 I also managed to get a few corporate clients just by going out and just trying to share my work. So interesting story, if you go to the interviews tab. Can click the interviews tab. On the interviews tab, there's this YouTube show that I was trying to do called Hustle Heaven. So Hustle Heaven mainly was to just share stories of how entrepreneurs make it out to be where they are. And there's this one specific guy called Joffrey Muley. He is the founder of Tanda and then he also founded Inkisha. If you guys have heard about that, it was like a social innovation kind of. He was using brown paper bags but then branding them and giving them to retailers like small businesses for free. And then they could use that instead of paper bags. So I was interested in how he comes up with those ideas and then even how. How he's making money? He's making he already made money with that and built another company out of that. So the endless possibilities in this country right now. We should not be complaining kuna kazi kuna. Because you've had the experience, you've built something for yourself and on your own. So there's this phrase as well with so many creatives. Currently they say, my CV is on my Instagram or Instagram is my CV. Is that the case with you as well? No, my CV is on my. I feel like my website does more for me than my Instagram. And also I just have to speak for myself. Because not everybody is going to check out your Instagram per se. Unless you have a very big following and as you've seen me, I'm not like the type to follow a lot of people hoping that they follow me back. You're building an organic audience. Yeah, I'm trying to build an organic audience and just trying to let the work speak for itself. So I think my work is my CV. Your work is your CV. You don't shrink it to something in particular. Your work is your CV. Whatever your work is, is what your CV is. If it's on your website, if it's on your YouTube, if it's on your Instagram. You CV is that. Are you going to practice telecommunication? I don't think so. Maybe if I make a lot of gop, then... Because I'm still interested in it. A lot of my friends say we don't have jobs and all that. So if I make enough gop to start a company that could do... I want to make money. So money is the motive? Money is not motive. I mean, look, if you're talking about money, right now I'd be looking for a job that can do an 8 to 5 that I'm sure by the end of the month I have like a 20G somewhere or 30G somewhere. But then for me it's more of self-expression, right? So that's why I said if I make a lot of money out of this, I could use that to start up something that could help other people. Because if them their self-expression is through gadgets, through making devices and that kind of stuff, making websites, just creating in that... Facilitate them? Yes, facilitate them. And oversee using your knowledge. I get it now, I get it better. Very well explained. So what can in this industry with creatives, there are a lot of egos going around and you seem like a laid back person. How do you manage to handle this, especially working with artists? I mean, the way you react to a situation is key. And for me, usually sometimes I explain to you how I shoot earlier. So you see, working with artists is very difficult because most of them have this very big vision. They see a lot of videos on YouTube from international artists. So they have a vision like this size with a budget this size. Yes, with a budget this size. But what I try to do is just let them express themselves. You express yourself as well as you want. What I'll do on my end is just try and do my job, just because my job is to film. So when you're at a shoot, something comes up. You're not getting this shot of me and say, okay, it's cool, I'm getting that after this. It's just how you control your... So it's how you react to every situation. So you should not be the type to always antagonize? Yes, exactly. So that is how you manage to understand the artists and manage to survive? Yes, so another thing is with the artists that I've worked with, most of them, they like to have things go their way if you understand what I mean. You're an artist. I'm an artist so I understand. We have a vision and we really, really like to stick to it. And sometimes, if not most of the time, it doesn't seem like you're capturing the vision I have if you're a camera person or if you're a director. Most of the time it doesn't seem like you're getting what I want until I get the end product. So sometimes you have to understand us. So how to work around that is just give the people you're working with space to just be themselves. Like maybe live in self-expression. So as long as we have a vibe, a connection, as long as I explain to you and you understand that if you let me do my job, you'll get the best. It's usually when people don't let me do my job. That's when I even get a little bit frustrated and I'll be like, oh man. In this day and age, information age, we have so many social media handles and video sharing is a very important aspect of every social media. Even the ones that started without the feature now have that option of video sharing. I don't think there's a social media without video sharing. So how was this impacted, this field for you guys? So I feel like sharing is just, it's a tool that can be used very well, but still your work is what will speak. So it doesn't matter how much you hype yourself up like if I was coming to this interview and I posted on Instagram, let everybody know you're going to be on Y254 in the morning. Finally this and that, my work is this, the haters you've been talking this and that. Growth, progress. But if people go and look at my work after that and doesn't reflect the hype that is behind it, that's like zero work, that's wasted. So your message to the people is focus on the work, the product is the most important thing. And remember what I said before, I'm not yet there, I don't claim to be the best in this game. There are so many people out here in the country, not even abroad that I look at the work and I feel like I need to up my game. You need to up your game, you power up your laptop very fast. Very fast. You see, it's just that kind of attitude that should keep on driving you. Yes, there's social media, yes, you can share your work. But with what you said, how it helps us is just to put our work out there. Just to put your work out there. There are so many aspects of business and social media, still back on social media, social media has made it easier for everybody to advertise. Even farmers can now capture their goods and put it on social media. Corporate guys, shops, supermarkets can create some content, some video content. Are you reaching out to these people who have not seen this opportunity and just create something for them? Yes, so I think I even jump ahead to some questions that you've not even asked. Thank you very much for helping. That's like even the biggest challenge for me personally. Approaching brands via social media when your social media