 Rhae, gael eich gweithio, ac roedd萬er o'r cyfnod Leong. Pan ddim yn bwrty o gwneud o gwneudio ar gyfer cyfleion gwaterfeydd ymlaen. Rwy'n Lluis Tauwla, MD o Blaenau Llewodraedd, a Gweithiaethau Llaenau Canypwy, gwneud o gwneudio gwneudio ar gyfer gyfer gyfer honno, ond mae gennym ni'n ddechrau, cyfyn가�fAU, ac mae'r gwneudio ychydig i'n bryd yn gwneud. y gweithio gweithio ymddangos cyfrannu, ymddangos cyfrannu a'r gweithio ymddangos o'r cyfrannu. Ymddangos cyfrannu ar y Cymru yn ddegotru i'r cyfrannu. Dwi'n cyfrannu cyfrannu a'r gweithio ond rwy'n dod i'n creu cyfrannu cyfrannu wedi'u cyfrannu. Felly, ymddangos gyfrannu a cyfrannu. Mae'r ddweud o'r ddechrau yn 2021. Mae'r ddau'r cyfrannu o'r ddau'r cyfrannu i'r cyfrannu cyfrannu i'r cyfrannu cyfrannu a cyfrannu cyfrannu ymwg. Yn ddau'r cyfrannu i ciwch i niw. Rydyn ni'n byw'r wefydliad ddim yn sylweddol dweud y cfrannu cyfrannu o'r enghynghau. Dyn ni'n dy beliefant gan roedden niw o'r cyfrannu wedi'u wahanol 196 ddau'r cyfrannu cyfrannu yn yr Unedol. a chyfnodd ar gyfer y cyfnod ar y 1.5. Wrth gyrdd, mae'n gychwyn i'r cwmfrans anioedd yn y Crop, yma'r cyfnodd yn y Debyg, ac mae'r progresau yn ei wneud a'r cyfnodd. Yn y EU ac ym Ysgrifennu, mae'r cyfnodd yn ymgyrch, ymgyrch gwybodaeth o'r cyfnoddau, yr yw cyfnodd yn ymgyrch. Felly, asrwydyn hynny, ydych chi addoddion ei geisio'r beidio g ôl yn bellach gwaith sy'n tendennu. Voice-team chi yw y modig sy'n digwydd iaeth peachol i'r jo Chemistry Sünden and Steel Commune Subscribe ond dod oATC yn wych i chi weithio ideon iaith ar y treun beth oedd plan o piwn i'r sadly politically p theo mynd i niennig ar juicy tai osach, fel rhd-drŷn y dy 내間. Dyddiwch ar gyfer y Cynes yr unrheir Llywodraeth i eich bod BR kami saith y cyfrigeu'r bawb. Rwyf wedi gondol i'r turb sefydlaipadau'n ddion. chi'n bwrdd i'w swilu y gofyn pa, a chi'n mynd yn gyfarched o'r llawer o gyfarchedau gwahanol mae'r rŵan o'r cyffredinau llwyddiw yw'r potod. Rwy'n meddwl mynd yw'r hynny, rwy'n meddwl cwmwy paz gårwch ar gyfer y Lwyddiw Lwyddiw Cymru. Ac mae'n rhan o'r rhan o'r Lwyddiw Lwyddiw Lwyddiw Lwyddiw Gwodraeth finale. Mae ydioliad ymlaen â hyfforddau o'ch cynod, mae mae hwn yn dweud ymlaen, rwy'n gofio gwahanol, mae'r ffordd i'r cyflaen, ac mae'r cynddoeddol i'r bwysig. Mae'r cyflaen yn ymlaen o'r cyflaenau o'ch cymryd a'r cyflaenau o'r cynod o'r cyflaenau o'r cyflaenau. Yn gyfer y cyflaenau, mae'r cyflaenau o'r cyflaenau o'r cyflaenau o'r cyflaenau, if you are running company cars and you are efficient in them its that type of thing and you can measure it directly. Scope 2 is the electricity and again most of us can measure that from our electricity bills but scope 3 is the really tricky bit and this is where the digital IT and the websites fit. So you've got upstream your purchase of materials pre-processing, what they call cradle to gate and then you've got the downstream where you've got distribution, storage ac y cwb yn ffwrdd y rhan o gyfros o'r cyfnod nad yw ymddill yn ddod. Felly, wysig ychydig y hollwn y cwb yn y gyfros o'r cyfros ac yn ddod i wneud yn eich ddiolio'u ddechrau, wedi'i gydag y bydd yn eich cyfros o'i gwych, ac wedi'i amser o'r hyn o'r cyfros. Rwy'n ei gennym o'r cyfros o'r rhan o'r cyfros yma, a oedd anodd a'r ddechrau, byddwn yn gwych, ond yr unig yn ei gael i'r rhesymau pan allan yn gyflawn ar y sylfaenol y byddai cael y llyfrfyniad a'r gweithio'r ffyniad a'r ffyniad yn gweithio'n gwybodaeth cael eu ffyniad frym cyllidol. Rwy'n dechrau. Cymru o'r gwaith o'r cyfrifiad yma, rwy'n gweithio'n gweithio'n gweithio'n gweithio. Ac ysgolwyddiad sydd yn cynny'n dwylo'r rhaid i ddweud. Rwy'n mynd i'r cyfnod ysgolwyddiad, gan rhaid i chi i ddweud ysgolwyddiad ym 15 yma. Rwy'n mynd i'r gweithio'r hollol i'r ysgolwyddiad yma, mae arall eich hollol i'r hollol o'r hollol i'n hollol, oedd yma'n hollol i wneud hynny'n iawn i ddweud hynny'n edrych yn fwy o gyflwyno. ac felly fe wnaeth eich syniad allan o ran eich skoedd hynny'n ei gwneud yn gweithio'r swydd. Rwy'n cael ei wneud bod hynny'n gwneud i gyda'r busu, ac mae ei wneud oherwydd eu�oddur. Fyddwn i gallwch chi'n gwneud, rwy'n rhaid fadeig i ddim yn ei bod yn ddechrau'r modau. Rwy'n rhaid o'ch ddim yn ddechrau ar y ddaroedd yn y ddechrau eu chweithreit. Ch itu wedi a leleu nhw'n llefyddol. Mae yma eich gweithreit, i ei wneud i ddim, gyda'r gyffredinol, mae'r werepwynt sy'n dweud o'r cyfrifredinol iawn. Mae'n dweud i'r werpwynt yw'r cyffredinol, beth mae'n dweud bod yn amlwg cyffredinol i'r byw sy'n dweud i'r byw pwysig a'r byw sy'n digwydd i'r cyfrifredinol. Felly, mae'n bwysig yn meddwl y cyfrifredinol sy'n gallu'n gofyn o'r cyfrifredinol, ac mae'r stat yw'r sefydliad ar y gyfer 2021, mewn gwneud o'r cyfrifredinol i'r llwydd yw, you don't make your website accessible. At Indigo Tree we don't give our clients a choice we don't want them to say that they don't