 Okay, David. I'm sorry. It's all good. How you doing busy, huh a little bit a little bit Right on. Well, thank you so much for taking the time. Oh Yeah, definitely. I mean I just made a switch That's why you got the notice to like my new Facebook page nice because I left call will banker and I'm now with better homes and gardens Okay, let me pull up that page Okay, cool. So then Have you ran any Facebook ads or like what are you doing as far as like trying to promote or market on this new page? So, I mean right now, I don't really do too many ads or anything I think I maybe have done maybe three ads in my whole Like in the last year. I think I maybe ran three ads For listings, but I don't really I don't really promote myself that much. I'm like old-school So I Got you. Yeah, for sure. Are you are you looking to promote on social media? Are you kind of just fine with with offline and referrals? I Like offline and referrals personally because again, I Kind of know those people yes for sure More concrete I tried I guess Buying leads per se Gosh, I was what 14 maybe 14 or 15 2014 or 15 with Zillow and It just ended up being like a whole bunch of like No win leads Yeah, I think I might have closed maybe like two or three of them, but it was just not really in my best interest. So I Haven't really targeted. I mean you have my interest when you're like, oh, yeah, you can have thousands of leads Because I work primarily with military I Am a military relocation professional and so Jacksonville we have three bases, I guess here Technically two but three that they can go to and Actually more than that because I do sell Georgia too. I'm not licensed in Georgia But most of the people that are stationed at Kings Bay They live in Jacksonville because no state income tax. Gotcha Really cool. Okay. Yeah, I mean, I guess I guess social media It's what a lot of what a lot of local business owners try to do is they try to just have some type of presence on quote-unquote social media But as you start to build your your brand on just social media The facts the facts are is that as you like this personal page as you take your friend count up and and It's the same for every platform whether it's Instagram LinkedIn or Twitter, whatever as you scale that number from 1200 to let's just say 2400 and then 3200 and 4000 and the only reason why a person would even do that is because they're building a business Like that's the only reason like if if it wasn't for you being in business You'd probably be straight with the 200 people that you actually know, you know, I mean But as you take this right across a thousand 90 plus percent of your 1200 don't know you and They don't even live in your area So that's the reality when it comes to social media And so as a local business owner starts to post on this page or whether they start to post on this page 90 plus percent of the people seeing it don't care And so when it comes to inviting our friends like this 210 It came from you inviting the 1200 But you're doing deals in your backyard and the 210 90 plus percent of them don't live in your backyard Because there are people like me who are just in you know, just receiving an invite will like your page I'm gonna like you to support you but anytime you post a listing or an open house It's just it's just not relevant and that's why as I post no one's liking it because no one's in the area You know what I mean? So I guess social media that everyone has has has just the whole Goal or whole idea that we have to be on social media When that that could not be further than the truth What a person has to be doing is running Facebook ads if they're looking to build it on social media So the only reason why you even need this business page is if you're running Facebook ads If you're not the 210 that like it They're part of the 1200 over here. So you might as well just post over here and not even worry about a business page You know what I mean? So I guess where I'm coming from is just speaking to thousands of rotors on this topic I've been doing this for a long time, but I come from mortgages I was a lender for six years, but I before that I was into marketing So now all I do is kind of just consult real estate agents on on the best way to approach social media But that's for those that are looking to approach it You know what I mean? If you're if you're straight with just referrals and what you're doing offline, you know You can for sure keep keep doing that But if if anything on this page, you you definitely would want to run an ad targeting your local area That's kind of the biggest advice. So anytime you post on this Post it as if you're gonna post it and run to your area Because that's the only only way you're gonna ever see any type of engagement or any type of ROI on these posts Okay, yeah, so like I mean I got a couple of listings coming up So when it says run an ad and I can reach a thousand people and they charge me 35 books like Is that what you're talking about? Yes, but you don't want to you don't want to buy into that because that that's simply a boost You don't want to do it from a cell phone You don't want to you don't want to you don't want to click that boost button What you want to do or what you're gonna have to do is simply come to your your your page and click on create and Then you can click on ad and you're gonna set up the ad through your ads manager And the best way to get here is through an actual computer not on your cell phone So so this is Facebook's back end. This is the ads manager So every ad you see on Facebook so as we're just scrolling through our news feed And we're just kind