 And growing up with Chinese parents is a little bit like growing up in China. But there's government censorship, there's self-censorship, and then not only that, there's ancient cultural censorship. That's triple-layered censorship that America has zero exposure to any of these layers. Do you know the difference between the way China does it versus the way the American does it? China, first of all, what they're doing is like showing science experiments. They're showing innovation. They're showing kids accomplishing great athletic goals. And it's motivating people to do good things and improve themselves. Americans always wanted to make the silliest, easiest content and get the most amount of attention for it. Do not even try to play around that America really wants educational material. That's not how it works. Jackass, Jerry Springer, MTV. I mean, pretty much... Pretty money, boo-boo, milk boys. I mean, the list goes on and on. The Kardashians.