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Give Back Day Heroes 2012 | Allstate Give Back Day Program

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Published on Dec 8, 2011

To subscribe to Allstate News, visit: http://youtube.com/subscription_cente...

To learn how you can give back to your community, please visit: http://giveitupforgood.allstateonline...

For the fourth consecutive year, Allstate Insurance is paying tribute to Dr. Martin Luther King, Jr., by encouraging individuals to volunteer in their communities through its Give Back Day program. Former NFL quarterback and co-founder of the HollyRod Foundation, Rodney Peete, is helping launch the program along with four outstanding community heroes who are recognized as leading volunteers in their communities.

Allstate encouraged volunteerism with Give Back Day, a mass community service initiative observed in cities across the country on MLK Day 2010. Allstate Give Back Day is a program that encourages individuals across the country to volunteer so that they can help their communities grow and prosper by organizing mass events like food drives and clothing drives along with numerous other events that help them give back to their communities.

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