 What is up everybody welcome back to the channel Saturday morning enjoying some freaking coffee and just getting this day started man Saturdays are always good to me Saturdays and it's not even that Saturdays good to me I'm good to Saturdays. You know what I mean? You got that vibe needs to be there man. I've been in cells and this is all This is gonna be a rant. Okay, so this is going into the playlist rants of an entrepreneur because that's what this really is man It's a freaking rant Saturday mornings in Cells I've been in cells for the past 20 freaking years, okay? sells jobs sells marketing Advertising in many different forums closing deals bottom line building businesses Whether I was building my own business or I was building a different type of business or I was involved in network marketing and building a network of business Whatever may be man at the end of the day you're trying to Bring on a new customer. You're trying to bring on a new client and There's really nothing else to it man And even if you have a freaking job even if you have a normal job wherever you work you work at the mall You work at you work downtown in some corporate office. Whatever the hell you do Here's what's so crazy is that and shout out to my boy. I believe it's Kiryan Kiryan Kiryan. I'm sure that's Mel or female do shout out because you're on your Instagram It'll you have a freaking your profile is a freaking guy, right? So I'm thinking that's a guy's name carrying and I love that name whether it's a male or female whatever freaking Kiryan I love that name. I just need to know how to pronounce it But it all comes down to this question where it just kind of a lot of thoughts just brood in me man And I'm like dude, you know what let me answer this freaking question Let me get on camera and let me just get my two cents because this is deep And that's why I don't want to go on too too long and I don't want to rent too much about this But it is a rent. It is a rent. It's a rent. It's a rent This question is gonna tie into into my into my two cents just on on just on on Saturday mornings and and and in business and cells and Just entrepreneurship in general those of you that are sparring those of you that are wannabes Those of you that are entrepreneurs. Those of you that are entrepreneurs It's like dude, no matter what side of the entrepreneur coin you want to say you're on It it's not easy no matter what man no matter what everyone has certain fears Everyone has certain doubts everyone second guesses themselves to a certain extent. Yes, you have confidence Yes, you have a high self-esteem. Yes, you freaking know how to do your job very very well But you still have your own thoughts and negative bullshit that you deal with we're all human You know what I mean like I I deal with bullshit all the time like gosh, dude I'd be a whole new YouTube channel if I could just talk shit on you know what I go through daily But I try to keep this channel on business I try to keep it on on day in the life of what I'm doing and what I'm going through and as I Build my YouTube channel and as I build my following and as I attract like-minded people And even people that are half my freaking age I honestly believe because of experience I have a lot of shit to say and so do you man that's why I'm big on courses because We're now in the e-learning era and people will buy your experience people will buy your knowledge Bottom line bottom line if you can help someone if you can bring value to someone If you can if you can teach someone based on your experiences If you could teach someone how to be better how to get better, you know We're all looking to be better man and and and it goes for in all kinds of things, right? We're all from different parts of the freaking world, but here's a crazy part. We all have there's a common denominator, man We're all after some with the same thing. We're all after the same thing, you know And that's why I got people that are on this channel that are starting to follow me that I that I truly believe are probably half My age and and really seeing damn dude, maybe I can do this Maybe it is it if I can just find the right mentor if I can just find the right direction I can I can do the same thing and and that's what I'm all about man is is courses teaching people bringing value and and knowing that that What I'm doing you for sure can do and what am I doing building a business online? What am I trying to do build a business online? Forget about what I'm doing. I am doing it, but let's just humble it down even further What I'm trying to do every day because it's a practice whether you're practicing law whether you're practicing medicine Whether you're practicing criminal justice whether you're practicing freaking a sport whether you're practicing going to school Whether you're practicing accounting whether you're practicing Being a baker or a cook we practice our craft You have to literally put in Thousands of hours and years and years and years before you perfect your craft that is a fact We're all practicing man. We're all getting better and that's why back to what my buddy here. Carrie Ann was saying is that I am hesitant to start my own agency because of legal issues And that's what I'm saying man I opened up the video talking about saturday morning because you guys can't see it But I got a view out my window And and I just I