 The Cube at EMC World 2014 is brought to you by EMC. Redefine VCE, innovating the world's first converged infrastructure solution for private cloud computing. Brocade, say goodbye to the status quo and hello to Brocade. Hello, welcome back, this is Jeff Rick here. We're on the Cube, we're at VMworld, or see I did it again, we were talking about this before we went on air. See that's your problem, you keep saying VMworld. I know, it's part of the Federation though and that's all good, we're at EMC World 2014. This is the fifth year the Cube has been at EMC World. It's actually where the Cube got its start so it's a very special place for us to come back. In fact, this year we're so excited that we brought not one but two Cubes. So double the fun, double the pleasure, double the insight that we can get twice as many guests to come on the show, share their insights with you, and tell you what they're working on to help you execute it on your side. So we're joining this segment by my co-host. Steve Keniston, the storage alchemist, and thanks Jeff, thanks for the introduction. We're here live in Las Vegas, as Jeff said, here at EMC World 2014. Extracting the signal from the noise and going out and finding the greatest industry practitioners, bringing them on the Cube and trying to help share that knowledge with our insiders. So let's get right down to it, our next guest, David Bratt, director of technology services for Miami Children's Hospital. Welcome to the Cube, Dave. Thank you, I'm glad to be here. Great, thanks. Hey, so for our practitioners out there, why don't you just give us a little level set, Children's Hospital, tell us about it. Sure, so we're a Children's Hospital based out of Miami, Florida. Our hospital is in a smaller city called Coral Gables specifically, and we serve patients and families all throughout Palm Beach County, all the way through Miami-Dade County, as well as some international patients due to our telemedicine initiatives. Very good, and so director of IT, give us a little bit of insight as to your overall infrastructure. Yes, so the majority of what we have is storage, storage, storage. It's growing tremendously, as all the reports are saying, as many people are reading here at EMCworld.vmwareworld. But that's the bulk of where we spend most of our time. We also manage the network and telecommunications environment, but the storage growth in our environment is clearly the one that's really growing the most. So storage is big for your group. We're here at a storage conference, EMCworld. What jumped out at you so far? Tell us, what's something exciting? Two main things really, we've been an Iceland customer for about a year now, and that environment alone has tripled within that timeframe. And we use it for all facets of unstructured data, die-com imaging, any type of video repository, as well as we're replicating that data for protection. Well, so tell us a little bit about, what led you down that, so I think we were talking a little bit before the segment, you've had Iceland for... About a year. About a year now. So what were some of the things you looked at going down the road? Why were you choosing an Iceland-type of platform? Maybe some of the other things you looked at, and then ultimately, why you decided on the platform? Sure, so cost is always a factor, so we needed a solution that can grow with us and scale rapidly. We didn't want any complexity or any headaches doing migration after migration, like we used to with older storage arrays. So that was clearly one of the ones we were looking out for. Manageability and ease of use, we no longer need highly trained storage personnel who are so specifically trained in one particular type of an array. They can manage the product very simply, allocate file shares and assign permissions in the snap of a finger. Give us a quick snippet. How much capacity on your management? We have somewhere, we're about a half a petabyte right now. Half a petabyte in our environment. So Dave Vellante on the other cube and I often have a conversation. How do you protect a half a petabyte or how do you back up a petabyte's worth of data? And our answer is always, you don't, but somewhere along the way, you got to protect that information that's valuable, informate children's hospital that's probably under a lot of regulations. Kind of tell us about the protection of that environment. Sure, so we do use a typical backup system to spin that off the tape and send it off site. Primarily though, we rely on the Isilon technologies with the snaps as well as the replication to our secondary data center to protect that data. So it's very rare when we actually have to go back to our backup system, which is another advantage of that Isilon product. Fantastic. So talk about grow, grow, grow, because you're kind of out on the edge, you've got all the regulations obviously in healthcare. You've got new regulations in healthcare, which I'm sure are creating some fun for you. But you're also kind of on the leading edge of Internet of Things. That we hear about all the time, all the time, all the time. G talks about, but a lot of that is healthcare. And unlike, as we often joke, if I don't serve up the right Yahoo ad and it's a car instead of a mattress, not a big deal. But clearly that's a little bit different in healthcare arena where it's, you don't want to serve up the wrong recommended drug or something that you're allergic to or all kinds of bad things can happen. So talk about how real the Internet of Things is what you're seeing and how that's really exploding your data set. Yes, there's no doubt about it that in the healthcare field, there's tons of regulations we have to follow at the end of the day for us. It's somebody's child that we're taking care of. So the last thing we want a patient or a family member to worry about is their data is getting in the hands of somebody else. So with some of the inherent technologies in Isilon, we're able to lock down those file shares, really make sure that it's only that patient that can get to that data or that physician at the time taking care of that patient and nobody else, which is key to us. And if our group, I'm very fortunate to work with a great team who appreciates change, they're very agile and flexible and can adjust to those regulations. And as long as we've got good technologies like the EMC products, we're pretty good. Now what about the explosives? Exploding stuff from all the different data sources. Yes, because everything's electronic nowadays as everybody has an electronic medical record and we have to retain those records for a very long time. And we're also gathering information about that data. So it's data on top of data, which is mainly driving our growth in the research realm. And so what's next? So you've