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How to Optimise for Dark Mode? | Canonical Chronicle, the weekly search news show

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Published on Oct 26, 2019

Get this weeks Canonical Chronicle slide deck: http://email.typeamedia.net/

A free information pack with all this weeks search news, google updates and insider tips to circulate round your team to keep them informed.

In this video we talk about:

• Optimising for Dark Mode 😏
• Clarification on how Googlebot downloads webpages and how they react to 400 and 500 errors 🕸️
• Big News for Social Media Managers in the way facebook calculates impressions 📉
• Google rolling out AR to more Google Ads Display Products for the cosmetics industry
• New "search by image" features in Google my Business (GMB)


✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net

🎙️ Our podcast: https://anchor.fm/canonical-chronicle

💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=yo...


==TIMESTAMPS==

0:25 John Muller on Dark Mode affecting SEO
1:00 How to hack chrome to see what your website looks like in Dark Mode
1:48 How do Google download the contents of your page?
2:47 How to check a page response code use CURL
3:28 Facebook are changing the way they count impressions (pricks)
4:37 How should I use ads to get more video traffic?
5:09 New AR ads for Google Ad Mastheads for Makeup Brands
5:59 Dying inside
6:11 Search by Image is now rolling out to Google My Business (GMB)


WHO AM I?

I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business.


GET IN TOUCH

I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency

If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

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