just love this natural light. Sometimes it's a little darker, but who cares man. No one cares. No one cares, right? But it's saturday morning where I'm at. So depending on where you're at depending on when you're watching this video man salute Salute to you. Salute cheers Morning brew morning brew got to get cracked out somehow man. Got to get you got to be crazy man. That's why Carrie Ann I don't blame you man. I don't blame you being hesitant to start your own agency slash Company, what does that even mean? Like what does that even you know, what what what's the definition? You know, I mean like First of all being hesitant To start anything do the hell with an agency the hell with a business being hesitant to start anything will kill you And that's why you want to definitely read you definitely want to start reading what I would do man Because to tell you truth again, it looks like you're half my age. I could be wrong. Who knows but No matter what age you are Learn from people's experiences. You don't got to do them yourself That's why I don't know what book it was that I read in where it's like dude Actually, it was Warren Buffett. It was Warren Buffett. It was some type of quote, which I don't know the exact quote But I remember him saying Um, you don't have to was it him or bill gates. I think it was Warren Buffett I think it was Warren Buffett. It was one of them Warren Buffett or bill gates, but they said, um You don't have to learn from your own Mistakes you can learn from others like you can learn from other people's mistakes You can learn from other people's experiences. That's why I love books I'll read books of people that are 90 years old, you know, I mean like I'll read books that are 75 years old Because I want that history. I want that wisdom. I want that knowledge I want to know where people screwed up because they'll tell you and you can read about it And you can learn from it, you know, I mean like So being hesitant in anything bro like in anything will kill you like if if your heart If the intuition that you have if your gut feeling You know is is is now sometimes that can work in your favor Sometimes you could be going after something you really really want so bad and that's why you're nervous to go after it It could be that feeling as well, but chances are if it's a hesitation because of I don't know because there's something deeper where you just maybe you You it's not you're not cracked out to do that, you know, if it's that negative gut feeling or that negative You know vibe or that you're like dude. No, I'm hesitant No, I don't know if I want to do that shit if you're like that then yeah, dude Don't do it because if you got to feel it you got to feel it You got to that's why that's why I opened up the video talking about Saturday mornings because while most people slept I was up. I was grinding. I was making that next call. I was reaching out sending that next email I was messaging that person back. I was on appointments. I was on calls. I was closing deals on Saturday morning You know, I mean and and because there's no hesitation most people hesitate most people are comfortable nine to five they go home Five p.m. It's like dude Six p.m. To nine p.m. You're watching netflix or let's just say six p.m To nine p.m. You're doing household shit dinner kids whatever if you got kids And if you don't got kids, what are you doing? What are you doing? What are you doing if you got a nine to five? Okay, you're getting your grind on your hustling. I get it's had off to you If you're going to school full time Full time i'm not talking part time bullshit I'm not talking about don't tell me you go to college and you're going to a freaking community college And you go part time. Don't tell me that that's like bullshit. That's like why even go You better be going hardcore full time. I'm talking full credits full time if you're a student, right? If you're if you got a job, I ain't talking about you part timers I'm talking about full time if you got your grind on you're working nine to five You're working eight to six. You're working a full 40 plus hours and you got a commute Right and you and it takes you 45 minutes to get to work, right? I'm talking to you, you know, I mean like you guys that are grinding you guys that are grinding A lot of people just grind they grind that day and then that's it. They're like hell no Saturdays man Saturdays Saturdays you guys are sleeping and you guys are hesitant on Saturdays Make those calls on Saturdays go knock those doors on Saturdays go freaking get and schedule appointments on Saturdays People love Saturday morning people are home people are are getting their kids ready for it for the day You know business is is that one extra deal that one extra deal a month that one extra deal a week Because you work Saturday mornings, you got one extra deal a week that one extra deal a week paid for a brand new lexus That's just the way it works, man. That's just the way it works You can't be hesitant on shit, bro. You cannot be hesitant on anything. Let's get to this question He first of all don't be hesitant if you're hesitant for any negative if there's a negative vibe If there's a negative gut feeling this ain't for you Agency or not it's not for you entrepreneurship may not be for you if it's that type of hesitancy, right? But if it's the type where you're excited then let me know