 Stensively, upgraded and revived, frames, dashes, and bodywork are well done. After a successful first decade, focused on building the brand, Shurko starts working on conquering the world of racing. In 2010, the brand achieves one of its most important landmarks, with David Castot winning both the World Rally Championship and the first stage of the Dakar Rally with the Shurko SR 4.5i. It was the first time that Shurko was participating in the Dakar Rally. The Shurko TVS rally team, as we know it, is born in 2015 and makes its first appearance in the Dakar Rally, with Fabian Planet on the helm. We set up a team together, we had already a structure of a team, and with the input of TVS it helps us a lot. And we have engine rider, we have engine mechanic, also at the factory during the during the season, and the collaborator for R&D. We are speaking for the R&D because us we are doing competition products that they give us experience regarding mass production and mass production testing. How they proceed and all, so it's a real collaboration together. The difficulty with the rally is you need to have a performance but the reliability. The performance it's really easy to have, but the performance with reliability is not easy. And this is the target every year. It's a compromise between performance and reliability. It's the same in Andrew, it's the same in Treal. The story and the idea is to set up a team with an organization that can potentially win in the future. After is to create a product that is competitive with the others and to have a rider that can win the Dakar. In 2016, Shurko officially joins the Big Boys Enduro Club. 14 years after the release of its first Enduro bike, Shurko wins the first Enduro GP title and the E2 Enduro World title, with Matthew Phillips on the helm of the Shurko 300 SEF factory. In the next year, Shurko is expanding even more near production capabilities. They went from a 3,500 square meter plant to a 12,000 square meter plant. Shurko is growing at a blistering pace and the reason behind this growth is quite simple. Basically, we have two activities. We have one activity of real estate and we have Shurko. So we are in two markets, but the real estate was just to assure that we have an economic stability, but after it's quite easy. We reinvest in the company all the profits that we can have. It's quite easy. If you want to make a very big project like this, you have two choices. Or you want to make money with it. Or you want to have a fast growth. If you don't take money from the company and you make a good choice, you grow very fast. On the decision, we are alone in the company. There is no shareholder. Why? It's just for one reason. It's to be very fast when we make decisions. You can take major decisions in two days, if needed. Yeah, we speak the morning in my favor. In 30 minutes, we can take one decision. It's very fast. And this, when you have other partners, it's a little bit more complicated. This is clear. This is why we want to stay alone. We have a good stability with our real estate activity that is quite big of construction, renting and all. But it's not only an item of money. You need to have the people. And the people is more important than the cash. You need to have the people that want to do the best. If you want to do the best, this has no value. It's super powerful. Someone that wants, that have a wish to do something. That's it. We want to build and all the team here, but the team in Spain or the team in France, they want to create a nice story. And all people joined for that reason. Everyone has the same goal. Yeah, we have the same goal. Is to make a nice product and make a nice company. Following this philosophy about valuing people, in 2018, Sherco decided to truly invest in its riders for Xtreme Enduro. The new kid on the block, Wade Young, had already conquered some podiums under the Sherco brand. While a former Sqvarna factory rider, Mario Roman, was in every rider's worst scenario, without a bike for next season. The first reason of why we are in Xtreme Enduro, it's opportunity. Opportunity. We had a good partner in South Africa. He introduced us to Wade Young. We were checking the possibility to go into Xtreme Enduro and speaking with other riders. And finally, Mia was not aware about who is Wade Young. And we checked the list. But this year is the better result on the big events than the rider that we are speaking with. We must discuss with him. And finally, he has done one season like that. And after Mario Jonas, with his great ability for communication, it's finally we arrived to have the team with one technical guy and one strong and fast guy. Both are strong and fast and technical, but it's just that some have more ability in some terrain. Knowing that there was great potential on both athletes, the company created the Sherco factory team, which summed five wins in some of the biggest hard Enduro races in the world. In 2019, 22nd decade on a high note, Kiwi rider Hamish McDonald clinches the Youth Enduro World title on the Sherco Racing 125cc. This was the third Enduro World title for the French manufacturer. Later that year, Cas Cas was on the edge of bankruptcy. Sherco was among the companies that were interested in getting the Spanish company out of that pit. Basically, it's to take a bigger part of the market share in a short operation. So just that, just to increase the network, the market share. For sure, there's a bit of network, but when you make an integration of a competitor, you make more units immediately. Oh, so your goal was to take advantage of their factory as well to increase the... We like to do something quite easy. I cannot go in detail with that. I cannot go in detail where the plan was to produce which or which bike. The only fact is, Cas Cas, it's a brand that have done good job at one moment. And recently, some mistakes to comment if there are good, bad, whatever the situation where they had to be to be purchased by one or another is because they had a problem. I think the brand name is appreciated by the people. I think it's not as it was five or ten years ago. This is a fact. Us, we are more premium brands. Maybe it was a good combination. It was not possible to do. Us, it's quite easy. We want to do something well organized that makes sense. If it go inside this case, we do. We take action about what we need, not what we want. It's really important that if you want to reduce the number of mistakes in life, is what you need and not what you want. The business didn't get through, but other challenges were arising on the brand's horizon. 2019 was also the year that Shurko focused its attention in one of the biggest markets in the world, the United States. Stay tuned to know more about this new chapter in Shurko's adventure.