want to spend the money on it because it's just not in their interest, not to... Never mind the legal requirements as well... Depending on where your clients are or where you are. You have various reporting requirements but in most instances if you are going with the web content accessibility guidelines ond you are meeting sort of AA. You know you are going to be in a fairly good place. But you can't just run it through all the automated tools you've got to do some manual checking as well. And, the thing I think I really want to emphasise here is that it's really helpful to consider how web design decisions really affect people and users. Even now we find at Indigo Tree many designers neu mae'r cefnod o hynny yn cael ei gael ei gael i'r ffawr i bwysig yn ymddangos, oherwydd mae'n gweithio'r wahanol i'r ffordd yma, ond, y pengyrchu'r gweithio'r cyntaf erbyn yn gweithio i'r pwysig yn ymgyrch, yw'n gweithio'r gweithio'r ffordd sydd yn ymgyrch arall a oes i'r gwahanol i'r ffordd i'r gwahanol i'r ffordd o ddiweddol. Dyna'r rhaid i'r wahanol i'r pwysig ymwysig. Felly, mae'r busyddiannau yn cael ei gwneud, mae'n gweithio cyffredinol sydd wedi bod yn ddwy'r ystafell yn ysgrifennu, yn Y Llywodraeth, mae'n gweithio'r pethau ar gyfer y ddiadau, yn ddysgu'r perthynau ar gyfer y ddisgu cyffredinol, mae'r ddysgu'r perthynau yn trod i'r ddysgu'r perthynau ar gyfer y website. Dw i'n mynd i gweithio'r ysgol maen nhw'n dwylo gŷn a dyfnod o'n mynd gwahanol yn fuddiad ar yng Nghymru dwi'n meddwl i'w methu samaridd i'n meddwl o'r sgol i'r pethau. Roedd ychydig yma mae'n niall ymddydd yn gwasanaeth i ddweud. Mae'n gweithio'n mynd i'n meddwl i ddweud. Mae'r gweithio'n pum pl需 yn yr fachau byddai'r blan ar ei rodi... Mae'n meddwl ei wneud i ddweud a'r cymaint o ymgynghreidiau bys yn ei wneud. It's all very well talking about laws and standards. But actually, in my experience when you talk to a business, if you point out to them commercial benefits of doing things the certain way they tend to listen, businesses at the moment aren't waiting for governments. When it comes to sustainability in the U.K. There's new advertising standards guidance to try and clear off the confusion over sustainability claims. Especially around the terms carbon neutral and zero carbon because There's been an awful lot of greenwashing. Mae'r cyfnodau yn gallu gweld gan adeiladodd mor cyflydd o'r ffrindiau cyngor yr adeiladau gweld o'r ffrindiau'r gwwysig. A oes yr adeiladau'r gyrsbryd yn gyffredinol. Roedd efo'r cyfnodd Bt yn gŵr y gweithredu o feodydiau sydd eich cyffredinol, oedd mae'r adeiladiau o feodyd yn cyffredinol gyffredinol, felly mae'r cyffredinol yn cyddechrau. Roedd yr adeiladau gyrsbryd yn cyflodwyr i'r gwanaeth cyflodwyr, is absolutely crucial for finance for larger businesses. Why would I lend you money if your operations are not going to be sustainable in 5, 10 or 20 years time? Investors are looking for answers now and there's particular rules in America as well about investing in a sustainable way for the future, and particular reporting requirements are starting to come in. If you're operating now in a way that doesn't meet the legal accessibility standards, you're increasing the business risk and cost of litigation, especially in the US, and legal challenges and case law that's actually coming out at the moment where people are being fined. Even if they've gone to a certain amount of effort, they have to make sure they're making it work for people. It hasn't just got to pass those automated tests. Then there's where you fit in the supply chain. I tended to meet up in May, held at UBS Bank in central London. They have a sustainability guild working on reducing their carbon footprint and IT across their operation. They said about 100,000 servers worldwide, which blows my mind, but hey, they're a big bank. They found about 4,000, they could just turn them off. Nobody noticed. Happy days. They actually don't even know how much money they saved or how much carbon they saved. They couldn't even get to the bottom of who was paying the bills for these servers, but it was just teams left servers running just in case they needed them and it just wasn't required. More urgently, their traders and some of their finance teams were starting to get questions and pressure from clients on specific results and wanted to see the measured reduction. Turning off those servers and not being able to measure the reduction was really annoying in terms of sustainability reporting because they couldn't put it into their carbon reduction plan. If you're a supplier to Tesco, it was, I think, October 2021. They sent a letter out to all their suppliers saying, do all these things now. It doesn't matter what the regulations are, what's coming down from the government. The fact is that if you're supplying Tesco, you've got to do that. So if you have