of seeing what our friends are up to and then we come across a sponsored ad This is an ad that was ran through the ads manager through back here. Hmm So to answer your question Yes, if you have a listing because here's what every agent is doing and the reason why I know this It's not just because I come from marketing our mortgages in 2016 when I started helping you guys that's when it that's when all this started for me is 2016 I started consulting real estate agents on social media marketing and Facebook advertising in 2016 I started requesting nothing but real estate agents. So when you look at my friend list right here 48 10 Like it's a public list like you can look at every single one of my friends Every single one of them just is a real estate agent every single one of them except for one and you can look at all of them So that's 4809 that are actual real estate agents The only one was not is my wife, which is this one right here Malina So she's only one out of 48 10 who is not a real estate agent But the reason why I tell you that is because that started in 2016 I came over here Rather than cold calling you guys rather than door knocking rather than trying to promote my marketing services any other way Because I didn't want to pitch it that way I just simply started requesting you guys and as I started doing that in 2016 2017 2018 2019 I don't know about you But but if you're in any type of Facebook groups when you're in a group It's most likely a group of people on Facebook a Facebook quote-unquote group It's most likely a group of people in that Facebook group that have an interest in something So when you're following thousands of people that have a quote-unquote Interest you start to see you know patterns You know what people are interested in but when you follow thousands of people that literally all have the same job Start to see different things and so since 2016 all I've been doing is seen by the thousands how agents are promoting their business and I'm here to tell you 99.99% are Doing it wrong and it's not that they're doing it wrong just from the technical standpoint They're just missing the basics. They're missing the absolute basics So to answer your question what every agent will do and this is what you're gonna end up doing You're gonna take that listing. You're gonna post it on your personal page You're gonna put it on your business page and again 99% don't care and it's not that they don't care disrespectfully. They just don't care because they're not in the area They're not in the area and we don't know you and so let's just keep it real the 1200 people 95 plus percent don't know you so the same way you're on this call one and who the hell I am I'm on this call one and who Jessica is Because I don't know you either and the and that's the majority of the 1200 So what every agent is doing by the thousands is posting it here when no one cares Posting it here when no one cares So the absolute best ROI that you can ever see on that listing if you're gonna post it on social media It's gonna be a Facebook ad So and and let me show you an example what everybody does is so everybody will simply take that listing and I'll show you a Clear example of what everyone's doing and this is what I advise you not to be doing Everybody will simply take that listing just like this and they'll post it in these Facebook groups or again They'll post it on their personal page or business page and whenever we see it all this person Krista She's in a completely different state so she's posting all this is is throwing spaghetti against the wall That's all that is you're hoping someone's gonna comment But again 99% of people on social media. We all live across the country So that's why ain't nobody liking it ain't nobody commenting because ain't nobody in that area She's throwing it up to people who are not in the area what she should have done That's what everybody's doing so everybody everybody's just posting away posting away and then when I click on anything I come to a page and most likely it's just some random web page where there's absolutely Nowhere on here to put in a name and number So you're trying to capture a lead you're you're posting it not you but just in general people are posting it In the moment we click on it. You're taking us to this page over here where there's nowhere to capture the lead So that's what everybody's doing and I'm telling you everybody's doing it by the Thousands by the thousands so what you want to do is simply post it But at the same time the only people that need to be seen it is in your area So wherever this listing is listed you run a Facebook ad targeting that area and when we click on it You you're bringing us to one page that looks similar to this so I see your pay I see your I see your ad it's a it's a listing that addresses four miles away from me. You're running an ad I'm seeing it in my news feed. I click on it and you bring me to one page like this Get instant access to the price and photos of this property homes in this market move extremely fast simple page a few bullet points View all 17 photos now That's how you capture a lead. It's not posting it like this Taking me to a page like this Or there's nothing there's nowhere to capture the lead so right here this this person Crit or let's just say it was Krista. She's taking to a page and giving me all this information Before she even asked for my information So now that I came here. I got all this information. Okay. I'm cool. I'm gone When she paid for that ad she paid to to give me to cry So if you're gonna pay to get me to click Take me to a page where you can