Rating is available when the video has been rented.
This feature is not available right now. Please try again later.
Published on Sep 22, 2015
A strong brand image can make all the difference in attracting and retaining consumers, especially in the world of sports. But how much of an impact does a strong brand image have on the true bottom line of a company?
David Cho, NBA Partnerships Director, Adidas John Shea, Head of Global Markets, Gatorade Rohan Oza, Principal, Idea Merchants Capital