 Hey guys, I am Ken Ross here. I'm a business consultant that specializes in reducing costs for businesses By looking at their essential expenses and today boy I have a doozy for you today because I am excited I am going to start a new series to go along with some of the other series that I'm doing to help you grow your business Now I've talked about the financial times, right? And that's one of the series that I'm actively working on I'm actually meeting with a lot of people in business and I'll actually put a link to the playlist over here on this side of the Screen and you can go check that out I have a couple of great interviews with some people I think would really help your business if you partnered with because Having the right expertise and the right mix of that expertise should really help your business grow But today I'm going to actually speak more from my experience my experience in IT I've got a degree in computer science the from the University of Nebraska at Omaha And I graduated in 2004 and I have quite a breath of knowledge of different aspects of IT I was a programmer for 16 years and Spent a lot of time just tinkering with a lot of things So what I'm going to do is I'm actually going to spend some time Giving you some quick tips on things that you think that I think you can do as a business owner To help enhance your business. So let's get started the first thing. I really want to talk about and this is Very key to a lot of business owners a lot of time I'll meet them in a networking event and I'll be like, hey, let me get your card and we exchange information One of the things that really sets a business apart is when you have an email address that is branded to your website For instance, let's say you own a plumbing business Joe's plumbing You want to give someone the ability to connect with you are you going to hand them a business card? And that's going to be Joe's plumbing at gmail.com Or would you like to be Joe at Joe's plumbing comm and let's say you don't even have a website Can you make that happen? Well, I'm here to tell you yes You can and you don't need a big marketing staff and you don't need a lot of back-end experience You just need the ability to understand what it is You're actually trying to accomplish and that is Email forwarding if you don't know that term go ahead and Google it right now and look for email forwarding in your Google browser and see kind of what the concept is, but it's very simple Right, let's say you've already established your business and you've been doing business for years And you have a yahoo account and all you really want to do is brand yourself with a nice Snazzy email right let's say you own Susan's dentistry office down the street And I want to I want to not only give myself Susan myself an email address But I want to give all my staff an email address and I want to tie those to the yahoo accounts that I've established in my business You can do that with email forwarding and not change anything about your business You don't have to change where they check their emails. They don't have to worry about Sending out emails differently they can send the emails out the exact same way they always have Except for now you have this new address. That's really just kind of like a vanity address It's something that you can use as a professional way to to brand yourself and then in essence that is something Customers can connect with so I'm going to show you a little bit about how it works and Show you some of the screenshots for even my domain because I have I am Ken Ross com Right you can go to my website. You can check out what I have there all of that stuff was actually developed by me But what was also established were some forwarding addresses. I did not want to have to fight To have a separate inbox for my email addresses, right? I didn't want to have to set up Ken at I am Ken Ross calm and have it go somewhere else and I have to check it somewhere else and deal with all that I just want it forwarded to a place that I Check on a regular basis and I get those emails along with the other emails And so I'm going to actually attempt to show you some of that in a couple of the screenshots Okay, guys quickly here. I just wanted to kind of show you two ways to do email forwarding now. I have Go Daddy as my domain name register It's a place. I went and bought my domain a long time ago when I was in college I bought a domain name and I established them simple for email forwarding under My undergo Daddy so you can see here I have a couple of different email addresses that I've established for this domain and you can see all of them here And then what I'm going to do is I'm actually going to Attempt to show you what it looks like when you go into one So when you kind of mouse over these it shows you that this book this particular one Ken at my domain calm right forwards to a Gmail account so that's how that looks to set something up like that You click this create button and the create dialogue looks like this right so you put in any email address you want So in this particular case I have any email at the domain that I've Established calm and that's going to go to anything at anywhere.com or any number of comma separated email addresses I could actually send all of these I send one email I can give you one email address and that email goes to several different places This is all established under my plan right so you can see here This is tied to my plan when I actually bought this domain and it's tied to every you know every domain that I have on On go daddy, so it's something to look out for if you're dumb your registrar doesn't provide email forwarding the box I would definitely seek one that does and Use this feature if you don't plan to host your own Website right there are other ways to do it if you actually do hosting and I'm going to show you that as well Okay, here it is in my cPanel for my host my host is blue host I use that for I am Ken Ross comms. Let me go into that detail So if you're in the cPanel you log into it you go to forwarders here, right click on that Under here you can see Ken at I am Ken Ross comm I'm forwarding it to some forwarding address right Ken at I don't want to tell you right now Com so that's kind of how I've established it if you want to actually establish an additional one Or you want to create your own say you're in the cPanel you click on add forwarder here So once you click on that takes you to this screen and this screen really just looks very similar to the previous Example I was showing with go daddy any email you put it in there any email at I am Ken Ross comm is in this particular Example going to any other address at email domain comm That's what I have set up here if I clicked on add forwarder It would put that configuration in with my host and the host would handle all the forwarding now The one thing you need to realize in either case is you've set up these forwarders, but you haven't tested them That's a big key to this whole thing. Make sure you actually test them a couple of times We're excuse me reply to your messages to see if that's what you intended to actually happen in that particular case and make sure that It's exactly the way you want it before you start publicizing this information because nothing would be worse than to set this all up and say Hey great contact me at these nice new email addresses and then none of them work Okay, guys, I really hope this was very helpful to you today if you like this content This is what I want to deliver to businesses I want businesses to be empowered to do things on their own to actually know how to do some of these Very minor tech related things that I think every business could have Without having to hire a bunch of people and and go through a lot of hoops if you have any questions Please put them in the comment section below. Please reach out to me. I'd love to help you get this started I'd like love to see more business owners use a domain right if you if you don't even have a website right or you have a very Limited space of the internet Like let's say you have a Facebook page or something like that But you want something more professional like this Establishing a vanity email address does not require that you establish a website So I want to make sure that that's very clear as well It's very easy to set up you can do it in a very short period of time And I would love to see more people use it because I really do think it would enhance your business So with that let me know what other topics I I could cover if there are tech related things like hey I really want to know how to do this. I would be more than happy to show you how to do that I'd be more than happy to do the research and figure out how to make that work for you and your business and Like and subscribe to this video series let people know I'm out here And and I'm actually looking for ways to help your business grow and visit my website I am Ken Ross calm and until I see you next time See you around