capture my information and when you're targeting that directly to your local area That's where the ROI is that And so the 20 bucks the 25 bucks that that would have cost would have been worth it You know, I mean that that would have been worth it. So Go ahead. I'm sorry No, I was just saying so like I know one of the ladies here She kind of has something like that. It's like Jackson will real estate. So like Can she like post or can you post? Properties that aren't technically your listing. Oh, yeah, for sure. That would be that'd be a great way to capture leads You know, just just running running running this as as an ad and it's someone else's listing I mean if whoever that listing agent is Number one, they ain't gonna care and number two, they'd probably want to go have something out with you You know, I mean like why not if I was the listing agent and you hit me up and said hey David, I ain't got no listings, but I want to run some ads. Do you have any listings? I'd like heck. Yeah, I got listings. You run it on this one. I'll even go house with you. I Mean, that's what I would she does it. That's the thing. She but she doesn't she's like listing And maybe I'm wrong. It's like Jacksonville homes Search Jacksonville homes or whatever and then when you click it it lists all these homes and like orange part And I'm like, how can you get around there? How can you market someone else's property when it's not yours? Well, you couldn't you could market it But again, if you're not if you're not taking them to a landing page to capture To capture the lead then it's it's a waste You know, it's just a waste you got it you got to capture the lead So so you that's what I'm saying. So how can she I Don't know. I guess I don't understand that part As far as like what she's doing or as far as the just the yeah Yeah, just the strategy as far as like landing pages and you know Listing someone else listing. That's not yours. Like I would be mad if I found my listing Well, yeah, I mean if they if you if that listing agent didn't grant them permission or if they didn't hit them up first Then yeah, I mean that'd be kind of crazy, you know, but but at the same time You're the listing agent. So you have that property under contract you you have the agreement So, I mean if anyone else wanted to advertise it Why not? I mean, but at the same time most most people wouldn't do that most agents wouldn't do that Yeah, but even if even if you got that person's consent, I don't see how that would be, you know, an issue at all But that's if that's again, that's if you're marketing listings There's there's other ways to capture a lead of a potential seller For example, but my whole my whole thing is here my whole thing with all of this with telling you all this is that This is how everyone's doing it. They're just posting on social media when you absolutely have to run an ad to your local area So whether it's a listing whether we're looking for listings whether we're looking for buyers Whatever whether we have an open house coming up this weekend, whatever it all comes down to a Facebook ad Targeting that area That's that's that's that's the bottom line And and that's what people don't do, you know, so I've spoken to thousands of agents and they all struggle with this one part because they think organic posting is gonna do something When when that's it's not, you know, it's it's just not so You know, but if you're if you're straight with offline and referrals This might be just, you know, too much for you, you know overwhelming to actually run Facebook ads But at the end of the day branding is everything getting the attention of your local area is everything and You're gonna have you know, I mean, you're gonna have to do something whether it's offline. Let's say it is offline We're gonna have to either do direct mail. We're gonna have to door knock. We're gonna have to buy leads We're gonna have to hold events We're gonna have to do open houses. What else can we do to get the attention of our local area? That's, you know, and that's all offline I'm convinced that offline is dead to a certain extent unless you unless you're making a ton of money And you got the money to afford it because nowadays you can't even print flyers for a decent price nowadays, you know what I mean? So Everything is a sense of offline and with everyone in there Yeah it's not it's not cheap and With everybody and their mother on Facebook, this is just how we get to them We run simple ads targeting your farm, you know, so how much are the typical ads ran? I mean you it's all Facebook like my whole thing is not to run them for you like I just teach agents how to run them themselves, but Normally the daily budget is around five bucks a day. So oh wow, okay. Yeah, I mean, that's what I'm saying It's not like you're spending thousands on advertising like you would spend literally a couple hundred maybe for the month But but again the whole Focus of all this is the attention. How do we get the attention of that area? this this property is an is in actually I don't even know where it's at but Rescue in Florida. Ruskin Ruskin. So again what Krista should be doing is running a and maybe she is but in this case She's not and that's what everybody is doing. They just post it and ain't no one seen it in Ruskin so a Facebook ad Targeting Ruskin Would have made her style that property sooner than later and Again, when I when I click on it, I'm coming to a page Where I'm capturing the lead because that person might be interested in that in that listing and they may not that person may inquire But the next day it goes under contract So