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Published on Oct 22, 2013
To make a great TV ad is hard- one story, so strong and remarkable. Communicating via social media is hard too. We have to create remarkable and strong story every day. It is like writing a TV show. What can we get from marketing of American TV series? How can Game of Thrones become an inspiration for traditional Czech beer brand such as Velkopopovicky Kozel? Can videos ever become engaging on Facebook?