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Why Location Matters

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Published on Jan 22, 2012

The Center For Wine Origins is an organization devoted to protecting the authenticity of where a wine comes from (place name), and promoting truth in wine labeling.

For this campaign, Flow Films focused on two of the most frequently misused names in wine: Champagne and Port. The videos are designed to raise consumer awareness about the famous regions (one in France, the other in Portugal), and explain why a rose by any other name...is simply not the real thing.

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