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Streamed live on Nov 2, 2016
Video Production By ROIGROUP. Affordable Services by a Web Video Production Company. For More information go to https://www.roigp.com/b2b-video/ or call us at 631-261-4500.
Video production is not something that companies outside of entertainment and advertising industries often needed to think about until very recently. While corporate videos have existed and been popular for decades, they weren’t really imperative to a business’ marketing success. That has changed. Now companies in all types of marketplaces, that sell all types of products and services need to be at least somewhat concerned with business video production, and they need to be at least a little informed on web video production in particular.
That’s because online marketing videos are becoming as prevalent as most other types of online marketing content, including website development, social media marketing, and more. Internet videos are even seen as an extension of marketing subsets and can be used to enhance a company website, blog, or social media page. They can also help open the door to a presence on sites that otherwise wouldn’t be relevant to a company without their own videos, such as YouTube, Vimeo, Dailymotion and more.
Video production has become a greater focus for companies as its marketing power becomes more apparent. Internet users are searching for videos to learn more about the products and services that interest them. They’re looking for quick and easy ways to get information that will help them make a purchasing decision or understand how something works. Video has become so commonplace on so many places online, web users expect it to be available on just about any topic that interests them. When that topic is a specific product or service, the company with a video discussing that topic, that also sells that product or service, has laid claim to a valuable sales and marketing opportunity.
Choosing the right type of video production service can be difficult. There are a lot of options and they seem to grow by the minute. There are also so many variables in terms of content—as well as how much a company is expected to contribute from their end, how much control they have, and what happens after the video is produced—it can be hard to even draw an accurate comparison from one video production company to the next.
There’s no real standard for video production rates beyond what the average consumer is willing to pay. For example, a $15,000 corporate video may look flashier than a $400 web video, but the $400 video may end up getting more views, driving more sales, and delivering a greater return for less investment. On the other hand, a $200 video may look so underproduced compared to a $1000 video, that it will end up making a company appear unprofessional and a poor choice for a specific product or service.
The right video production services are about a proper balance of professional production quality, delivery of a focused message, and a level of affordability and versatility so that the average company can continue to create and distribute videos to reach a growing audience. Online video production for business is an important investment for any company that cares about their presence online, but it needn’t be a major disruption to their schedule or marketing budget.
Companies that are looking for professional quality video production—that yields an effective and focused video on a specific product or service, that can also be easily distributed and published on the web—will benefit from the services offered by ROIGROUP. ROIGROUP is an internet marketing company that understands the power of video as a marketing medium, but also understands the needs of companies in B2B and local marketplaces.
They provide affordable web video production services that do not require an excessive investment of time or money to produce. The results still create a lasting, positive impression on viewers in all types of marketplaces. ROIGROUP’s video production features high quality audio and graphics, a live, onscreen video spokesperson, and a focus on a unique marketing message that works for just about any solution that can be explained to a viewer.