 And Stephen, welcome to Amir Approved Showman. How are you doing, brother? I'm wonderful. How are you? I'm good. I'm good. And so we had the reason I brought you back on is I did a podcast with you where you analyze my disc profiling that you did your individualized assessment. And the feedback was both, it was like a binary feedback. You had a group of people who was like, wow, this is amazing. Like the insight with exact same time you had the opposite group. Like, oh, this is all bullshit. So you know, it's like you can't just put yourself in a box like that. And I'm like, it's not putting myself in a box. This is just analyzing my natural innate behavior. This isn't me saying, you know, it's not me saying I'm set in stone. Like this is the end all to be all. But for the most part, this is spectrum. How I how I genetically behave based on my genetics and my upbringing. You know, it's not like I'm going to go in and change my genes with like, you know, DNA gene testing. We're not quite there yet in the future. We probably will be where you can alter your genes. But that's still that's just the hardware. You still can then alter the software to behave with the hardware. So the reason that I have you on is I want to kind of dive in deep and educate people on what you do. Is like, what's the science behind it? What you do and how can people benefit from gaining this knowledge? Because for me personally, it's been it it validated everything that I was kind of having a hunch about. OK, yeah. So here's the deal. It's super simple, actually. I mean, the algorithms are a little a little bit complex. But the simplicity of it is is when it comes to the behavior piece, remember, your behaviors are driven by your emotions. So if I get angry, emotionally get angry, then I may act quickly. If I'm dominant or I may shut down and go silent, I call it the dark side of the moon if I'm passive. So we measure the levels of consistency in your four primary emotions, which are anger, optimism, patience and fear. And as you said earlier, they're captured in the moment that you take the assessment. Now, there's core behaviors which is unconscious, it's largely unconscious to us. So if in a simple disk set up, you're looking at questions and you're looking at words and you're saying out of these four words, which one is most like me? And then out of these four words, which ones are least like me? So when you're saying, oh, I'm least like that, that doesn't mean you don't have that emotion. It means it's unconscious to you. So the least answers end up in graph two, and the most answers reflected in graph one. And there's an algorithm that takes place that sorts this out in a way that I fully don't understand, but I have a mathematician that works with me that does. So I'm going to give us a bird's eye view of exactly that. I know some people are probably confused right now, like, what the fuck are these guys talking about? Yeah. Yeah. So what's your question? Like a bird's eye view of the method methodology of what you do. OK, like a Kohl's notes is like, OK, like I'm coming towards you. I've heard about you through friends. Like, what do you do? Like, how does it benefit me as an end user? Well, you know, I run you through three separate tools. A behavioral, which is based on your primary emotional consistencies, a motivational, which is seven motivational elements. And then the integration of those. In other words, what type of environment is going to be pleasing to your brain? Like, if I'm out of control in an environment and I'm not in control, I'm going to feel brain tension, which isn't because I'm a control freak. It's because I'm not able to be in charge of my own space and I don't feel good when that happens. And so it's a measure of what we value when it comes to these seven elements. And then we measure the axiology, which is meaning. I just had a gentleman yesterday I talked with son of an entrepreneur. And if I said his name, you would know who it was. He needed a score below 30 to be really good in good shape. He was a hundred and fifty four. It was the worst axiological profile I've ever seen. So this individual lives in an alternate reality because he cannot see the world at all. Well, I find out he's not working. And every time he tries to work, he either quits or gets fired. So what does he do? He games eight hours a day, usually in the evening and into the night. And he's on Twitter and he wants to make money doing this, which I know you can. But that's I said, that's your alternate world. That's the world you live in. But when you go outside of your home, that's not the world you see. And he doesn't get it. He doesn't understand the world. So, you know, I'm recommending MDMA therapy and some other things to help him along, but it's fixable, but it's arduous. But he was almost he was shaken up. He said, for the first time in my life, I'm talking to a person who doesn't think I'm a lazy bomb, and he was smart. He was smart. That's exactly where it is. So like people are listening. What Steve does is, as he mentioned, there's a lot of mathematics behind this and stats and a lot of years and years of research from many, many, many very intelligent people where you go through a process of questionnaire process, like a lot of let's summarize as a survey, a real deep dive survey. And it's long. It's not like simple check, check, check, check. It takes a while for you to complete the survey