 Holding someone accountable is the best gift you can give another human being because it unconsciously tells them, I care about you and I care about us. And I care about you and I care about us so much, I'm not gonna let you slide by doing less than your best. So holding someone to a high standard of excellence is the best gift you can give them. But before you can hold someone accountable, you have to be crystal clear on what you're holding them accountable to and the level of expectation, the standard of excellence that you have for what you're holding them accountable to. I'm the father of three. I have 13 year old twin sons and an almost 11 year old daughter. So I have my kids half of the time. And a few months ago, I had my kids over for dinner and at the end of dinner, I asked my 13 year old son Luke to please clean the table. After he rolled his eyes at me, he grabbed the plates and the utensils and the glasses. He went and he threw them in the sink and he went to his room and he started playing on his iPhone. And I found myself momentarily frustrated because that is not how I define cleaning the table. See, I define cleaning the table as carefully picking up the plates, utensils and glasses, going over to the sink, using the sponge or the scrubber to rinse them off and wipe them off. Line them up neatly in the dishwasher and then take a Clorox wipe and wipe the table down. And if you happen to knock any crumbs on the ground, you sweep them up. That's how I define cleaning the table. But before I could get upset at Luke, it hit me. And I started to laugh. The failure of him cleaning the table properly was 100% on me. It wasn't on him. It's because I did not clearly articulate or clearly define what I meant by cleaning the table. I left it ambiguous. I left it up to Luke. And I don't know if any of you have 13 year old sons, but if you do, you'll probably agree that the way he cleaned the table is in perfect alignment with the way a 13 year old boy sees the world. He thought he did exactly what I asked him to do. So because of the type of father I am, I went and gathered all three kids. I marched them into the kitchen and I proceeded to give them a master class on what I mean when I say, clean the table. Guess what? It's never been a problem since. It's never been a problem since. My kids know exactly what I mean when I say clean the table and they know I love them enough to hold them accountable to a high standard of excellence that if they don't do it to that level of expectation, they will do it again. And it has never been a problem since. So accountability is a gift. But you need to remember a coaching mantra that I learned very early in my career that has served me very well. It's not what you say, it's what they hear. That's all that matters. When it comes to role clarity, when it comes to accountability and when it comes to communication, just know that little things make a huge difference.