at least I actually captured a lead of an interested person that happens to live three miles away from me Then I can show them future listings Right, you know, I mean, so that's why even though I focused on referrals and word of mouth I'm that I'm talking your area like over here on social media You don't know who the hell is hitting you up Everybody's you know from a different area, but if we focused on just targeting your area Then at least there's just more comfort there and more security there at least it's it's people that live, you know In your neighborhood, you know what I mean? And even referrals with you if that's your whole approach and in way you do business That's that's fine. But how much more powerful is it is how much more powerful would it be if your face? Or if your image or if your video was in the news feed in your local area Throughout the month and as people start to refer. Hey, I saw her in my news feed And it's your it's your it's your it's your cousin's girlfriend And it's a referral But she's been seeing you in her news feed. She ain't friends with you on Facebook She don't like your business page, but she's been seeing you in her news feed because you're running an ad targeting your area That makes sense. You know what I mean? So I Tell people all the time like are you married? No, okay, you got a boyfriend or anything? Depends on what day you ask The only reason why I'm asking the only reason why I'm asking is because If you had a man or or even a chick whatever you do, it's all good If you had a partner and you and your partner went out to dinner tonight, okay? If you guys went out to dinner tonight, here's here's keeping it real as far as the cost of what this all takes You guys would spend more at dinner tonight than what it would take to run an ad targeting your local area for the entire week So to get my face in front of people who where I close deals, it's it's almost a joke on how much it cost So it's either that it's either that or we just keep posting everywhere and crossing our fingers that someone in Ruskin sees the property That's a crit. That's crazy. Like there's no way. I want to build a business that way, you know, I mean like Holding my breath forever If everyone that's following me and seeing this lives in a completely different area That is not targeted one bit So that I wrote a whole book about this, you know, because again following thousands of agents I started seeing patterns and habits and what everybody's doing and everybody's doing the same damn thing And so I ended up writing a book about it in 2018 and it's called the social real estate agent Five steps to implement on social media to capture more leads and build your personal brand fast So it's just five basic steps five steps and and and so Facebook ads targeting your local area is what I call step step 3 And then step 4 is taking them to a landing page and then step 5 is capturing the lead and Having an email autoresponder Automatically send emails out to these people on your behalf and so When you when you take a step back and you look at step 3 the Facebook ad is running 24-7 while you're chilling with your family They're clicking on the landing page entering their name and email while you're at lunch These emails are going out to these leads and nurturing the list while you're sleeping That's how you automate your business. That's how you run Facebook ads That's how you automate the entire thing is is by running ads to your area Because if it ain't that then you're gonna be over here You're gonna catch yourself on social media trying to post on this trying to post on Instagram Trying to post on LinkedIn just to try to keep up with the Joneses when again ain't no one caring 99% of your connections live across the country So the way to really leverage it is to is to is to simply take these posts and run them as ads So they constantly get exposure while you're out doing what you do That's leveraging Advertising and I'm just saying, you know When you compare it to what what we actually make per deal It's a joke on what this actually takes as far as the cost You know, it's just a joke. It's it's a joke on how cheap it really is So that's kind of what I wanted to share with you and then there's I mean, that's there's five steps That's step three Facebook ads step for the landing page and then step five email automation But then there's step one and two that are super basic and that's what everybody misses But again, that's kind of more for for people that are really trying to build a social media brand You know, I mean if you're not really trying to build social media, then it might not even before you But at least at least I gave What's yeah, yeah, then that's the thing I mean you hear so many things again, I mean it just depends on the person. It's like When I initially got in the real estate, it was like this was nothing Like I saw the value. I got in real estate in 20. I mean 2000 and Like I saw where it was going, but it's like over the last what I don't know 10 years late I haven't kept up with everything that's going on So like I feel a lot like I feel like one of the agents probably that Felt the way I feel like maybe the agents that felt when I got started in 2000 with computers Like they were so used to doing it one way and it's like 20 years later It's like, you know, we have younger agents in the office that are like Very tech savvy and stuff and it's like I don't feel like I'm there like I'll do a video here or there but as far as like Where you're talking about creating an ad and doing this back page and this and the other I'm kind of lost Yeah