got all this data, it's growing. Kind of what are some of the next challenges you know you're going to have to face coming up here on the horizon? Yeah, so now it's to make sense of the data, try to come up with personalized treatment plans for our patients to make sure that if a person comes in with a particular diagnosis, we know the path, the protocol to cure them and to hopefully remove their disease or their infection. So the data warehouse and genomics projects are huge for us on the Isilon product specifically to go to that next level. And so it seems like there would be an analytics play that's on top that you do any analytics today and if not, is that what you're looking for to the future? We do some analytics but we're starting to focus on the Hadoop technology on Isilon a little bit now but we're just starting to dabble into that arena. Very good. And then are you going to be tying some of that? We had a guest on earlier today where we're talking about how the Watson knowledge, being able to tie into this global resource of different diseases and that sort of thing to really take patient care from get well, soon to get well now type of thing. What does that look like for you guys? Yeah, I think there's a lot of companies we're no different than any other health care. We're in same with IBM's Watson product. We're just trying to get to the right answers as quick as possible to take the best care of our patients. IBM has Watson's, we have our own product that our enterprise data warehouse team has built and we're hopeful that it's the right path to go, more so for the patients and families that we serve. So we talked a lot about storage. Tell us a little bit about some other parts of your infrastructure that compel into your storage and be kind of like tough to do without right now. Yeah, video is a big play for us as well and not just a raw video feed but with the medical equipment given our telemedicine initiatives. So now we're even treating people internationally outside of our borders and being able to store all that information not only just the video feed but tying together the medical data with all the telemetry equipment. Interesting. So talk a little bit about, because we always do people process tech, right? It's all three of those things. And doctors are notoriously slow adopters on tech or at least that's their reputation. My dad's identity is a little bit slow. But I am curious to know kind of, I'm sure on one hand it's kind of a pain, on the other hand you've got a lot of young doctors that are probably coming in that have grown up with digital technology their entire life. Somebody said the other day that that first generation is already 28 years old. So clearly they've been around the block and they went to school that way. But talk about kind of how the technology is permeating in from the doctor's point of view and how they're leveraging these tools to do things that they either couldn't do before or they can do a whole lot better. Yeah, it's definitely the wave of the future. So we have a fairly good relationship with our physician community. Our chief medical information officer is the liaison between the two. Chief medical information officer. Now I've never heard that. Is that, are there a lot of those? Oh yes. Yeah, okay, good. So he really helps us make the relationship with the physician group and do adopt all those different technologies. He walks around with an iPad everywhere. The majority of our residents do rounding on iPads. So they're really embracing the mobility primarily because it's access to their data real time from anywhere. And if they can get it quicker than walking over to the computer over there why not? And that's where they see the biggest benefit so far. And it's his background, a technology background or a medical background? No, I call him an IT person in the closet but he's trained medically. So he's really adopted it and come about and embraced it and the power that it can do. And then how do you work together prioritizing new types of projects, new types of technology within that realm? And within your budget, obviously. And within your budget. Of course. He probably works all kinds of stuff. Yeah, we all have budgets and we've been able to align with the budget. And the strategy is kind of tough because the consumer driven market drives everything. So we have to keep up with that. So when the physicians go to the conferences we're already handing them the next device versus them asking it from us. And then slowly moving to BYOD devices. It sounds like you already got the iPads or the applications and the delivery moving into kind of standardized devices versus specialty devices. Correct. So it almost doesn't matter to us what type of device you have. As long as you have an internet connection we can securely get you to your data rapidly without any delay. And then talk about, you've mentioned it a few times, remote care. How remote care has evolved both because we can with the technology and then kind of what the impact of that has been to people. Yeah, it's incredible what's available today. So I would call it like Skype on steroids. So it's more than just a video feed. It does tie into all the medical equipment. So you can get a heart rate pulse all the things you would typically have to go to a physician office to get and have a trained clinician read for you. Nowadays the technology is available that anybody can hook something up and it just sends it to our telemedicine command center and gets translated into useful clinical information. Wow, so it sounds like you guys have a really good handle on your data center. So if that's true, kind of tell us a little bit what keeps you up at night? That next biggest thing, we Miami children strives to be innovative. We have a very innovative executive team who supports us and sponsors everything we try to dabble into. We won several awards in that arena. So it's just trying to stay that next, what the next curve is or that next bubble but we get there before it bursts. Do you have one on your roadmap that you're looking at? You know, telemedicine is the buzzword for us in the day as well as analytics. So those are the two main strategies that we're focusing on. Awesome. Well, thanks for coming on theCUBE. Appreciate it. Like I say, we love to learn from practitioners. We love to hear from people that are executing this new technology for the benefit of not only business, which is great, but also people and especially children, which we all have a soft spot in our heart for, which is the right thing to do. So thanks for coming on theCUBE. We're live at EMC World 2014, lovely Las Vegas, the Sahara Convention Center in the back of the Palazzo. We'll be right back with our next guest after this short break. Stay with us.