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Qatar Bid 2022 World Cup

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Published on Oct 23, 2010

DOHA, May 16 (QNA) -16 May 2009 - Qatar 2022, bidding to host the first ever FIFA World Cup in the Middle East, today unveiled its vision to unite the Arab world and drive better understanding of the region globally through the world''s biggest sports event.
Describing Qatar as "like a true sportsman" ahead of the Bid''s brand launch in front of a 50,000 sell-out crowd at the Khalifa National Stadium in Doha for the HH Emir Cup Final, His Excellency Sheikh Mohammed bin Hamad bin Khalifa Al-Thani, President of Qatar 2022, said: "The unwavering resolution of the Qatari people and the government - to modernise, to advocate for peace, to build for the future - is like the iron will of an athlete in pursuit of victory.
"Qatar is a land of action and not just promises. It''s what makes us the ideal partner to help FIFA establish with certainty that football, and its virtues, is a tool with which a better future can be built. "Qatar 2022 is a Bid on behalf of the whole region. The first global sports event in the Middle East provides an opportunity for greater understanding and unity between the Arab and Western worlds and can inspire enthusiastic support from football fans young and old across the entire region."
With the world''s fastest-growing economy, highest per capita GDP and experience as host of the 2006 Asian Games as well as the impending 2011 AFC Asian Cup, Qatar plans to host the most state-of-the-art, financially robust and hospitable FIFA World Cup in history.
Hassan Al-Thawadi, CEO of Qatar 2022, said: "Today we are immensely proud to unveil the Qatar 2022 brand, which can become a symbol for hope, understanding and inspiration in the Middle East and around the world. Football transcends cultural barriers; in every sense, it is the world game. "We are serious about winning the right to host the FIFA World Cup in the Arab world for the first time. We are offering FIFA an incredible event, with a tremendous football legacy, but also a legacy for humanity. "Qatar 2022 can be a watershed moment and our job until December 2010 is to use every day to make the dreams of Qataris and the whole Arab world a reality."
About the Qatar 2022 Brandmark: The new Qatar 2022 brandmark artfully combines the concepts of international football and Qatari heritage. The 32 pentagons represent the surface of a football, using colours that reflect the natural heritage of Qatar-warm, luminescent colours of sand and sun which spiral inwards, alongside the azure blues of the sea. The pentagons form roadways leading to Qatar, bringing participant teams from all over the world to compete on the great stage that is the FIFA World Cup.
The brandmark was developed by leading global brand consultancy, FutureBrand, part of the Interpublic Group of Companies.(QNA)
Posted in:Sports in Qatar 2006 Asian Games Cup Doha Doha,Qatar Emir's Cup FIFA FIFA World Cup football Hassan Al-Thawadi Interpublic Group of Companies Khalifa Al-Thani Khalifa National Stadium middle east Qatar Qatar 2022 Qatar Airways sports event The Interpublic Group of Companies, Inc. World Cup


Read more: http://www.qatarliving.com/node/51140...

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