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Published on May 3, 2012
SportsCenter enlists the help of Star Wars characters to exhibit its superior technology.
From Derek Jeter to Peyton Manning to LeBron James, ESPN’s This Is SportsCenter commercials have featured some of the most iconic athletes of the last two decades. The campaign launched in October, 1995; nearly 20 years and more than 400 commercials later it continues to provide sports fans with a front row seat to what happens when athletes, mascots, anchors and ESPN employees collide at the center of the sports universe. Check out all the spots here: http://bit.ly/1rgKi0J