 Really quickly before we get into this video I swear this is one of those videos you need to share with all your artist friends all your producer friends who are really trying to deal with PR people right you're trying to get PR services marketing services you're looking for a manager a lawyer if you're looking for any of these things that cause you to have to deal with a business professional in the industry you need to be aware of the six things that get covered in this video let's go ahead and hop into it oh what's up everybody once again is brand man Sean and I got to go over six reasons that people don't like to work with artists I'm talking about business people like managers PR people so many people throughout the industry and keep in mind this may not be you or you may feel like that is BS but this is how people are actually thinking I'm not trying to kick artists while they're down but this is what you need to be aware of because that's going to help you navigate certain work relationships when it comes to finding people throughout the industry for instance something that a lot of artists do not know is a lot of people don't even want to talk to artists maybe you know have good relationships hey what's up and be cool and chill things like that but especially when it comes down to the business a lot of people don't like to work with artists I mean they want to talk to the manager or some other type of representative because imagine a scenario like this right I'm a booking manager or I'm a promoter I bring this artist out to the venue things are going on throughout the venue right there might be some troubles for the that are happening before the show or something is up with the money where it has to be paid a little bit later then it might have been could proceed whatever might be happening there are all these nuances and problems that arise and now if I have to talk to the artist about that just talking to the artist about these things might ruin the artist's performance in the show and I need the artist to perform and not have a clouded mind or I need the artist to act right and for them to be their best selves on stage so they perform for the crowd that I brought out that I'm getting paid for because that's my reputation for one reason or another true or untrue a lot of people feel like artists get too emotional and which is number one out of six they're too close to the business because hey keep it real the artist is the product so when you're trying to work certain things out it's hard for them to deal with in the same way a manager might deal with where a manager say all right we're going to give you one this time but next time around we need this this and this or we're going to have an ongoing deal there's certain things that just managers happen to do that an artist probably wouldn't think to through or they might actually be offended if they knew the manager was actually doing it just to keep it real and this is not just a going out to a show scenario is working with marketers and so many other business people which brings me to number two so many artists have unrealistic expectations like when we come to marketing of artists might come up to somebody and say oh you know I got three hundred dollars can you put me on this playlist to give me five hundred thousand plays or I want you to run this campaign can you give me like a hundred two hundred thousand plays off of these two hundred three hundred dollars no I understand that you want a lot of plays but you gotta realize that if it just costs three hundred dollars to get those many real plays then there will be so many other people that will be up there in their plays so many people are struggling to get a thousand plays let alone five hundred thousand plays for less than the price of an xbox which leaves me to number three is kind of tied in number two and that's just the fact that artists can be so cheap right you have these grand expectations you want all these things but let's just say you give somebody three hundred dollars five hundred thousand plays do you understand if I could consistently just take three hundred dollars and get somebody five hundred thousand legitimate plays first of all I would not be charging three hundred dollars I will be charging probably like five k just a number off the top of my head but it will be way more than three hundred dollars because you have to realize right a person might take that three hundred dollars and actually spend that three hundred dollars and just get you a result off of that but what are they doing to feed themselves you have to realize these people need to eat too a lot of artists are like yo man you know I'm struggling gotta do what I gotta do trying to get the most I can for as little as I can but these people have to eat too you have to realize and you can't expect somebody who does not know you who has no relationship with you to all of a sudden buy into this yo man I'm gonna make you some money you can make me some money bro I don't know you you just hit me up in my DM how can you expect somebody to really buy into it all of this is one of the biggest reasons that artists get scammed you're not trying to spend any money on some real stuff so you end up saying yo man I'm gonna get this playlist right here for twenty dollars and they say that they can get me two hundred thousand plays or they can get me ten thousand plays for ten dollars for fifteen dollars for twenty dollars I've seen these and then you get fake plays and you're wondering how it makes sense to be frugal it makes sense to save money I get it you've got a tight budget but at the same time your tight budget mentality has to face the reality that at times when you're being that cheap your only options are usually going to be scams now let's