being the same Outside as you are inside that's taking your knowledge and bringing it to the street because it's easy to sit behind A computer right and be an expert But but again, I will you use as an example I I saw you I heard you but when I met you That was the third reinforcement receipts. You are you are always you Online offline and when the camera's off you are always one way where these guys They remember they're generically created to pretend to be something and then when the light turns off They take off that fake mask they take off their makeup And then they go back to being the fake because a lot see a lot of people unfortunately Are using the the the need of these young boys for their advantage to give them a way to either sell things and sell products and stuff Now at the man mindset.com. Yes, uh, tell me about a success story someone that That worked with your information That started from a place of losing and ended up being a winner. Tell me about someone. Oh, I have tons of those Okay, I had a guy He my my best student. He was 49 years old. Uh, he Was just at the I won't say at the end, but he was getting close. He just felt really bad about himself really suicidal and He has gone through several of what we just talked about where he would put his trust in somebody Only to be let down and then he stopped trusting. He stopped trusting everybody. He needed help But he stopped trusting. Yeah, uh when he came to me like I tell all people don't trust me Don't don't believe a word that I say do your homework for me Ask questions with your eyes and like say ask questions with your ears Listen to the lives that I've changed before before you even do anything Then on top of that unlike other people Call me. I'm not special. I'll talk to you. Let's talk a little bit To see even if I can't help you because I turn a lot of people away more than I bring in because Some people are just not teachable So what I did was slowly help them out and one thing about me is when they get a product A lot of guys give people products and they never hear from them again I always tell these guys once you buy a product call me if you have a question not call me, but send me an email I'll call you and gradually I went with him every step of the way And he had his bumps and his bruises and he's falling down, but You know, I'm not gonna there's no Cuddle parties or I'm you know, I'm gonna punch you in your chest And this is life and you got to accept the fact that you know, you you were excited about the woman But she has every right to say no Yeah, she's got every right to turn you down and you got to accept that So then once he started accepting that it was like that neo moment And I don't know when everybody has a different moments But when the moment snapped he got teary eyed now He didn't cry but he kind of got choked up because He finally started to see that all this time I've been following guys who have hundreds of thousands of subscribers I've been following these guys that um have said that they can get me Show me how to be a doctor in a day so to speak and I trusted them because they the way they're talking and You know the and I felt that because of his Following that he knew what he was doing yet. I trusted him gave my money only to feel that much worse He said, you know, it's Steve you never forced me to buy anything You've talked to me more than even the coaching and I said, well, you know what that's what we do because Look, yes, I do run a business, but it's not about the money. Yes. It's a it's a business But I want to help you really want to help you and I and as he got older and he got out of this he met a woman dated her married to her everything worked out and He said it's because of me. I said no It's not because of me because I didn't make I'm not trying to make you me You are already you and like the speech I told him you're already a winner and you didn't realize it But once you realize it you took the information I gave you and you just incorporated into your lifestyle That's where you got the change. It wasn't me that did it. I just guided you So yeah, he just just then he took that information and he's passing that on to his son But I said it's yours now You pass it on to your son with your last name has nothing to do with me Are all men capable of this? Yes, um Not only are all men capable of doing this and I said in the 21 convention I asked everybody There's a cliche everybody's a winner. Do y'all believe that? And he was like, no, no, no I said y'all are absolutely wrong. I said, you know when your mother and father got together And your daddy, you know spit some game at mommy and things happen And when he had when he when he had his orgasm There was a great race between you and millions of your brothers and sisters to get to the egg And there were things inside mommy that were preventing that would you know anti thing things that were white tea sales or whatever But you had the drive the passion and the discipline to reach the egg That makes you a winner. It's just somewhere along the journey You forgot What you were you you you never lost it. Yeah It I mean, excuse me. You never you you've always had it. It's just been caged up So allow me to help you find it force the key unlock it and then tame it because it's like a wild animal Because you haven't been using it. I mean think about this george. We were kids You can give me a piece of paper. Give me a crayon. Give me a paintbrush And I we would go on adventures We we could go out in the woods and grab a stick and make it a gun Like we're shooting it and and you never cared what anybody thought about you You never thought about rejection. There were no fears. It was just excitement and adventure You've lost that somewhere and all I'm trying to do is get you back To what you lost because it's always been there, and that's what they don't understand They've always had brother. So you facilitate change in people Showing them the power that they have that they don't think they have And that no man is beyond help No man is beyond help You just have to stop believing the stories When you believe the story you take on the story and the story is nothing but a story If regardless, I always tell people isn't really none of my business That means if the news wants to tell me something or one of those guys wants to use certain words and phrases and you want to use those eyes and ears first And then Don't you don't have to believe the story you can listen to the stories like turn on tv I can listen to the news. Yeah, I can watch the news and I can have an opinion of the news But don't believe the story because if you accept the story Then you take on the story and the pathway of the story, right? A lot of people talk about the phrase keeping it real Most of the people who say that they're keeping it real are not keeping it real, right? I find that Your advice Is keeping it real. What's the difference between your type of counsel what you teach? And other gurus and youtubers and all this kind of stuff It's it's like night and day. Um, and I'll use uh, surgery as an example You see as keeping it real with my mentor I could ask questions Well, my mentor I could never question my mentor because he was success I wanted to learn from him. So I soaked it up But within that success what people are doing today is that they are they are giving you a bag of goods As in I can teach you how to be a doctor in a day I can show you how to fly a jet plane in a day I can show you how to be a judge or accountant in a day. Just trust me I've got the quick fixes and these guys are blindly following these guys And the thing that they do is then Which makes them even like it even more is that they use their opinions to that and asking a question is one