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Published on Feb 4, 2015
Many manufacturing firms are choosing to adopt or partly introduce a service-based model to create new and longer-term revenue streams. But how will servitization evolve in the future and how will it affect businesses and consumers?
Andy Neely, Head of the Cambridge Service Alliance, explains what servitization is and what opportunities it will create for manufacturers in the future.
To learn more visit the Cambridge Service Alliance website www.cambridgeservicealliance.org or book the two-day workshop "Making the Shift to Services", on 6-7 May 2015 here at the IfM www.ifm.eng.cam.ac.uk/events/shift-to-services15