 Now, what you need to do, you need to become that expert in the niche that you're in, right? So if you're in basketball, you need to become the expert in basketball training. If you're in soccer, you need to become the expert in soccer training. If you're in golf, lacrosse, you know, baseball, whichever sport you're in, you need to be seen as the expert and everyone wants to look for you for help.