thing But your opinion sometimes really doesn't matter and that I mean, this is tough love right here because That's like me going on youtube and watching how to be a doctor Do you think if I'm in the in my in surgery with a doctor that's doing open heart surgery You think I have an opinion in that point, right? I have no opinion because he knows more than I do. Sure. I can ask him a question But who am I to give my thoughts on open heart surgery when I know nothing about it? So the difference between me and other guys is that I'm hardcore your opinion doesn't matter because you need to learn And it's not a bad thing to have a thought. I'm not saying don't have a thought But when it comes to what I'm teaching you we're going to take all your thoughts off because your thoughts are the reason why you're here See if you add a little bit of poison or a little bit of Spoiled milk to fresh milk you've tainted the milk So what we try to do is we try to clear you of those thoughts because those stories Behaviors and thoughts are the reasons why you're being hailed down What a lot of these youtubers like is they like Interaction is one thing But they you they make these people feel like they are part of something when they're part of nothing And because they feel like they're a part of something That's what makes them want to protect that like it's like a cult when you feel like you're a part of a cult You're going to love its leader. Yeah, then you're going to you're going to fight for him and it goes back to Things that were happening in the red men group when things split up People were just disliking the show Because of the protection of the cult leader and to me that wasn't that's not Men don't behave that way. I don't look if I don't like you I don't have to listen to you But why would I do a feminine thing and try to hurt or harm you and destroy your Your knowledge because I don't like you right and and and that's the difference I I don't want you to like me. I just ask for you to respect me But I want you to know that you're not here. I'm not a cult leader. I Like goes back to nature the lion learns the lion grows the lion leaves and forms his own pride Again, I go back to nature Learn from me and go. You don't have to stay I don't I don't want you to be me and I'm not going to make a I'm not going to call this a soap dish Or a or a different name. This is a glass of water. This is it where these guys they will take a glass of water and Fix it up to be something else to try to separate themselves and then they believe this Which takes them further out to see instead of realizing that this guy. Why would he Tell me that this is in the glass of water. What is he thinking? What is he teaching? So I just try to get people to think at the end of the day What are some of the lies that men believe about themselves? They believe that they can be a man overnight Uh, they believe well, I you've said a couple times this doctor in a day doctor in a day. Yeah, that's boy That says a lot. Yeah, absolutely. They they but they they okay You have to understand since the seduction community in the 90s the squeeze page where okay I used to be just like you and I used to hurt in all this and then I drunk this water and magically here I am with 38 beautiful women and you can have those women too for 9.99 and all this other stuff What these guys don't know is the game that they're being played with because when back then when they had those seduction community seminars They didn't realize that people were using green screens. They wouldn't meet have green screens figure out ways to get more money out of guys Take 500 dollars out of one guy hire four women Put them in the club And use them to back up the trick in the gimmick. It's like a magician. You're so busy looking here But you just don't see what's going on back here. That's the same thing I can make you into a man a doctor a lawyer in in a day But the truth is you'll never be the doctor the lawyer or the man because I just want to get you to bite in And believe it then then when you don't believe it then I can say you another product and push a narrative What's the first thing a man needs to do if he wants to change his life Stop believing the lies that he's always believed in. What what are his first steps? He's got to look in the mirror He's got to stop lying. The the first step always is stop lying to yourself Don't think you know it Don't think because you have a book and here please him Books are not bad youtubers are not bad I'm not here to knock anybody, but I always tell guys Just turn five pages of a book. Yeah, what do you feel nothing? Yeah, we watch youtube. What do you feel nothing? But stand in front of a woman All of a sudden My hands get sweaty. Yeah, I get nervous. Hey, that's when you know what you really are opposed to Believing what you are because you flipped some pages or somebody told you on a youtube So the first step is being honest with the guy in the mirror. Yes, you need help. Yes. I have problems but the question is How next step the information? That's where the homework comes in Is this guy or does he have receipts? Again, like we said before He can act like he's a lady's man or he gets women But where are his receipts? Yeah, where are the women at? Yeah Yeah, and I've got I mean I can just grab the phone and play something right now You can hear a voice message from a woman. I got receipts to show you that look I can get you what you want, but the first step is is Being honest with yourself and then trusting me that I've got you covered I love that I love that You can't be a doctor in a day You have to do the work And you have to stop believing the lies that you've been told and what you believe about yourself The conversation with steve the dean williams. Thank you, sir. Man was a pleasure all the time. I love you, man You're the best Yes What was your experience so far with the 21 convention? Oh, I was dead. I was dead professional all across the board really good energy with a lot of people and uh I just like because it's very positive Positive direction this uh, george. This is this has been a first-class event. It's fantastic. You guys run a really tight ship I've been to a lot of conventions over the course of my business career And I can tell when things are well run and when things aren't and this is a very well run operation I was very impressed. It's pretty incredible to see where anthony's brought it Especially from last year which was my first year here and to see the the upgrades he's made it's been incredible I've got my notebook and with every speaker. I've written down about two or three lines Under each of the speakers of just just the key prime stuff that I got that's good. That's great. It's very surreal, man I'm really enjoying it. I'm happy to live in such an era Where such a thing like this is possible I have never seen a group of guys like this a group of 200 men were focused Squared away and working on their values just never met a bigger group of wonderful guys It's kind of neat because I've been to a fair amount of conventions in my day But you never see one where the guy's like uh here you can just see ed latimore talking to tanner about boxing Yeah, you just sit down and then you tell your boxing experiences. Everybody's kind of pinging off each other It's yeah, it has been fantastic And it's been four days of guys all on the same page working in the same direction fascinating meaning some of the people Hearing their stories. Yep. You got people traveling from other parts of the world to come here just to see some of the speakers That's amazing. The thing is impress me is everybody here is very serious. Yeah, they're taking it. You know close to their heart What a great convention. Thanks, george