 What's up guys? Today, we're going to talk about what not to say when you're talking to a live prospect Today, we're going to discuss what not to say when you're cold-calling property owners You can watch me make live cold calls and get my entire circle prospecting system including phone scripts in the link below So when we're cold-calling property owners around a listing or sale doesn't have to be our listing or sale We're just calling around any listing or sale We're trying to inform the subdivision about the recent market information and just see if there's anything in the world We can do for them. This conversation is going to lead to a relationship That's going to lead to deals repeat business Referrals so on and so forth every relationship that you create with the property owner in your area is Potentially worth 10 to 20 deals to you over the life of your career So it's my job to help you create these relationships and make sure we're saying the right things and not saying the wrong things If you haven't watched the video of me making cold calls check it out You'll see exactly how I handle the situations You'll see my tone my demeanor what my objectives are and really what I'm trying to do which is just Literally help these people if you're scared to make cold calls I also made a video about how to get over your fear making cold calls now when you're calling property owners Here's something that you absolutely do not need to say ring ring ring. Hello. Hey, this is Ricky Krooth remakes orange beach Hey, I'm just calling all the owners in your subdivision to let them know about blah blah blah Right, you do not want to say that you're just calling all the people in the subdivision all the owners in the subdivision You're just calling that neighborhood You don't want to say anything like that because that could potentially make that property owner feel like they are just another number to You you're on this big list of people. I'm just calling I'm just going through the motions of calling everybody and just letting them know about this information and to see if I Can maybe get a deal out of it. You're making them feel like they're just another number You're just going through the motions trying to do a deal. This is not the impression We want to give off to them. We want them to feel special We want to feel like this is almost a personal call for one thing We want to call them with the same tone that we would call a friend or a family member very relax very calming Very confident very comfortable. We're gonna say ring ring ring. Hello. Hey, mr. Johnson Hey, mr. Johnson, this is Ricky Cruyff down at Remax of Orange Beach. How you doing today? Good. Good. Yeah, I'm enjoying the day. Isn't it gorgeous outside? That's how you start the conversation and you want to have a tone as if your friend or family Then we're gonna say I got you a look I don't want to take up too much of your time today, but a house down the road sold I didn't know if there's anything in the world. I could do for you today They're probably gonna say no. There's nothing you can do for them at the time This is not the moment to say I got you well Who do you know that might want to buy or sell in the area what this does is it turns it right back around on you now You're not there for them. You're there for you. It's like hey, mr. Property owner You can't help me by buying or selling So do you know anyone else that might be able to help me by buying or selling nothing about who do you know? That might want to buy or sell says I'm here for you Then that's a red flag to the property owner and they say to their self, huh? Here's another realtor just trying to do another deal not looking out for the client's best interest only looking out for their Self so what I would say there is is when they say no you say I got you Well, look is there an agent in the area that you would work with if you were to buy or sell something you see that actually Let you find out if the door is open or not to begin this Relationship with this property owner for the future when they do decide that it's time for them to buy or sell something You see this opens the door when they say no, we're gonna say I got you Well, look, I'm sure at some point in the future. You're gonna want to buy or sell something I would love the opportunity to work with you and that day comes would it be okay if I stayed in touch Sure Great what's your email address? That's how I stay in touch with people boom you get the email You do a weekly email the same day of the week forever and you have a client for life They'll call you and they get ready to buy or sell you can follow up by phone periodically Make sure they're getting their emails and boom boom boom another thing I'm not gonna say though to get the email is is hey, can I send you market information from time to time? Can I send you my market report my market updates? I don't want to say anything like that because they're again It's gonna make them feel like they're just another number You're gonna put them on this long list of people and send this email blast out to everybody And they're just gonna kind of get this big email blast No, when you say I want to stay in touch with you what your email address it sounds more personal So I know some of the stuff that I just told you not to say it's probably things that you've been taught to say But that's kind of part of my mission I want to break down the mainstream training and I want to actually teach agents how to really create lifelong relationships with property owners in the area and Eat up that market share and become a force to be reckoned with become the number one agent in their area That's what I want to see I want to see you become the number one agent in your area and I'm gonna do everything I can to make that happen for you. I enjoyed telling you guys what not to say when talking to property owners I really hope you got something out of it. Let me know if you have any questions. Click subscribe and hit the bell for God's sake And I'll talk to you soon