bring that around to number four which is artists are unprofessional I know I know it's not all artists but so many artists are unprofessional and this could be broken down into a lot of ways but one of the biggest fat peas that I hear quite a bit that people complain about is this artist not being prepared right let's just say I have some service whatever my service is and there's a certain set of things that need to be done before my service gets done you have to realize that a lot of people they just want to do their job right they don't have a youtube channel that's meant to educate artists they don't have any kind of organizations that are meant to help artists come up or worry about indie artists there's people who have a certain set of skills they offer those set of skills to do a service and that's just the reality they want to do their job go home they want to execute for you they might be damn good at what they do but they do not want you spend time educating you they don't owe you anything and they can spend that time making more money doing something else with somebody else so if you're unprepared it makes a lot of people not want to work with you and I get it you're learning this game as you go but that's just something you have to be cognizant of prepare as much as you can and even really before certain meetings or reaching out to certain people or when you reach out to certain people say hey what are all the things that I need just so I can make sure I am prepared that's one thing that can help you be 80 percent more prepared every single time just asking people what is everything that I need to make the best of your time one simple question then another thing when it comes to being our professional is just the messaging like how artists talk to people and this is like this other people who talk to people this way but we're talking about artists for this particular relationship right now with the business side of the industry like the way people message people I'm talking about just saying yo what's up in their DM or sending an email and you send an email asking people to work for you and saying that you want them to do this that in the third with no background information on yourself I'm talking about not an Instagram page not a link to any music literally no information but you want them to respond but you have to realize these business people right they have a lot of emails and things that they're running through so they might see an email and they might want some more money they might be looking for another project but your email doesn't have enough information to see if they can act on that or if it's worth acting on that so they might literally respond to an email that could be making them less money because the situation looks a lot more together because at the end of the day so many business people are trying to avoid clients that are headaches in the same way a lot of artists have had to learn some hard lessons bumping their head as they move throughout the industry and they wasted their time on things like showcases or certain other parts of the industry a lot of these business people have done the same thing wasting their time on artists or clients that they might have really believed in right there was a time where they were bright eye coming into the industry and I said man I believe in this artist right yeah I believe and I can do everything I can do for as little I might even work for them for free they've learned so many lessons from those scenarios or saying I'm gonna take this check I ain't never got a thousand dollar offer from an artist and I'm gonna take this thousand dollars and that thousand dollars somehow became three four months of headaches that made you wish that you never even took the thousand dollars they've had their experiences bumps and bruises so whether you are that person or not or you would actually be that experience they've had these scars that lead them to be very cautious of those situations so your best bit is to not position yourself or come off like you could be one of those get rid of the red flags that's what this whole video is about so don't just send these random emails that are generic and give no information don't just hit somebody up in a DM and say yo and that's it or yo what's up or I want you to work for me or let's do business they don't know anything about you and that's just not a great way to approach people I've seen it all the time people put me up in my DMs like that to be honest the mentality even from somebody who really wants to help people is look if I got a lot of action going on they're going to react to the things that are clear certainty is more quickly followed by action than the unknown so when someone asks a very specific question then it's a lot easier for them to answer that versus someone saying yo how do I blow up like that's that's not a good question and compared to hey I'm doing this that in the third what do you think I should do next so take that thought process and apply it to business and how you try to work and communicate with these business people number five bad attitude man I didn't see some bad attitudes right and this is this is me talking not just what I I've heard and seen a lot of people talk about I've seen artists act as if they are Beyonce if they are Chris Brown or some huge artist when they literally have zero followers or when they haven't even dropped a project at all yet on on instagram on soundcloud I'm dead serious and the problem is you don't want to get a reputation where people are only working with you because you're bringing money or you're an opportunity well first of all if you don't have a lot going on and you're just trying to get into the industry that bad attitude is probably going to keep you from