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Published on Jan 30, 2013
Commerce of Creativity Distinguished Speakers Series lecture with Ravi K. Sawhney at California State University, Northridge on October 25, 2012. Sawhney (CSUN Art '78) is an internationally celebrated industrial designer, business strategist and lifestyle innovator. As founder and CEO of RKS, he has developed human-focused solutions for diverse industries, incubated companies, created products with meaningful impact and collected more than 100 awards for his company's exceptional work. In 2010, Sawhney co-authored Predictable Magic, which explores his unique design methodology known as Psycho-Aesthetics®.