Mm-hmm That's we're obviously you probably need a little bit more help on the technical side, right as far as just the overall Concept, you know that that's just what I want you want you kind of thinking is just if you had a listing Instead of posting it here run it as an ad that that that's that's just that's just as simple as it as it gets And I'm here to tell you looking at thousands and thousands of agents ain't nobody really doing that You know number one They maybe not know how and the number two they cost a lot of money when it when it actually doesn't you know like I mean If I had this listing, I mean this listing is listed at 2 17 How can I not put at least a couple hundred bucks into marketing to get the attention and exposure of my local area? Right like like that. I mean, I'm gonna have to market it somehow like this listing like the person that's hiring me to list it That's gonna be one of the criterias David. What are you gonna do to market my property? It's like I got it. I'm gonna have to do something Right like right Is that I actually got one coming that I need to run an add-on Yeah, I'm sorry. Yeah, I'm gonna have to run an add-on and get new pictures and everything so yeah I'm definitely gonna have to run an ad on that because it's an investor and he's headed longer than six months And he wants to get it moved. So yeah for sure and in here I might as well take the next maybe four minutes just to just to show you step one and two real quick Here, okay So so what we talked about and I'll just say one and two and closing because that's really all I got for you What we really covered was step three running that as an ad and then step four Taking them to a landing page to capture the lead because the reason why a landing page is so important is because if you don't take me to a Landing page and you don't capture the lead then you have to be on your Facebook all day Micromanaging these comments that are coming in and in the majority of these comments that are gonna be coming in are gonna live across the country So so so I ain't got time for that like I ain't got time to just check my Facebook all day But but I can I can I can I can spend time on leads that are actually coming in that's different Right, so so I don't want to just post it and just depend on people commenting because that's what she's doing That's all she's doing That's the only thing that she has here is that I'm gonna comment and then she'll hit me up Hey, David, I know she comment on my post. Hey, are you in the area? No, I'm actually in San Diego so You would have to micromanage it if it wasn't that landing page to capture the leap and that's step four in Go ahead. I guess I'm with once I create the pad Once I create the ad Does it automatically link to a landing page? I don't that's no disconnect me Okay, well actually yes. Yes. Well, you have to have the landing page first So first like for example this one that I showed you This right here is a simple landing page now that now then you'll need software So landing pages are only for for agents that have that run run Facebook ads If they're not running Facebook ads, there's no need for landing pages because this whole landing page software is about a hundred bucks a month So yeah, you're you can create as many landing pages like I like listings Like open houses like if we had an open house coming up this weekend, I would be running an ad Targeting my local area. Let's say it's Tuesday I'd be running an ad Tuesday Wednesday Thursday Friday, and then we have this open house coming up this weekend I'd be running an ad and this is the page. I would take them to this is the button They would click on that's the lead I would capture But so but but it all comes from running the ad so to answer your question this link right here at the top Yes, when you set up the ad that link is what connects to the to the ad Okay, for example, here's here's the news feed Like if you're just scrolling through the news feed whether you're on your cell phone Whether you're on a computer and you're looking at Facebook and you're just scrolling through seeing what your friends are up to and all of a sudden You come across a sponsored post. This is an ad So there's the learn more So people would see your video they would see your image There's your text and then they would click on this learn more when they click on learn more They're coming to a page like this Okay, so yeah, so the link this is the URL This is what you would connect to the page or to the post I should say to the ad and that's all done through the ads manager back here but see that that yeah, so that that's the technical side of it all but Before you even get there before you even get there here. Here's just basic steps. Here's here's what I would leave you with Okay, when it just comes to overall social media branding because in real estate branding is everything Your name your license number your even maybe your website address your overall branding Maybe maybe most agents have some type of logo some most are trying to build their brand somehow some way It's branding and and and we know the importance of it offline like if you if I met you at the store You're gonna hand me a business card and that business card is gonna look pretty professional. It's your branding Mm-hmm on social media. It's now called social media branding So as I look at thousands and thousands of real estate agent pages When we come to the page this intro on the personal page is the first impression Because I don't know Jessica yet, so I come to her page. We just become friends. We're now connecting on Facebook This is