about that comment below Let me know is it is it excitement? Are you hesitant because of excitement? But but i'm i'm thinking it's because of fear because you're thinking legal issues, right? What legal issues bro like Here's the deal. There's a there's there's well. I don't know exactly how many small business owners are But there's definitely over a million this country was founded this country was built on the small business owner So there's millions of small business owners, right? When it comes to small business, man What are you selling it comes down to your product or service now if you're doing something shady as shit Bro, you better be working in a different country. You better be remote. You better be freaking, you know Um Hiding your shit. You better be offshore like you come on dude What do you really what are you like trying to build some type of commute computer freaking? You know program like what are you doing that? You feel you may have to deal with legal issues, right? As long as you're providing a good product or service and here's the thing dude, whether you're an entrepreneur or an employee You it's still a hustle like we're still all hustling. That's what i'm saying It don't matter if you're a student. No matter if you work for someone And you're you have some sales job or whatever it does not matter You're still on your grind and you still have to hustle and you're still selling something You're still selling something so you'll have legal issues if you're an employee You'll have legal issues if you're an employer If you're selling bullshit, you know what I mean? Like if you're doing shady stuff and shady stuff the only thing you need to worry about bro When it comes to legal issues in business in my opinion as a beginner as a brand new entrepreneur trying to sell some shit The only thing you need to be worried about is freaking is is is not charging credit cards Right not having credit card information laying around first of all not charging credit cards fraudulently Okay, second of all and and third of all Delivering on your product or service because if you don't deliver on your product or service people will be pissed off and people will refund People will charge back and they'll refund and that's not good. Those are the only legal issues They no one calling the cops on you. No one's getting their lawyer on you You know, no one's doing that if you're a small business owner You're just starting out you're selling something online or you're servicing clients and you're doing marketing services for them As long as you deliver on your word as long as you deliver on your service No one's tripping Police ain't coming after you the attorney isn't coming after you No one's coming after you So there ain't no legal issues bro Like as long as you're as long as you're not dealing with credit cards in a in a bad way You're good as long as you're delivering your products and services and over delivering That's what you want to do man. If you're a service-based business and you're out there getting clients Over deliver over deliver over deliver If you're doing marketing services, if you're doing marketing services social media marketing services For small business owners in 2020 and beyond What I would do because it's what I do Is I start small with them I start small with them I start small with them I scale up And and and and I over deliver as long as you're doing that Dude, you're gonna end up having a freaking A squad of cheerleaders that are on your page giving you great reviews Like if you come over here to my page man, I ain't playing I am not playing you come over here to my page And and and I and not because you got to over deliver bro. You got to over deliver You know, then your clients will start coming over here and start giving you, you know reviews Start giving you reviews, you know 34 34 of my past clients, you know, just a lot of a lot of people I've done business with helped out You know come over here and give a review. You need that type of credibility. You need that on that that type of social proof When you're doing stuff like that man, and you're you're on the up and up There ain't no legal issues, bro. Like there ain't no legal issues. Okay. There ain't no legal issues I'm worried that if I get involved with a business owner legally And I don't deliver on my promises or get them results. I might be committing some sort of crime. Oh hell. Yeah, but here's the deal Dude, it's not a crime. It's not a freaking crime. So stop tripping on freaking Law enforcement. No, dude. It's not a crime What I what I what I what I what I did mention earlier a minute ago is a crime If you're dealing with credit cards and you're taking people's credit card and you're doing some fraudulent bullshit with their credit card That's a major fine. Don't do that. But you're in business, man You're you're in business and you're out to provide a great product or service And there ain't nothing to it So what you need to worry about whether that rather than worry about all that rather than worrying about all this bullshit right here Worry about you getting better That's it So whatever service you're planning on doing if you are trying to build an agency What I what what I want you to do is I want you to go after one type of industry Okay, don't go out there and service every industry. Don't service anyone who wants