 AirMiles descends. Empire company switching to SYNPLUS from August. Groceries under Empire R, Sobys, Fresco, Safeway and many more. Partnerships. Empire taking one-third of SYNPLUS with Cineplex and Scotia Bank. Recently, AirMiles also lost, LCBO, Lowes and Staples. Future Strategies. If you're into AirMiles and other viewers' points or miles, it may be time to rethink or redesign your strategies. Thank you for watching this video. There will be more videos coming up, so I'll see you shortly. Thank you.