the first impression. I can obviously look at the image. I can tell you're a cool lady I could tell your professional real estate agent She knows her thing, but the intro is gonna give me information because you're building a business So there's information in that intro that needs to be there and I'm telling you right now looking at thousands 99.99% missed this basic step, which is step one So this is step one and it's this intro. So when I come here This is what you're showing me works at better homes And it's that link right there and then you got former studied went goes and and joined Let me show you an example of my friend candy. She's a real estate agent. She's across the country She's with another company, but here's the difference. I come across Jessica's and this is what I see I come across candies and This is what I see so what you're doing is You're sending all the attention and all the all the traffic your 1200 friends You're sending them all to this link majority of those 1200 people are normal people who are not in the industry Unless you're recruiting other agents and those are 1200 real estate agents, but if you're not recruiting agents most likely a 1,000 out of your 1200 friends are normal working-class people meaning they're not in the business. They're not lenders They're not title reps. They're not escrow officers. And so I was gonna tell you probably of that half of them are real estate agents, okay So this is the last link we care to drive anybody to Because we're gonna click on that link because you're showing it It's the first link you're showing and you're sending us to this page and whenever we like this page It does you know good Okay, so we don't want to show this link even though. That's where you work. We want to send them to your business page Not your brokers So again with candy I come to her page and there's the link to her business page So all the attention goes there. It's not going to former. It's not going to anything else It's going to her business page That's the first impression and so as I scroll down went lives from married Now that we're in this social media world She's showing me her Instagram her Twitter her Pinterest her LinkedIn her website address And so for someone like you who is not exactly social media savvy or tech savvy or whatever the heck you want to call it Here's here's here's all you need to know as a business owner as you are Billions of people are on these five Facebook Instagram Twitter Pinterest and LinkedIn Now you don't have to be a social media butterfly and posting all the time on all these platforms as a business owner You just need to have them active. You need to have them active You need to have them listed and if you look closely every single one of them is matching That social media branding so as I come here, I don't know candy no more than I know Jessica But when I come here candy showing me a little bit more and and just because Jessica and David connected on Facebook How do you know that David doesn't spend 57 hours a day on LinkedIn? Had I seen your link I Would have clicked on it I would have followed you on LinkedIn And if I saw some listing and if I was more comfortable messaging on LinkedIn, I would have messaged you And you better hope you get that message So that's basic branding and again and again looking at thousands of agents pages. That's what I called step one I'm like, wait a minute. Everyone's trying to promote their listing. Everyone's trying to market their open house Everybody's trying to look for a lead because let's keep it real And the only reason why you're even here is to look for that next buyer and seller It wasn't for that you'd probably you probably wouldn't even be here So so because we're on social media looking for that next lead That's what I call step three, but we got to back up a little bit Let's let's at least cross the T's and dot the I's and that's what I call basic. That's step one It's just stepping up your branding and letting people know. Hey, man. I'm not just on Facebook I'm on LinkedIn. I'm on pictures you and I'm not under I'm not on these platforms under multiple different names I got one name So if you if you search my one name, you're gonna find me And and so that's what I'm saying. This is what everyone's looks like. I'm you know looking at candies. It just looks a little better Yeah, that's basic. Definitely does. You know what I mean? That's the other thing is like all my names are different. We got to change them We got we got to change them that that's that's my point. We got to change them We got to change them. They all got a match and and and whatever whatever website you got keep the website But rather than promoting the link that your broker probably gives you with that website You want to customize and get your own comm You want to get your own? Oh, I do. Okay, perfect. So whatever comm you have a point it to my own Yeah, perfect. So then what is let me let me go back to it. Jessica So whatever whatever that link is Um, whatever that domain is maybe use that to match with all your other platforms Because once we get them all listed on the personal page that's step one We also want to bring them over here to the about section on our business page and get all those links listed over here So right here. This is perfect. Jessica Dills jacks.com. That is perfect Change every single but here's the deal this Facebook page You put it you customize the username under JW sells jacks Mm-hmm. You want one we're already mix matching That needs to match That needs to match and So choose one if you already have the comm go with that and just