marketing services No, say no to all of them. Say no to all of them Focus on one go after doctors go after surgeons go after chiropractors go after spa owners go after gym owners Go after yoga instructors yoga owners yoga owners that have owners that have a studio Not these individual ones that work out of a park You know what I mean like no if you have a studio, then you got a real solid foundation Let's bring some people here. You know, I mean then you can start running some ads I just think that'd be better. But that's yoga. That's a studio. That's a gym but um A real estate agent, you know freaking um an insurance agent, you know go go out there and help the local restaurant It's so easy to bring customers through facebook advertising and instagram advertising For a restaurant for a local restaurant even with a freaking youtube video with a for a local restaurant You can crush it for a local restaurant There's all kinds of promotions and coupons You can you can run on facebook to get people to click and download a coupon Like how simple is that that's so stupid? It's ridiculous. There's so much so many of these businesses, man Locally that need your help like they've all been screwed by other people that don't know shit And and over over promised and under delivered a bunch of people who over promised and under delivered Right and and when you're doing stuff like that, that's when you need to worry about legal issues, man If if you ain't doing none like that or nothing like that to worry about Focus on getting better focus on one niche focus on on on that one craft So if it's an agency, okay, great. What are you building? Are you building? Are you going to be do you want? Are you do you have services where You're managing people social media is part of your service running facebook ads youtube ads instagram ads Are you going to be posting for them every day? Are you going to be graphic designing for them? What exactly is your package or are your what are your packages, right? Get really good at that get really good at knowing and and get really good at fulfilling Get really good at fulfilling because one thing that does start to happen is because you're a closer like i'm a closer Right, I bring on a lot of clients. You know, I brought on brought on a lot of clients in 2019 Right now we're into 2020 and and and now i'm shifting and pivoting and pivoting and and and and expanding and growing Right trying to get better but um But but what i was saying is that once you start bringing in a ton of clients You got to be careful about this as well because here's where there's no crime But these are the little things that you want to be, you know looking out for When you bring on a ton of clients and it's still your and you're still a solopreneur. It's just you You have to fulfill those clients and that's that's where the time comes in, right? That's where the real time comes in it might take you time prospecting it might take you time closing the deal, right? But to go fulfill the actual order That takes time. That's physical time or unless you're running ads, you know, it's still physical time You got to go set the ad right and then you got to you got to micromanage it to a certain extent um That's physical time, you know, I mean but but um Fulfilling when you're a solopreneur and you're building an agency and you're bringing on clients and you're worried about people being pissed off And you're worried about break, you know Breaking a breaking a freaking crime like like breaking a law Committing a crime you're worried about that type of stuff, right? It's because like it's like dude You just got to fulfill you got to fulfill your order. You got to you got to deliver on your promise man As long as you're doing that No one's tripping and then and then you also have a concern or if I use copyright pictures on ads And so on See that right there bro. No, dude What first of all when you're running when you're running ads for local businesses, you're using their content You're going out there and getting video. You're going out there and getting images That's what that's what you should be doing, right? You should have a dope little iphone Where where you're going out there and getting images and and and and if you don't have an iphone Get an iphone like i'm even talking to myself. I don't even have an iphone yet I got this freaking get a wasp android, but it's it does take good picture And and and and it does take good video, but I do a lot of my video here. So But even on this man even on this, you know, I could take good pictures, but an iphone way better iphone That's my next step. I'm going to be getting an iphone very soon I'm just in the lab right now man in the lab just grinding it out grinding it out So I'm not and and getting better karyan. I'm getting better At my craft so I don't have to worry about any of this bullshit any of this bullshit the copy writing There's no copywriting issues that you need to worry about man If if you're getting images off of google first of all, don't be don't be getting images off of google And using them for facebook ads. So here's the deal when you go and run facebook ads and instagram ads Has a million images for you So so when you go and run an ad Dude, let me just hone in on this copyright picture bullshit because it ain't nothing you worry about. I don't even think about this stuff, bro