and you can't rush it. Like you have to think about the questions and be honest. And based on this deep dive survey, coupled out with the mathematical statistic pattern on the back end, you get two types of behaviors. You have innate behavior, which is, let's say, your naturalistic behavior as a human without you being in any circumstance. This is how you kind of behave in a certain spectrum. Then you kind of have, I think you call it like, what was an artificial behavior? What was the second one? Adapted behavior, adaptive behavior, that's how you act in shared space. Because when you're sharing space with other people, whether it be in your family, your work, your relationships, your partner, there are requirements, requests, demands, negotiations that are coming from other human beings that you have to fulfill. And I say to a lot of people, I get a lot of people, their relationships, their marriages, whatever, they're not in good shape. And I said the reason being is because you promote requirements as requests. And when they're not fulfilled, you get angry, you get hurt, you create a separation. What you should be saying, you do that again, you're out on the street, you asshole. That's it. No point to be here. But what do they do? Would you please not do that? Weak comes by the sociopathic monster, does it again? Yeah, not do that again and again and again. They don't set boundaries. They don't they don't do this. So in shared space, they fail. They fail in shared space or they can just leave. Oh, yeah, they could, you know, so this is where we get into what our brains need versus what they want. But let me ask you a question. In general, would you like to see a more natural overlay between the natural and the adaptive behavior or no? I don't understand what you're getting at with that. You have a score of a natural behavior, right? Yes. Then you have a score of the adaptive behavior. Yes. Would you like him to have a similar pattern? Oh, OK. That's not going to happen a lot. And the reason being is now when it comes to entrepreneurial people who have nobody managing them but themselves, that pattern will remain similar. Gotcha. Or it will become more consistent, it'll get stronger, which means they stretch out. When I see a subordinate with similar profiles on adapted versus natural, it means they're not being managed or they're doing exactly what their brain is wired to do. And so they can operate out of their natural set of emotions and it works for them in shared space. So there's shared space and then there's separate space so we live in separate existence or shared existence. If you were the only person on the planet, you wouldn't be putting stuffed animals in the back window of your car. We only do that so other people can see them. We don't hang dice from the mirror when we're the only person on earth. It's in the way. But we do it so people can say, oh, they had dice hanging from the mirror. Like almost everything we do is in response to another human being. Yeah, social signaling. Yeah, and bumper stickers, you know, all this stuff. I'm trying to let people know, you know, I have certain ideals or whatever the case. And if people don't approve of them, I get hurt or I get angry or I get independent or whatever is going to happen. But when you understand yourself fully, then you can pick and choose the environments you know will work for you. Now, most people are passive. I would say the number is between 70 and 75 percent when it comes. That kind of seems I'm kind of viewing the lens of the work that you do from an evolutionary aspect, right? So biology, sociology and, you know, psychology, evolution, the whole umbrella of evolutionary observation. Yeah. And like you look at tribes, like let's focus on the simple Dunbar's number, 150 people, right? And you look within the tribes, you have certain archetypical type of people. There's even like interesting studies on like why certain why tribes had sociopaths. Like they were actually used for certain like in wartime measures. You know, there's a saying they need a wartime leader and a peacetime leader. Now, the psychology is completely different, right? Yes, yes. And so like you look at these dynamics within a tribe, you have, let's say, different types of leaders and different type of like totem pole, let's say hierarchy. It kind of makes sense to where a group would follow, let's say, the close group politicians of the day, you know? And so now we're in a much more stickier situation where we're not in 100 and 150 type of Dunbar number tribes, where in this global society, interactions are much more complex, much more dynamic. It's a compound effect and, you know, Owen E. Wilson, you know, the famous biologist states we have paleolithic emotions, medieval institutions and godlike technologies. We're still chimps, but yet we have this technology that's feeding into us. And we have society that's kind of trying to struggle with the fact that we haven't really upgraded our software in the last million years. Yeah, yeah. So I've been reading about that. There's a great book out there by Michael Shermer called The Believing Brain. Oh, that's the FB. Is that that's the hoped conspiracy guy? Yeah, yeah, yeah, yeah. So why do people believe weird things? And it's it's a powerful read. And in the way human beings do things is we need things to believe in. We need certain environmental atmospheres for us to feel good and safe.