and just create Instagram LinkedIn Twitter Pinterest And and and that and that would be it and and so as people click on about because that's what they're gonna do If you ever do start and this is step one step three is is the local Facebook ads If you ever do get to that part, let's say you never even get to that part But if you ever do get to that part people are gonna click on your page They're gonna click on about because they never seen you on Facebook before they friends with you on Facebook They don't like your business page. You're running an ad to a cold market And and they're gonna click on about so we just want to have everything listed right there So if I click on candies like if I come to her business page Over here and I click about This is what I see so everything again is just matching hedge properties hedge properties hedge properties hedge properties Yeah, basic right. It's basic, but that's branding that stands out to the consumer's eye and it just looks a little better That's one that's one Everyone by the thousands looks like looks like this and it's just it's just there ain't nothing there Now now the about is there and that's cool your story. That's all good, but here's the reality People don't care about that They're gonna follow you on social media before they ever pick up the phone and call you over for that or before they ever care About a story or a bio they're gonna follow you on IG They're gonna follow you on LinkedIn and I just want to have that link there when they do Okay, you know what I mean? So so that's step one here's step two and then that's all I got for you Here's again my my Facebook page. So if I come back to my page, those are all my friends right there These are my notifications. So just like you if I click like or if I start commenting on Any of your stuff you get a notification Because I have thousands and thousands of agents every one of them is an agent here are my notifications And here's how we got here Monica Aaron Kristen Ingrid Dana Lynette. I can go on for days Every single one of my friends is a real estate agent every single one of my notifications all day every day is an Invite to like the business page and whenever I go to any real estate agents business page The most I will ever see is that many that's the most so most 99% of agents are around 200 to 300 likes That's where you're at Now just like the personal page this intro is the first impression when I come to the business page This light count is the first impression So I'm gonna come here and again every agent has a couple hundred likes. I come here to Jessica's page I don't know Jessica. I don't even know she's a top producer. I don't know. She's been in real estate forever I don't know. She's number one in the state. I don't know any of that because I don't know her your 1,200 friends. They don't know you so they judge us on that number So when I come to Jessica's I see 2 11 when I come to Candy's page, I see 3,500 Well, you see that look at that and that wasn't just a word Wow that came out of your mouth. There was actually some emotion in that you said you were like damn Right like you were like wow There was a motion behind that that's that that's perception and you don't even know Candy I don't even know Candy for all we know. She just got licensed and having been closed her first escrow for all we know We don't know her But we look at 3,500 thinking that she's the queen of real estate That's step two. So before you start running ads, which is again what I call step three This is step two every agent in the in the country has a couple hundred all you want is a couple thousand Take that two hundred to two thousand and call it a day. Like that's a one-time ad That's not an ad you run every month that that could be a one-time Facebook ad We're that number just goes from two hundred to two thousand in the next few days And at least now our page and our brand looks good Step one all of our links are listed and everyone is matching step two We got twenty one hundred likes compared to every other agent in your state who has two hundred And if you wanted to stop right there, you could stop right there As long and at least when when these referrals and and and your cousin's cousin's friend starts to hit you up And want to do business and then they connect with you on Facebook because that's what's gonna happen I don't care if it's a referral or someone you just meet called at the grocery store They're gonna connect with you on Facebook And so again if those basic steps are there at least your brand looks good And you haven't even got to step three yet You know I mean So step one listing all those links and step two that like ad is is is what you should do You should have done that yesterday, you know, I mean that that's like that's that's what you want to do as soon as possible That's where your next dollar should go is running a Facebook ad to take this light count up And then and then after that maybe focus on running ads for the listing But if but if you don't even get to that part at least you got a comma in that number and your brand looks good on Social media, you know what I mean Yeah, I'm gonna figure out how to change the name Well, I have a video I can easily send you I have like a ten minute video that that will show you how to how to customize all the links and And how to get everything listed like I can easily send that video and then and then on this ad I mean I can easily I can easily run it for you. I mean You just pay for the ad like you tell me whatever your budget is like you just pay for the ad I'll run it for you and You can give