 Bionic is a play on the Bionic man, meaning it's half natural and half technology. And we consider Bionic yarn to be the same thing. We consider nature, and we also try to figure out how to give the best performance without compromising what you're used to in order to be a sustainable material. I think entrepreneurs are sort of like artists where they imagine and predict the world, and they jump ahead and they put it together. And like, that's saying if you build it, they will come, you kind of design a future and a destination that people will eventually walk into. We began with a backpacking company, so we were making tents and sleeping bags, and in the process of building that company, we discovered recycled textiles made from plastic bottles. And we naively asked, why isn't more stuff made out of plastic bottles? Why wouldn't a person who's in the environment want a tent or a sleeping bag made from this? And then not just, that was an aha moment for us. The professors and patent attorneys, they just thought we were funny, I guess. We were like, you know, young crazy guys trying to do something crazy, and most of the time on the phone speaking to us, it was like, this will never happen, but if you did, we were like, what, say that again, and we'd write everything down. That grew into this huge endeavor to discover the potential of that technology, and through that, we conceived the idea of bionic, this raw material component, and then we developed it, built it up into what it is today, and we now supply some of the leading environmental brands around the world with fabric. We're creating a stronger thread of brands that's committing to making this community fighting the ocean plastic together. To make the world we want campaign was exciting for me because a web company giving me a platform to talk about what I do across all of their social media connections and helping me with SEO to help get my work out there was an opportunity that I would probably have done anything for. I'm leaning heavily on GoDaddy to do the things that I thought I could once do by myself. It just gave me a new confidence in what my business could be, and I knew I couldn't get there on my own, so having the trust and also seeing what GoDaddy was able to do for other people, it was just a no-brainer for me to pass that over, so I could focus on collecting plastic. People who are looking to get online and have come across GoDaddy and for some reason have this thought in their head that it's just about domains, you'd be selling this company short. If you really want to focus on what you do best but you know you need this window to the world, you definitely need to partner with someone who can cover and you can trust. I think this is a one-stop solution for all the things that probably freak out entrepreneurs who aren't developers. I just feel so fortunate to be around at a time like this to meet a company like GoDaddy to enhance that opportunity even more. It's been amazing. We're lucky to have kids who are inspired by this and it seems like they want to take this on and continue it after us. I learned about taking on this challenge in my 20s. He came right out of the womb ready to go. The greatest feeling when I see my son's wheels turning and he brings up like a good point of something I overlooked just because I'm not seeing it from his view and he'll sometimes put me on to amazing things for the potential of this company. Sometimes I get caught up in thinking that what I'm doing isn't really having an effect that potentially I could be doing something else to help the situation because I don't really see the needle moving as much but then I think about the research biologists who've been studying some of the diseases that aren't a problem anymore and how many generations of people that took and someone had to commit their life to something that they may not have seen solved in their lifetime and always think about how my life benefits from minds like that and so I stumbled on an issue and we figured out a cool way to deal with it. I may not solve it all right now but I'm definitely inspiring other people to take it to the next level. I'm glad to be a part of this age now where there's so much collaboration and making the world better.