winning and getting far anyway but if you happen to break through a lot of times you'll see people working with people only because they're a good opportunity for them but the moment that that person is not hot next thing you know they can't find any help because those people are only working with that headache because it was making them good money now if you ain't working money they're not going to do any you any favors they don't want to deal with you in the first place and some of it does come back to professionalism because there are some genuinely just bad attitude people that aren't necessarily artists right it's just people in general there's some just obvious things where if I have to really tell you not to be like that then there probably is no helping you but some things when you kind of tie back a bad attitude coming to professionalism I think a lot of artists have to realize the value that they're really working with right I've seen artists say yo man let me into your event I'm dropping the project the night of and this will be my premier performance what does that mean to somebody when you don't have any followers or you don't have a large fan base right are you going to bring a large fan base to their event probably not so don't sell yourself as if you're doing them a favor they're doing you a favor by allowing you to perform in that instance this is just you coming up being humble about that situation we all have to be humble in our own ways and just realize our positioning and who we're dealing with as we try to get to where we go it just is what it is and don't even assume that you know about people's financial situation being like yo man I could make you a lot of money when they might be straight or they're actually clearly you know some levels above where you are but you say oh yeah I'm going to make us some money when they're the one who are doing you a favor you need them because to those people it's just gonna seem like you're using them that's just what it is and last but not least number seven lazy so many artists are perceived to be lazy right you have managers that feel like they're working way harder than artists but then you have these artists who just want everybody to do everything for them and who want their managers to be superman and superwoman as a matter of fact there's been a lot of manager artist breakups because these artists have so many of these other traits on this list like having high expectations of a manager you're supposed to do this that in third you're supposed to take me from zero to 100 when the managers like bro you don't have anything to manage really I'm trying to do what I can but it takes time you have to develop some things so understanding goes both ways there are artists who I've seen who are far out working their managers that's a whole nother scenario that's a problem too but there's so many cases more often than not I'm seeing managers out work artists maybe just because the artist doesn't understand what they're supposed to do or they don't understand how much work it actually takes but when you're impatient you have these huge expectations right these unrealistic expectations and then you're being emotional or having a bad attitude so many of these things lead you to miss out on opportunities because that lack of patience and lack of perspective is going to have some of these business people not wanting to work with you or only wanting to work with you to a certain capacity there's a lot of situations where they're like yo I rock with this person I actually really want them to win but I can't I can't be up in there with that person I can I could do what I can for them but I can't do it all for and that's it once again this video is not to kick artists why they're down it's really for your education right it's really for you to understand that this is how the people are thinking so you can make sure that you are not one of those people you don't set off any one of these triggers because at the end of the day I feel like a lot of these artists feel like yo I'm giving these people money like I'm giving them five hundred dollars these people are working for me and they should be elated to work for me when one five hundred dollars isn't a lot to to certain people right that's not the mentality a lot of these business people have because they've been through these bumps and bruises as I said throughout the industry or throughout their client work where they're like is this five hundred dollars worth the impact it's going to have on in my life is working with this artist going to elevate my career is it going to be great for my portfolio is working with this artist really going to change my life or is it going to be a headache that's going to make it harder to do my other work and I'm going to be stressed out and I'm going to regret taking that money from them in the first place this is how these people are thinking you got to be aware of that because if you start to exhibit a lot of these traits man there's so many situations where people will recommend right and once you recommend that person and there's an experience that that's unfavorable one is going to come back looking bad on their brand so now they're not going to want to recommend you anymore anyway because it just wasn't a good look for them so you have to keep all of these things in mind I hope you take heed to this video it's very very real artists a lot of times don't hear these conversations because it's more so amongst the other side of the industry but please be aware that these conversations are taking place just don't let them be true about you and as always if you like this video go hit the like button if you like your mouse will share and if you're not subscribed you know what to do hit that subscribe