me a good review and That's kind of that's kind of what I've done with with pretty much my last I don't know how many 50 60 clients like I literally will teach them how to do step one and Then I'll run the like ad for them. And then this is my business page over here They'll come over here and they'll just give me a review. So the last 62 real estate agents have given me a review Wow, so that's what I kind of you know charge is a review. I'll run it Well, I'll show you how to do step one and then and then later on if we plan on Running Facebook ads, you know, that's step three then we could talk about that later I can coach you and start teaching you on that but that ain't that ain't right now like I would say If you have any budget like that's where it should go first is increasing the likes Just so we can get our brand alive, you know what I mean? Okay, so Yeah, that sounds fair do we have what's our budget like what what can we put towards that like it? It doesn't have to be a lot like it don't have to be it's a one time Was the average would I mean what what most do is for every most will put like let's just say five bucks a day Like five bucks a day. They'll run it for a month So and that would take if you ran that for five dollars a day for a month That would take that number up to 1500 likes And that's all you would really need like you don't really need more than that Now that's that that would be if we ran it for five bucks a day for 30 days I'd be 150 like you can either you can either do that or you can do a little less like I have a lot of clients That will maybe put a hundred dollars towards that ad and it'll still go up, you know a thousand likes So that's my it just depends on I Can do the hundred, okay, cool. So here's all I need to do real quick is Now, but you're gonna owe me a good review to I'm gonna give you a review too, but you're gonna give me a review for sure Okay, so here's Are you are you on your Facebook? Are you on a computer right now or like an iPad or whatever? Yeah, I'm on my iPad. Okay All I'm going to do is just simply request access to the business page so I can run an ad That's all I'm gonna do and let me let me yeah, that's all I'm gonna do So let me you so you're gonna get you'll get a notification here in the next few Seconds and then I'll just walk you through how to how to approve that way I don't have to know your passwords or anything like that all I'm gonna do is just run the ad from your page and then Once the ad is over which will be over within I don't know a couple weeks Like it's not gonna take really much longer than that like we'll be at 1200 in the next few days But once we're done once we hit that number or whatever the number may be which is which is about 1200 That's where we'll be then you can for sure remove me and and I for you know I won't have access but all I can really do is run an ad so I mean that's all I'm gonna do so Do me a favor go to your go to your business page And I'll just walk you through this real quick So I need to be on a computer you can you could just hit Can you hit escape on your arm? Are you on your computer or are you on an iPad? No, I'm on my iPad. I don't have Facebook hooked up to my And that sounds weird, but no, it's all good. Do you have do you have are you can you jump on a computer or is it too much? No, it's right here. Okay. Cool. Just go to go to Facebook from your actual computer Okay, and then I'll walk you through Connecting me to the page and then I have as I mentioned I have I have the video for you like I'll email it to you on on step one, but if you still have a hard time Connecting everything just let me know and I'll offer sure help you with it But the video that I that I made it should it should pretty much be self-explanatory because pretty simple once you open up all the platforms You just it takes like literally two seconds to customize all the names and then add them to your pages And I walk you through all that in the in the actual video and I just updated the video I recorded a new one today, so it's actually a new video and then I'll show you from my page over here I'll walk you through Click on settings. Yep. Click on settings right then the top right and then To the left you're going to click on page roles Okay Okay, cool, and then all you're gonna do is scroll down just a bit and then right here in the middle You should see inspired at digital and it should say respond to request What's up, I got a snap for you Ain't gonna play on me. All right. Give me a second Okay, babe, thanks Okay And then just like mine looks right here like in a couple weeks like once we hit because that that budget's gonna take us for sure Above 1200 so once once we're above 1200 on that like count then you can just come in here and you can just remove me Okay, okay So give digital access Yes, so it should ask for your password and you just grant grant access It just says approve request. Yes Perfect. Okay. Cool. So all I'm gonna do is I'm gonna add myself to this page Right there and then we're good Okay, perfect. And then just just what what card can I use for the ad? I just need a visa master or a mix Okay And we'll go downstairs. I'll be down in a minute. Okay Okay, cool. I'm ready Will you use a gift card? Do you know a visa gift card? Yeah, for sure as long as as long as there's a balance on there like 100 bucks for example on this. Yeah, yeah for sure Is there a three-digit code on the back? Yeah, yeah, it should it should what it does ask for is a billing address So maybe we can I don't know if it's tied to a billing address, but we can for sure try Okay, okay. Yeah