 So really for a long time now Rosetta Stone has been committed to helping different groups save their languages from extinction. I don't know if you guys are aware but there are actually a greater percentage of the languages that are around today will go extinct than any plants or animals in the next 30 years. It's a catastrophic situation. And we as a language learning technology company have a unique position in that we are able to teach, not just practice but teach with our software a new language from scratch. And so we're working with several groups. Indeed we've already released several products. So for example the Mohawks came to us and they had gone through quite a lot of trauma actually culturally as a nation and there was a sense that if they didn't act now their language would go extinct. And so we worked with them and created a Rosetta Stone product that teaches Mohawks. Most recently we've actually engaged with a group called the City Matcha and that group is in the southwestern United States and their language has actually already died. There are no speakers of this language alive today. But there are lots of recordings and there's lots of expertise about how it was spoken. And so we have a very ambitious program with them that we're doing pro bono as a company. There's some commitment fee from them but it's really nominal. We do two languages a year as part of our sort of giving back program. And we're going to try to revive that language. There are thousands of descendants of this nation here in the United States and they're all very interested in their language being revitalized because many people feel and I think that there's a great deal of truth to this that your culture really lives through your language.