 What is up everybody, welcome to conference championship week in the Fandall hurry up. I am Brandon Gadoula, managing editor at numberfire.com and I'll be breaking down my favorite stud mid-range in value play for the Rams 49ers game this weekend. The stud I'll be targeting mostly is Cooper Cup. A receiver has actually been the MVP in the optimal lineup in both of the games between the Rams and 49ers so far this season, but both times it's actually been Debo Samuel who's averaged more than 27 Fandall points against the Rams. Cup though has averaged more than 20 himself against the 49ers and actually outperformed Samuel and my expected Fandall points model in these matchups. Cup has carved out a 27% target share in those two games against the Niners and in the playoffs he's averaged 9 targets for 122 yards and a 33% target share. He's getting downfield work, he's getting red zone work, he shouldn't be overlooked just the gym and the quarterbacks into our MVP spot in this matchup. My mid-range play for this game is Elijah Mitchell at a salary of 12,000. We've seen the 49ers really commit to the run all season but especially lately. Their non-garbage time pass rate, the past three games with Jimmy Garoppolo and Elijah Mitchell back has been under 44%. In week 10 and 18 against the Rams, if you combine those two games, their pass rate was 14 percentage points below expectation based on game conditions. They're going to want to run the ball with Mitchell, they're going to want to run the ball in general, that's going to lead through Mitchell. We should take notice of that. Mitchell in the playoffs has averaged 16.6 expected Fandall points but just 11.8 actual Fandall points under 22 carries and 3 targets per game. It's just a really good workload. With Debo, Samuel practicing in full but probably realistically not 100% healthy, Mitchell's workload seems to be as safe as could be. And for a value play, I'm looking at tight end Tyler Higbee at a salary of 8,500 for the single game slate. I've been tracking Higbee's role pretty closely and in five games since returning, he's played at least 91% of the snaps in each of these games for the Rams. He's had at least a 16% target share in each of those as well. And in the playoffs, he's averaged 48.5 yards on 5.5 targets with a catch rate over expectation of almost 11 points below expected, meaning there's a lot more potential out there for him if he is able to reel in these catches. Higbee scored three times in two prior meetings with the Niners and while that's not enough to bank on by itself, the role is great right now for a salary of 8,500 on this single game slate on Fandall. That'll do it for my favorite NFL picks for the NFC Conference Championship. Best of luck this weekend.