That's why I'm glad that's why I'm dropping time on this because I really wanted to school some of you guys On what a lot of people are thinking like all this crap. No, dude I don't want you thinking about none of this stuff none of this stuff. Okay Again when you're running facebook ads specifically Instagram ads specifically Facebook provides the image so you can go in and facebook and you could type in when you're running the ad when you're actually setting up the ad It's in the third freaking um Pillar it's down here in the ad. It's in the creative So as you go into the actual creative I could type in any keyword and facebook will populate hundreds of images for me and I can use one of those So I'll never have to worry about copyright issues. You know, so if I came in here And I can I can go create ad And this is the third step, right? You have the campaign that's Step one what I call pillar one you got the ad set that's step two, right? And then you got the ad it's in the ad Where you can come over here hit ad media Hit add image and then I can go down here click on this and go to stock photos And I could type in let's just say luxury homes So no man Copywriting pictures none of that bullshit none of that matters man. You don't gotta worry about none of that stuff. I don't know Zero as that populates. Let's go on to the rest of your to be quite frank I am scared of starting because of this I also don't know how to write privacy policies cookie policies or terms and conditions on my landing page Okay, that's a great. That's a great concern That's a great concern the last one to be well to be quite frank. I am scared of starting because of this Yeah, don't be scared of none of that bro. No more. Okay. Let's let's let's erase all that crap Take it out of your brain right now. Okay. Now. Let's deal with the privacy policies cookie policies and terms All you got to do man. All you got to do is go to go to um Well, first of all in cartra. Okay, I use cartra for everything my landing pages and and and and Let's bring this into a closing. I'll end it here What you also want to make sure you have so you're not dealing with any legal bullshit is a good landing page software You need a credible software. Okay, I use cartra for my landing pages for my email auto responder Because that's another thing you need to worry about you don't want to be spamming anybody You need you need to be building an a legit email list of people that are actually subscribing to whatever you're selling, right? Um, so I use cartra for my email auto responder. I use it to sell my digital products. I have different courses I have an ebook I use that under my products to sell my products. I use it for my pages my landing pages I use it for my membership course. I have a full blown course that I sell to my social media clients Um, I built a social media agency full time. That's what I do Um, but I also have a course. I use cartra for my course I use cartra to host my videos. I use cartra for my calendar Because as I go and schedule appointments with my clients As I send out emails and my emails go out with links to get people to schedule an appointment They click on it. It goes to my calendar. That's my cartra calendar So I use my calendar for everything and all my appointment scheduling my email broadcasting Again, I have emails that are automated that are set up that go out automatically And and in them are links to get people to schedule appointments with me and I drive it all to my calendar So cartra I use it for that and then I use it for all my affiliate marketing. So um So so so what I was saying is that you gotta have a good landing page software You gotta have a good software that will also cover your ass. Okay, but um as I come over here Look at that. I type in luxury homes All of these images bro. I can use all of these images click on the image hit continue And use this as my image ad now I shoot for a lot of video I I try to do a lot of video. I try to tell my clients to do videos So images images are cool, but I don't even use I don't even use a lot of images to tell you the truth But facebook again has all the images there for you when you run the ad and the ad goes live Obviously the shutter stock that that basic, you know texts on on the image all that will be deleted But it'll be a clean photo facebook provides that image awesome images They have hundreds of amazing images on any keyword So I use images. I use their images for that If I ever do need to run an image ad but again again, if you're servicing clients Make them give you the content That's key. Okay. That's the golden the golden rule the content must come from them That's why there's some clients that I don't even take on Like there's clients that I don't even take on because they're they're not content producers I need you to be a content producer. I need you to be willing to drop a new video every week if you cannot do that I can't have a new ad for you out every day and that's what I want and All you want to do is capture leads, which is all I want to do for you and this is how we're going to do it on my terms Right, that's what I tell them bottom line and so the balls in their court to produce that video every week But if they can't They can't, you know, no big deal no big deal, but um That's that's that's the bottom line because I'm using their content and if they have