 We're going to start off with our keynote address. And many times, as an MC, you don't need to give the person who's following you an introduction. This is definitely one of those times. All of you know him very well. He's a pioneer in the world of events. He's the co-founder of India's most known and successful event agency, Wizcraft, and steers an even larger ship for the industry as the president of the event and entertainment management association. The many events he, along with his team, of over 300 wizards, have executed include Michael Jackson's India Tour, India's 50th celebration of independence, the world famous and part of everyone's lives, IFA awards, the most recent Global Citizen India, and the list just goes on and on and on. Without further ado, I would like to welcome someone who probably has fans in the audience here, the president, Ima, and founder, director, Wizcraft, Mr. Sabas Joseph. Woo! For Yamini, Naval, applause team, the exchange for media team. Anurag, who's not here, and he's never here, but he manages everything from never being here. How he does it when he got no, so one more round of applause for him. All say, BW applause, BW applause. Do we do? Do you say BW applause? Nobody says it out here. Because we don't really say it. I want all of us to just get up first. I want us to do something very interesting. Now we'll start with you. Stand up. I'm going to clap. I want you to repeat exactly what I do. Is that good? Very simple. I clap three times. How did you get twice? OK? I clap twice. OK. You're going to get this right. I'm doing it twice, and then twice. OK? Good. We're going to split exactly down this aisle. All of you are team A. Team A? Good. Team B? Yeah. Very good. We're going to start with team A. OK? And you follow exactly what team B is supposed to do. OK? Now we'll do it in continuous form. OK? That's awesome. Now please sit. Honestly, how often do we applaud? How often do we put our hands together to clap? Do we applaud ourselves every day? We don't, because what we do, we take for granted, because it's supposed to be done. We always expect applause to come from others. So if I had an opening video of me coming up here and all of you standing here and everyone clapping, that would make a great video, right? And then I'd use that on my Facebook saying, you know, I walked in here and the anchor said I had fans, and you guys just proved it. And I used all of you to show everyone that I had fans and we got applause. So since I did that very well, give yourselves a real big round of applause. We are the business of gaining applause. We call it events. We call it creating those great moments. We do it for an audience. That audience claps. It applause. We sometimes do it for ourselves. Because when that audience claps, when that audience celebrates what we've done, we celebrate within and we applaud ourselves. And we go back to our own offices and tell everyone that that magical moment, we got an applause and the audience went ballistic and the client went ballistic. And in telling others and sharing that journey or that celebratory moment with our teams, we celebrate ourselves and we applaud for ourselves and we applaud the team that back home in our offices did that great job. Do all of us go through that? Do all of us go through that? Can I get a yes or a no? Ah, that's nice. Truthfully, what triggers applause? I can remember magical moments in the work that we've done as a company at Wizcraft. Different things. When that launch sequence happens and the gates open and the product strolls out perfectly and everyone goes out in a blaze of glory and you say, oh, wow, that triggered applause. I remember the moment of the Commonwealth Games. We were sitting in the stadium where an entire nation had had its media destroyed, respect for itself with dirty toilets, with corruption and even dirtier stories. And all of that murky stories for what our media was filled with. And there we were sitting in the Jawaharlal Nehru Stadium in Delhi with a balloon, that massive balloon lying on the ground. And everyone who came into that stadium wondered, we're supposed to be at the opening ceremony of the Commonwealth Games. What is that balloon doing there on the ground? These guys haven't even finished their job and they want us to do the B for an opening ceremony and came that magical moment when the clock struck zero and magically out of nowhere, that balloon rose. And you could see when that balloon rose, the hopes of everyone in that stadium rose. Every Indian who felt a certain pride for India, his passion rose, his belief in India rose, and all of those rose. And I remember being an eye shot, you can talk about year shot, I was eye shot away from the prime minister at that particular point. And even though he never spoke anything, since he never really speaks, his eyes went up, his face lit up in a smile and suddenly he was clapping like a child. Because that moment mattered. That moment mattered to him. That moment mattered to India. That moment mattered to everybody who was in that stadium. And I remember the biggest leap of joy was my own. And as that balloon rose, everyone in their audience clapped because it meant something. Applause means something. It means going out there, believing in what you do and doing it every other day. For us at EMA, for us in the event industry, BW applause is part of what we are. It's part of what we believe in, it's part of what we do and it's what we do it for. Not necessarily just the magazine, it's applause that we've worked for. Very often you'll hear people on stages talking about the money doesn't matter. My satisfaction, my belief, my celebration, that joy that I got from doing it, creativity matters, that celebration matters, and my client being happy mattered. And frankly it's all about an audience. The audience matters. Before the word applause is BW. And I'm going to talk about the essence of applause. The essence of applause, did you try clapping today? It took two hands to clap, yeah? I'd like to say this to Naval, Yamini, Anurag, wherever Anurag is. There's a seat right out here, sir. Anurag, this is for you. So I want to see you within my eye shot. It takes two hands to clap. And whilst we from the event industry have come out here, and yes we are one of the most active facets of the media entertainment industry today, it is because of all of us believing that together we can make a difference. And I'm going to get you back to the essence of what your name is, Anurag, business world. I want our relationship to be that about business. It's about what you can do for our business. It's about what difference you can make for our business. And exchange for media, business world, impact, all of them have an outreach that reaches out to clients, reaches out to a larger advertising marketing industry that the event industry has become a part of. It is increasingly becoming a larger part of this marketing and advertising industry. And the more playroom you give us, the more space you give us beyond applause, in exchange for media, in impact, in business world, the bigger the difference is going to be from the event industry to the rest of the world. We will matter in that world, we will make a difference in business, and we will communicate about a larger world that we belong to and a larger world that we want to create. Having said that, on behalf of everyone from EMA, from everyone from the event industry, I'd like to say a big thank you to Yamini, Anurag, Naval, and the entire team for having championed the BW applause awards. It took them two years from everything experiential to BW applause. It's taken them another two years since then to today to do a conclave and awards. Let it not take another two months for your next initiative. Let's keep working over and over again. Thank you. I guess we'll have to felicitate him later. He doesn't want to be felicitated right now. Well, when he does feel like it, I would trouble Mr. Naval Ahuja so we can do the honors later. But let's move on. Ladies and gentlemen, he wants to get the show going.