account is not very high, like me. I believe that I do very good work but my social media account isn't very high. Because it's not your focus. But I'll DM, let's say a travel agency, tell them I have this idea or want to film for you a travel video that you can use to attract more clients or something like that. But then they'll be each about it. They'll be fit for you. Because of the following? Yes, because of the following. And also because they haven't seen something of the sorts being done yet by myself. So I don't think small businesses are the best people to go to for this kind of stuff because big businesses are already in social media. So I'll be looking around town just walking shop to shop even for clothing stores and like apparel stores and pitch to them ideas of how in my Instagram I think there was a video of some girl, a friend of mine we shoot sample videos of what we'd like to do for clients. To do for clients. But then I think they're really not catching up here to that. And also think the people managing these businesses they're not into social media from a different generation. And they do not understand how impactful this could be for their businesses. So I think one major challenge for creators people who make videos for example is that the corporates not the corporates really because corporates are bigger but the small businesses that really need our help are not ready to take that leap of faith and just try out these ideas that you're pitching to them. That's like the biggest hurdle. As a creative as a filmmaker as a videographer the people who really need your services don't really understand it. What is the solution to this? Is it teaching them or is it like I mean teaching them won't help but just showing them the impact it could have by just doing more and more videos of this. With the people who are willing maybe. Yes with the people who are willing. And also it's just a matter of trying just keep on trying because you won't get the yes or the fast go but there's just that one person that will say okay yeah shoot this video for me because me how I do is I say I go to our company and say like okay I want to do this video for you but since you don't have any proof of concept I'm going to do for you the fast video for free. But then other creatives do not want to do that because they think okay if I do this video for free they want the next video for free and for free. But you have to make it clear from the jump. But then here's the solution I'll do this fast video for you for free but then the next video you guys will have to come to an agreement. Facility to pay or exactly. So like if you don't like the video well and good. Well and good. It was good practice for me anyway. Exactly. So I mean it's just a matter of trying over and over and over again. Until you get that one client. But by the time you get that one client your skills are up then you make a good video they share it every other company now is on your back. It's all about growth. Alright. As we come to the end of this videographers have been compared to mafondi. Your video will be ready by tomorrow send me your email to be in your drive by this time and this time. You call tomorrow at that time nimteja. Is it something that is happening first? Do you admit that this is happening even if it's not bopa films? Ya that's that's common that's very common because you see Alright. Why can't they just say the truth then? Me I'm actually very honest but it's very common with people who are just starting out and it was a problem for me when I was starting out and it's usually this thing of you set very high expectations for yourself that you don't actually meet and that's something that you should stop if you're doing it you should stop setting very high expectations for yourself you see there's the ego in yourself that always wants to express itself but So sometimes you'll say ah by tomorrow I'll be having this editor and then you get to the editor you're like first of all you get to the editor copy the files you have to like pre-render you start editing the music let's go off what will I tell my client and then sometimes there's just a block sometimes you get to the editor there's a block and you tell the client you are going to be ready by tomorrow how do you cut this you just have a timeline that you know for sure for sure I can't be I cannot not be done by this time So when you've progressed much more into the game you tend to have a lot of work in between like each other So say this week I'll be shooting a video tomorrow but then you have another edit but then I have this edit today So what you should you should just try to prioritize So how I prioritize is by how people pay So it's on a first come first serve basis So basically it's just like one week after the shoot just one week in one week you'll get your work but if you delay on payment and there's somebody I did for work tomorrow and he needs it by Thursday I make sure by Thursday that guy gets his work So for me it's just on a first come first serve basis Alright The last thing is artificial intelligence is taken over there's a prediction that in 20 years some jobs are not going to be existing You've heard this People are speculating that we are going to be to be having an automated video editor and we are going to be having cameras that are smart as well Do you think the human is still going to be needed when it comes to this? I mean that's already happening You have this equipment that's coming out that's like very precise like this is the bolt the camera that is a computer you have to use a computer to run it It's like AI but you as the editor or camera operator have to input the movements that goes into the camera So for film film is an industry where the stories that have to be told come from humans So I don't think in film will ever be replaced by machines because it's us who are telling the stories Machines can never tell stories They can just assess in telling stories So we'll need them but they won't take over You're positive you're confident that you're going to be having your job in 20 years Your camera is number 4 your social media handles and how they can get to do business with you So for working with Bopa just go to Bopa.co.ke b-o-w-p-a.co.ke or you can drop me a DM on Instagram b-o-w-p-a.co Twitter you can also drop me a DM b-o-w-p-a underscore c-o Alright Thank you very much for coming through Bopa We appreciate you keep pushing for the game keep representing the culture and keep documenting the culture as well Okay thanks Amazing So we have come to the end of this This is the third interview of the day on entrepreneurship Tuesday on why and the morning Please be sure to interact with us on our social media handles at Y-5-4 channel on Twitter Y-5-4 underscore channel on Instagram Y-5-4 on Facebook Don't forget the hashtag entrepreneurship Tuesday Don't forget the hashtag why and the morning and please never ever forget to tell us where you're watching us from We're not done yet So don't touch that doubt Don't go nowhere