 I would like to formally apologize for making the coolest side permanent color ever. This is our pink and red shift color depositing mask and it is our limited edition color. So get it now what you can and let me just tell you what it does, okay? Now your hair will turn different colors in different lights. You'll notice that your hair in low light is pink and in bright light it is red and it drastically changes in different lights. As you can see here, it is so, so cool. Also, while it's giving you the coolest color ever, it's gonna boost bonds for healthier looking hair. It's gonna also give you next level lasting shine and infuse your hair with ultimate hydration and of course this color is vegan and cruelty free. Get it now while supplies last.