images if they don't want to do video Okay, fine. Do you have images like Do you have image but but even if in my case if they don't have images? I can come over here and grab a ton of images. So I'm not even tripping on that either I just know not to go to google not to use any of those images But a lot of times it's when you're selling like when you're selling something if you're driving something to a product And you're and you're selling a product And and it's an image from something else like it's a different image of you grab some other general t-shirt You know, I mean just some other random image of a t-shirt or whatever Or an image of something and and and and some and someone had it copy written and you grabbed it from google images Because you did a super simple google search. Don't use those images like right like that's where you can get copyright You know fines and and and people literally There are a ton of people man a ton of people That will copyright an image put it out on google or put it out online and let people find it, right? They'll they'll optimize the image. They'll literally get it Prepped for sco purposes so people can actually find it, right? And their whole intention is to is to is to throw it out let people find it and then turn around and assume There's people like that man. There's people. I've heard so many horror stories um On on images man. So yeah, I there that's a legitimate concern But again, I'm telling you how to how to how to how to deal with it. Don't freaking do that Don't google any damn image use your own use the clients images or come over here to facebook and and grab their stock images And there's so many amazing stock images And and and do it that way man do it that way so that's never a concern And then the the privacy look that's what I was going to show you a cartridge my bad That's what I was going to show you a cartridge When you're over here on my pages you come over here click on the green one We click on the green one and over here on the left or in the middle it says um legal So I can come over here and I can get templates. Here's legal pages I can get templates for Different type of policies whatever I want to call it terms and conditions um These can all be privacy policies as well But here's what I did man and and here's here's what I'm going to tell you to do So so the template is here, right? There's there's basic templates. You can use one of these templates And and this becomes your privacy policy. So for example on my page Here's all I did man. Here's all I did it's all the same stuff when it comes to that type of stuff This is all general jargon Look down here. I have my privacy policy I have my terms of use and on certain pages. I had the dmc or the freaking the other bullshit the other stupid freaking Terms um Actually, I think I have it on I think I have it on this page I have more. Yeah, I have the privacy policy of the terms of use I have the refund policy of the gdpr. I have the dmca And so all you all you want to do is just is just um You can google you can easily google that right? I click on privacy policy. It takes me to a cartridge page Right, all I did is I simply privacy. I googled privacy policy. I found one. I copied I copied it and I freaking pasted it and then I came in here and I changed everything to my name Because all these privacy policies. Yeah, sir. There's certain criteria certain Everyone has a certain certain criteria every company is a little different But when it comes to this type of stuff it Everyone has the same privacy policy like you can change it up and put your name and and do the little edits Put your address like here's my my email my address. I went in here and I edited it, right? I made sure that I I I put all my information in it, but the body it's like it's all the same It's all the same go to any go to any real estate brokers website. Look at the privacy policy It's all the same stuff So what you can do is you can google it, right? You can google it the terms of use you can google it or You can go to here's what I did man. Here's what I did I googled actually the the privacy policy and the terms of terms and conditions. I actually googled And then I just copied it And then I made sure that I updated it To to say my name, okay to say my name um And I looked at 20 different terms and conditions pages man And in what I did is I hacked all of my mentors So I went to all of my mentors pages go to go to anyone's page man Any digital market or any popular digital market or marketer go to ty Lopez. Look go to ty Lopez Got go to ty Lopez Or go to like a sam ovens or go to any like whoever the hell you're following, right? Hopefully you guys are following me But damn if they're these guys are way bigger than I am right? So if you go to any of their pages Six and you you score to the very bottom And you look at their Terms and conditions hack them. Look here's the terms and conditions right here um This this side is not part of facebook you can freaking hack that too this whole bottom part Copy this entire thing edit it and put it on your page. Look here's his um Here's the terms of use here's a privacy policy click on that privacy policy Copy the whole damn thing And freaking edit it and and put it in put it in your terms put it in your name because it's all the same stuff man This these are all the same stuff. That's all you