 Hey, what's up, coach? Welcome back to the Six Figure Trainer Podcast. My name is Ben Navers. Today, I'm going to show you the top three biggest mistakes that coaches are making right now in 2023. If you're looking to grow your business, please watch today's video. It's going to help you a lot. Today's episode is sponsored by MakeMoneyCoachingSports.com. Simply head over to MakeMoneyCoachingSports.com right now and access my free webinar where we break down exactly how to grow your company to six figures and beyond. Social media growth. These are coaches that are trying to get a lot of followers. They're trying to build up their brand. That's not a bad thing to do, but if you're trying to grow your business right now, you don't need to focus all of your time trying to grow your brand. Growing your brand and getting more followers does not equate to new clients. You're going to be a lot better off just focusing internally in your city trying to get new clients instead of trying to make this massive brand online. I have talked to hundreds of coaches already who have 50, 75, 100,000 followers on Instagram that are broke. Don't be one of those coaches. You don't need to do what everyone else is doing on social media. So be careful with how you spend your time. So like I said, stop trying to spend all your time growing your social media presence and spend more of your time locally trying to get new clients. That's number one. Number two, a lot of coaches sell one off packages or one off sessions to clients that ultimately aren't committed. So you might be finding this problem to be true for you right now. You might be having a lot of clients that work with you, but they're just paying you one off. They're not committing to something for like three, six or 12 months. So when you work with clients that aren't that committed, you have to get a lot of clients because you're going to be rotating in and out of clients every single week. Some clients might not be able to show up. Some clients will, but those clients are not the type of clients that you want. You want clients that are going to be way more committed. So a lot of coaches that we work with in our accelerator program close clients for six or 12 months. Those types of clients, you never have to worry about money with them because they're either paying you everything upfront or they're on a contract where they are guaranteeing your business money every single month. So there's a big difference between committed clients and clients that just do one off sessions. Huge difference there. If you find today's video helpful, hit that subscribe button. And if you want more free information about how to grow your coaching business, head over to makemoneycoachingsports.com. Third biggest mistake that I see coaches make, it's relying purely on word of mouth. Now here's the deal. You should be getting clients every single month from word of mouth. You should be calling all of your clients every single month asking for referrals. That is a good way to promote your business, but that shouldn't be the only way to promote your business. So if you're just relying on word of mouth, there's so many other things that you could be doing to draw in new leads and turn those leads into customers. You could be running a free clinic once a month. You could be going out and meeting with other coaches in your area that already have access to all the kids that you could be working with. Those could be elementary, middle school, high school coaches, club coaches, rec coaches, organizations, doesn't matter. There's a lot of different ways you can get the word out about your business, but just relying on word of mouth is not going to be the best way to scale your business in the future. Because you could also be running ads. I mean, there's a lot of other things you can do to grow your business. So you don't need to just sit around and wait for new customers to come in. And again, word of mouth is good, but it shouldn't be the only method of marketing. I hope this video helped you out. Hit that subscribe button right below. If you want more videos like this to grow your training business and make sure check out my website, makemoneycoachingsports.com. And that's where you can get my free webinar on how to grow your coaching business to six figures and beyond. That's it. Catch you later.