clients or contacts who are supplying Tesco, then talk to them about how they're meeting their guidelines. Also in the UK, if you're supplier to the National Health Service, from this year all contracts over 5 million NHS expects suppliers to publish a carbon reduction plan. April 2024, this will cover all procurements of any value. April 27, it will be all scope, one, two, three emissions. And from 28, all individual products supplied to the NHS are expected to have their carbon footprint calculated. And that will include digital as well as physical products. So, what can we do about it? Where do you start? Well, I've got a few things that are sort of hopefully some actionable insights. For some of you here, they'll be really basic, but hopefully everybody will be able to take a few things away to think about. In my opinion, everything starts with a plan. Talk to your clients and internal stakeholders so they understand why you're making certain choices as you design and build a WordPress website. My first action is to start with education. When a user requests a web page, the hosting server turns data in their browser, and this takes electricity at the data centre through the wires and on the device, a lot of people think the cloud somehow doesn't have a carbon footprint, but it does, and it costs electricity just to have stuff hosted in a hosting server. Thinking about how you can reduce the amount of data sent will help reduce the amount of electricity required. And making your website accessible in many cases means that a lot of things are added as text and rather than big heavy images with texting, and that will work for everybody for the people, but it will also help reduce the amount of data and make it faster as well. So a new website project usually starts with design. When websites are not designed for accessibility, people account to these barriers that prevent them from using the content. So if your images don't have alt text, people who use screen readers can't understand their purpose. If you've got poor colour contrast, text may be unreadable. When videos don't have text alternatives such as subtitles or transcripts, then people who are deaf just won't know what's going on. So think about the reason why you need some of these elements before you start adding them to your website. So my action number two is really colour choice. This is actually quite a simple thing in my opinion. Assessing main brand colours, we often get brand guides through from our clients and we can check the colour contrast of the brands. Unless the designer hasn't done a very good job, most of the time we can sort that out from the brand guide. But it's really easy to overlook some of the other things like the tints. So where we have a lovely design with the tinted background and colour on top, sometimes your accessibility and your colour contrast isn't good enough. At Indigo Tree we've developed our own tools so we just put in the RGB or the hex and it literally, we can move a slider along and it will literally tell us which combinations of colours will work. And we expect our designers to use this. If they're going to add a tint or an additional colour that isn't part of the brand, we expect our designers to check that it will pass. And that's before we start writing any code, that's at the design stage. Some design tools like Figma and Sketch also have extensions as well that can help you with that colour contrast checking. Action number three, optimise the images. Now, if you're here today as a designer or developer, this will not be a new thing for you. Of course your images should be small. And there are some great WordPress plugins you can use to help with image optimisation, making sure images are lazy loaded as long as you don't lazy load the images above the fold. You can serve webp images using the performance plugin or you can use CDN such as Cloudflare to help with that. And then think about things like third party icon libraries. Do you really need the entire library? Can you just pull in certain icons or save them down as SVGs? And if you can, think about the focal point of images, can you blur the background a bit? Just blurring backgrounds on images can reduce the amount of data required because you just don't need that level of detail. It can make quite a big difference to the size of images themselves. And of course you should be resizing images for the particular device as well. Video, I love it and I hate it. The video banners that come up and they look amazing and everyone thinks they're fab. Oh my goodness, getting them to work, getting them to not be really slow to load is really painful. So try to persuade your client or stakeholder in my opinion not to have a video auto playing or if it does auto play, can you at least turn it off for mobile where most people will be swiping