 Alright, in this video, I'm going to talk about how to write emails that sell high ticket offers. It could be product services, programs, straight from email. So this will be a bit of a case study breakdown. This is a campaign that I'm running right now. And so I'll show you an example of how this works and how you can start applying this to your own email list. Before we get started though, if this is your second or more video that you're watching on my channel and you're enjoying the content, make sure that you hit the subscribe button. I call this the gentleman's agreement, which means that it's free for you to watch these videos, but it takes me a lot of time and energy to come up with the ideas and publish this content consistently. So if you are enjoying it, getting value out of it, please hit the like and subscribe button. I would really appreciate it. So let's jump into this breakdown now. So this is a workshop that I'm promoting that I'm running next week as of filming this video. And it's called the high ticket email conversion workshop. And so what I'm going to be helping people do is people who have email lists, coaches, consultants, course creators mainly, they can work with me in this workshop and we're going to create a campaign and a system for selling out their high ticket offers using just email and using just social media. So yeah, I know a bit meta, but I'm going to show you exactly how it works here with the live example. So this is an email that I sent out earlier this month, earlier in April. The subject line was, do you have an email list with 2000 plus subs? So I'm qualifying the audience. I'm calling out only to the people that this is going to be a fit for. So if you don't have 2000 plus subscribers and you don't sell something for a thousand dollars plus, then you're not going to reach out because this wouldn't apply to you. And so I'm just asking them in a very conversational tone. This is the email here. Do you have an email list with 2000 plus subscribers and sell something for a thousand dollars plus? If yes, hit reply and let me know. I have something you might like. It's a bit of curiosity there. But as you can see, three sentences, that's it. I'm just getting them to respond and start a conversation with me. So we got a guy here, Jason, he says, yes. And so from there, I do a bit of qualification. So I just want to make sure that he has an email list and I want to know what he sells. So I said, Hey, awesome. Thanks for your reply. Two questions. How big is your list? And what do you sell? What's the price point? And so Jason says, I have a 13 K list. I have V to be single customer view solution. So like a SaaS product at per pricing with typical deals being between 1.5 K and 4.5 K a year. So awesome. He's right in that range. He has above 2000 subscribers and he has an offer that's a thousand dollars plus, which ticks both of our boxes there. So now I'm going to, I'm going to extend an invitation to him now that I know that I can help him. So thanks for sharing, Jason. I'm doing an email rainmaker workshop with a small group later this month. We'll send a simple campaign to your email list to get more clients into your B2B solution. So I personalized it a bit to his, his offer without needing ads via sales, webinars or strategy sessions. Would you like to join us? And he actually didn't respond to this right away. So this is April 8th and I was just throwing out feelers at this point. I wasn't really sure if I was going to do this workshop yet, but in the timeframe from the eighth to the 18th, I enrolled a few people. And so I knew that I wanted to actually host this workshop. So this is, I'll do this in a separate video, but I always sell the offer before I go on build it. And so you can see April 18th, Jason didn't respond back. So I followed back up with him. I just said, Hey, Jason, are you thinking about joining us for the high ticket email conversion workshop? We start next week. Let me know if I should send the details. And he says, hard to say no, what's the commitment? Yes, thanks for sharing your knowledge. So I just said, Hey, my pleasure. Hope you don't mind a piece of details below. And this is just the details of the workshop. So it says, Hey, here's what I'm doing. We're going to meet by zoom in a smaller group mastermind format together. Here's what we're going to do. We're going to create this simple Rainmaker campaign. We're going to plan the campaign. We'll strategize your messaging. We'll wordsmith the emails. We're going to send it to your list and report on the results. And then you'll have the chops to do it over and over again. And then here's a breakdown of what we're getting done together. So it's basically a recap of this launch the campaign, map out your ongoing strategy and create a conversational email sales process. If you're ready to sell more of your product course, coaching, consulting, mastermind or service, I'll even give you a reactivation campaign that can potentially fill it before we even finish the workshop. One of my campaign, one of my clients says this campaign is like finding a few thousand bucks on the ground every week. We get started on April 25th. We'll do four live sessions on these sessions. We'll go over exactly what to do, why and what to focus on. And then you'll put it to work. We'll track your results and we'll come back the next session to keep moving forward email by email. It's two thousand bucks for the workshop. You don't have to do anything now. Just reply back to let me know if you're in and I'll save you a spot. And I'm only taking 10 people for this round. It would be great if you could join us. P.S. I'll get you access to my cash one fall campaign so you can start getting sales before we even start. And this is one of my other courses. So you can see all the details on what we're doing together. Even the price is directly in the email. And you can see Jason's response back at that. Let's go. I thought that was pretty funny. Awesome. It's great to hear you'll be joining us. Here's a link to register and lock in your spot and this link to the checkout page. And once that's done, I'll get you immediate access to the cash when fall came campaigns to. And so he paid and here's some proof. This was on the 19th so you can see two thousand bucks here. And this is for the email rainmaker workshop, which is what I'm talking about here. And so all an email and a very conversational tone. I was able to take it from just a simple question an idea of like, hey, I'm thinking about putting this workshop together. If you have two thousand plus subscribers and you sell something for this, I have something for you. And you can see the conversation here. Everything from qualification to the close. OK, and so once he paid, I gave him access to the three courses and I'm trying to figure out the exact day and time of the workshop now, depending on the members and their time zones, because I have customers from all over the world. But this is the breakdown of how it works. This is what I do for myself. This is what I do for clients when I partner up with them. And this is also what I'm going to be teaching in the workshop is how to create a campaign and a structure or sales process like this for your own offers. So if you want some help with this, I don't know if I'm going to be doing this workshop again. But if you want to find out, just go to Sean Anthony dot co slash chat. That's going to take you directly to my Facebook inbox and just send me the message email workshop. And if I don't have this workshop still going, I might have recordings of it and I can send it to you. But if you want to start selling higher ticket offers directly from email and you want a process for doing this, I also have a one on one offer where I can partner up with you and set up the system for you. So again, go to Sean Anthony dot co slash chat and send me a message. Let me know what you're looking for. Tell me a bit about your business and I can share more about how I could potentially help you. But I hope this is useful for you to see taking someone from just on my email list, a lead on my email list to a paying client where I'm going to be working directly with them. This is a breakdown of how it works. And I hope you found it useful. If you did give it a like, make sure you subscribe, comment below with any questions you have or what you thought about this video and I'll see you in the next one. Take it easy.