got to do It's all the same stuff Easily do that easily do that and put your freaking information your contact and your contact us down here put yours And and all you got to do is boom copy the whole damn thing The whole freaking policy and just make sure make sure 100 percent Make sure to take out all of their name and just simply replace it with yours That's it man because the privacy policy the terms of use Even even even the refund policy even the refund policy doesn't even have a refund policy on this um The terms the terms and conditions Like like hack hack these people that you're following hack as long as they're legitimate right the legitimate ones I'm talking about the legitimate ones and just simply copy that and all you got to do is come in here to a Cartier page or whoever the hell you're building your your landing page builder Software is right come into it and just freaking copy and paste the whole damn thing into your into your page And then that that page that link is what you would link To your page. So for example on mine, you know, i'm linking i'm linking them all to A different page, which is that policy page, right? So here's my refund policy My contact information, you know what I mean my company name my social media links all this stuff is is me, right? And I just simply pasted that onto a new Page and I linked it onto my other page So things like that bro, that's freaking the last need to worry about man That's the last need to worry about Focus on you focus on getting better focus on mastering your craft. Okay focus on mastering your craft Um and and go go all in go all in with one niche go all in with one niche That way you can focus on that one niche you can get really good at servicing That one niche you can know everything about that one niche the legalities everything right you can go all in and and and really Master that niche and I truly believe that it should be something you're interested in it should be something you're passionate about Um, my whole niche is real estate. I I come from mortgages. I come from the whole banking You know side of everything and in real estate and so that's my whole niche It's because I want to I want to keep keep doing real estate. I want to I want to invest in real estate I want to eventually have apartments Right. I want I want to have that type of knowledge, right? So I surround myself with those types of people and in this particular case I'm building an agency around it and give and and delivering marketing services To them right and that's my way into the door to network build relationships and learn And continue to to learn the jargon and everything that goes on within that industry because I'm fired up about it, right? You have to pick a niche that you're fired up about man Don't don't go in what a lot of people did in 2016 2017 as people were trying to build agencies What a lot of people were doing is going in going going going into it for the money Going into it because they thought and they were pitched by their mentor that you can get 2,500 a month out of people And it's not going to be an issue So go after people who have it go after the doctors go after the surgeons go after the dentist go after the chiropractors, right? and so A lot of people did that a lot of people did that and it's like dude. It's like A lot of people didn't deliver And it's like you got it. You got to go all in with one niche So you can get really really good at it and you can deliver Nothing but top-notch value So you never have to worry about the bullshit that that can come with business But again as long as you're on the up and up man and mastering your craft and delivering value and taking care of your clients And and always putting the client first and always giving them the benefit of the doubt Even though customers are wrong all damn day. Shit. Not all of them are right at all I totally get it But you got it. You got to build your business that way. You got to have it. You got to build it with integrity You have to you have to really treat these people well because for people to give you their dollar And and and really trust you you have to deliver man. And again, this is coming from experience I've had those clients that were pissed off. I had those clients that that asked for a refund You get it. That's part of business Like if you ain't if you ain't getting refunds you ain't doing it like that's just the way it is man like it's like There's no perfect business that has a 100 retention. Hell no amazon. You know how many You know how many freaking returns amazon does in a given day. Why don't you google that? Why don't you google that smart guy? Why don't you google that? Find out how many returns amazon has on a given day. Why don't you walk into a Walmart? And go look at the customer service return line people are returning products to Walmart Not not not just every day But literally every minute of the day Like how crazy is that like that's reality? So that's not something that you're going to be able to I mean, of course you can freaking do your best Of course you can freaking as i'm saying put the customer first Of course, but you're not going to be able to satisfy everyone. So don't think that's business. That's not business either People are people and and and people are entitled to think And do business with those they feel and think are the best and For