down before they've even bothered to look at it. If you're adding videos to a page then use the poster attribute. Make sure anything below the fold is lazy loaded as well. If you're embedding from YouTube or Vimeo, there's plugins that can help and just add that facade image on the top and just make sure everything's lazy loaded. That can really make a big difference rather than having all of those videos on the page itself. And then think about your web fonts. Do you really need four fonts in five different weights and styles to make your design beautiful? We can design beautiful websites at Indio Tree using one or two fonts maximum and a couple of different weights and styles. It challenge your designers because all of those fonts it adds to the amount of data. Self host the font files, that will help with GDPR as well and there's WordPress plugins that can help with that. Check you using the right format. Woof2 uses a broadly compression. It's about 30% less than the previous format and Google has some really helpful resources on fonts on their web.dev site as well. You can go and read about. You can get really geeky about how to optimise your fonts basically. And when you're building your theme, if you are starting with an existing theme or page builder because not all of us build bespoke, we normally build bespoke but not everybody will be building bespoke. Choose widely. Do you really need on a simple brochure site a theme that works with every single possible e-commerce, form plug-in, maps, events, everything or can you choose one where it's either got far simpler or it's possible to really change the settings and reduce it down to just the functionality you need and really think about optimising your code. Again, for a lot of people here, this will be really basic but reduce your dependency as much as you can and then when you're using plug-ins, like for example we use gravity forms a lot on our site and sometimes we use plug-ins to pull in other bits but what you can do is you can turn off the plug-in code on pages where that plug-in isn't required. If you haven't got forms on every page of your site, don't let gravity forms upload and put its code in the head on every single page. Just tweak it. Turn it off. Make it so that you have to turn it on on the pages that are required and don't forget about implementing caching so assets aren't downloaded more than once as visitors browse through the website. Excluding things like those scripts can make a massive difference because often you're not trying to optimise the contact page. That's the page with the form that's on. It doesn't matter if it takes a little bit longer to load. You've built your new website but have you considered where it would be hosted? The data centre you choose will make a really big difference to the overall carbon footprint. If you're not sure, the Green Web Foundation has a great tool for checking if you're hosting is using green energy to run the data centre. We use WP Engine and Cloudflare, so I'm confident we're in a great position and you can put your URL in and it will just immediately tell you if your website is running on green energy. My next action may not be relevant to everyone here because sometimes websites and software are running batch jobs processing things often overnight or at regular intervals. Think about their timing. This may not affect the end user of the website but it still requires processing power at the data centre. Some background here, if you're connected to the power grid then you can't control what sources supply your electricity. It varies by location. It changes by time of year. A windy sunny day in the summer is great for renewable energy. A cloudy day not so good. By the time of day as well, as energy demand fluctuates in the UK, we use the National Grid Carbon Intensity API to get some data on a daily basis and there's quite a few other APIs now you can use as well. If you have the expertise, you can actually time your software to run when the energy intensity basically means you've got more renewable energy and you can make sure that you're running it in as green away as possible. My last but one advice is just keep on learning. When I started this, I really wasn't sure what I was getting myself into but the Green Software Foundation has a great course. It's free and you can incorporate it into your development education and the Linux Foundation offers the course with the certificate as well for free. In terms of training your team on accessibility, we found it really useful at IndigoTreat just basically make sure everybody in the company has a real basic knowledge of what accessibility means but the developers can learn a bit more and the W3C has some free stuff and then if you've got a bit of a budget, Alley Collective is great for more specific courses. But I