IKEA Foundation LetsPlay Campaign





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Published on Nov 15, 2016

The new IKEA Good Cause campaign, Let’s Play for Change, specifically focuses on children’s right to play and develop, highlighting the benefits of play for all children.

For every children’s book and toy sold during the campaign period, the IKEA Foundation will make a donation of €1 to projects in some of the poorest communities in the world, supporting children’s development and learning, equal participation, sports and of course – play.

The IKEA Foundation’s partners in this campaign are:

Handicap International Federation - Pakistan, Thailand, Bangladesh
Provides Early Childhood Development opportunities to children with disabilities and other vulnerable children in displacement settings.

Room to Read - Bangladesh, Indonesia
Transforms the lives of children through a high quality of education that includes teacher training, provision of learning materials and developing children in both literacy and reading.

Save the Children - Bangladesh, Ethiopia
Prevents unsafe migration of children by promoting protection, education and play for children on the move.

Special Olympics - Bangladesh, India, Pakistan, Thailand
Promotes, through sports and play, inclusion and development of children with intellectual disabilities.

UNICEF - China, India, Indonesia, Kenya
Provides safe spaces, education and health support for children aged 0-8 to ensure early childhood development in some of the poorest communities.

War Child - Jordan, Lebanon
Provides a safe environment to play, learn and develop for children in Jordan and Lebanon who have been affected by the Syrian conflict.


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