whatever reason if you rub someone the wrong way They have the right to refund or ask for their money back or not want to continue business with them with you, right? So expect that it comes with the territory, man, but it's not something you got to go around worrying about So you got to fill it in your in your gut. You got to have a I actually believe entrepreneurship man It's not for everyone and and for years. I would always Tell myself that my kids are going to be entrepreneurs that my son. I want him to be an entrepreneur I want him to be his own boss. I want him to own his own thing I want him to to to be able to provide value and help way more people, right? And you do that through entrepreneurship, but at the same time it's not for everyone It's not for everyone and nor do I want to push it on everyone. It's not for everyone It's not for everyone. Um, and so that's why you have to you have to really Fill it deep down inside. It has to be somewhat in your DNA. I truly believe we're born with it I truly believe anything could be taught. Yes, but it's more than a teaching Wanting to do something and wanting to change the world and wanting to impact It in any way shape or form takes a different type of DNA. It takes a different type of person That's why I'm not on here to preach entrepreneurship to everyone because not everyone needs to be an entrepreneur. Hell no, right? But if it's in you, you'll know it if it's not in you, you'll also know it and there's no No, absolutely no problem with that for all we know you could be the you could go on to be the freaking most high-paid Freakin attorney working for the largest firm in the country. You could be that person I would always hear from gary v because gary v one of my mentors. I learned a lot from that guy He would always talk about freaking Knowing he would always he always talks about um, um, what's the damn word? Shit. Give me a second you guys. I'll get it What's the word where you have to know exactly you have to be okay with who you are? What's the damn word? Shit, it'll come to me. It'll come to me. It'll come to me Um, and I know we went on a long rant with this video, but I'll end it here um, but he always talks about um having having um Damn, I'll freaking think of the word but it but it comes down to knowing Exactly what makes you happy like like Self-awareness. That's what it was self-awareness. He always talks about self-awareness and knowing Who you are and being comfortable with who you are He would always talk about that not everyone needs to be mark zuckerberg He always talks about The the person who is in charge at facebook who is number nine Is just as powerful the person that's number five right now at facebook the executive that is number seven right now at facebook You got mark zuckerberg and then you got six other more The most powerful people on the team right below him on the team on the facebook team, right? He always talks about how person number nine person number 10 person number 14 of facebook Is just as powerful Than anything else and and that person didn't have to take on all the responsibility or all the liability that a mark zuckerberg position Number one has to take on but yet they still have a fulfilling life and they're still freaking hardcore successful Right, so entrepreneurship is not for everyone Being the number two being the number three of a corporation and going all in and being on that executive team And going all in and treating that company as if it was your own That's not a bad position of being either man. So you have to have Self-awareness you have to know exactly in your gut Do I really want to build something? Am I really meant to go out there and really serve the masses and really change the world and change my little world? Now you don't have to change the entire world What what what I mean by changing your world is maybe put an indent in that little community that you're passionate about Passion about real estate. Okay. Go help every rollator You're helping your your you're passionate and fired up about insurance. Okay. Go bring these services to insurance agents Right, whatever whatever it may be. It could be anything you're fired up about food. You love cooking You love baking. Okay. Why don't you go provide some marketing services to the local freaking deli or the local restaurant Or the local freaking donut shop or coffee shop Go bring them some marketing services and and freaking tear their door down With new customers because of what you know, you can do with digital marketing and paid advertising Right pick that niche that you're fired up about man. So you can go out there and learn everything you possibly can learn about it Everything you could possibly learn about it And and and you never have to worry about anything man Bring bring value to people and trust me man. They will be more than happy to pay you for it. All right, so Hope that helped you guys. I know that was a freaking rant This is going into the playlist of rants of an entrepreneur Because I just had to get all that shit off my chest Don't be afraid man. Go all in and even if you fell who gives a shit you get knocked down get back up I'm telling you man. You can get knocked down a hundred times Just make sure you get up A hundred and one and you'll be fine. All right, guys. I'll see you on the other side over and out Peace start that business