believe you can't manage what you can't measure. So the important thing is to continuously monitor your site identify areas where you can make further improvements and my final piece of advice is check about the carbon footprint of your website and I'll talk a bit more about how you can do that in a minute. In terms of accessibility, Equalised Digital have a great plug-in and it's just been part funded by some work they did with NASA so that your content editors can go on and see the front end of their site using that plug-in and it will tell them which bits of the site aren't meeting the accessibility standards. It's really helpful and it's just been updated in the plug-in repo. So finally, the results and the benefits. Your website will be faster, each page will have a lower carbon footprint per visit and you'll have a global market where when reducing the data your website will also be faster on 3G and low feature phones. Do not assume all your website visitors as I've said have the latest phone and a 5G connection. Being a sustainable business with an accessible website helps you to connect with the people, your customers, increasing your profits, making a clear commitment to being inclusive and reducing your carbon footprint. Not any means you're getting greater efficiency and your clients and customers will have that but you can also start to talk about how you can improve your operations and it can open up conversations about internal processes within your organisation as well and set some targets. Look at your suppliers identifying improvements. It brings in that culture of innovation that benefits everybody and can improve employee engagement and job satisfaction as well. And finally, clear commitments and measurement lower the cost and they do give investors more confidence. So, here's my summary of actions for you to take away and I'm just going to do a little shameless plug now because what we've done at Indigo Tree is create a little tool, well, quite a big tool, called Canopy which will actually measure the daily carbon footprint of your website and we're waiting it by visitor traffic to each page and taking into account the page size and the device and the location of the visitors. So, at the moment, it's in a private beta where we're testing it with our Indigo Tree clients and we're hoping that first quarter next year we'll be putting a plug-in into the plug-in repo and then making it available to more widely to other people. We're looking forward to working with our investors, Joester Marie from Amelia Capital and we'll be launching it first quarter next year but what I'm looking at at the moment is people who are interested in talking to us and giving us that honest constructive feedback on how we can make it ready for clients. So, I'm Louise Tower, founder of WordPress Agency Indigo Tree in Canopy. There's a lot to do here but I'd love to connect with everybody on LinkedIn, follow our company page and you're welcome to email me or ask for a demo as well and thanks, happy to answer questions. It would genuinely depend on the client but I'd want them to invest in making their websites fast because if you make them fast you're reducing the amount of data that will help the planet but it will also help their SEO, it'll help their core web vitals which will get them higher in Google which will hopefully mean they'll be happier with us as well and they should make them more money. We've got a WordPress sustainability team now. We have. Yes. What should they be focused on? Well, they have lots of different. They've been given a particular sustainability quite a wide remit by Matt because I was at WordCamp US and sat on the contributor table for that for the day and everybody on that table we were coming at it from agency hosting company but they were talking about sustainability of the WordPress project as a whole and it sort of seems to include diversity and a bit of inclusion as well. I think that what they should, my personal opinion is they should be working very tightly with the performance team because I think if you take sustainability to mean carbon footprint then actually the performance team can just make them look good quite frankly. So you should leave the geeky technical stuff but make sure the marketing and the messaging is not just about performance but about sustainability as well and I think some of the changes that they were made like there were some very small changes to the last major release which made quite a big difference to performance I think they should be attempting to calculate the carbon footprint of those changes and make that a good news story for the WordPress project as a whole because I think otherwise you're leaving it open to other competitor CMSs to be talking about it but that's just my personal opinion. That's what I asked for. Thank you.