 We know that sauna use, again, is an exercise memetic, so meaning that it copies the benefits of exercise without the cardiovascular activation on your physical body. People, I think, have heard of saunas for a very long time. I've written about it a lot in my books, but what distinguishes an infrared sauna from a traditional sauna, and how does the heat differ between the two? So, infrared heats the body directly, and traditional heats the air around you. You get hot as a result of the air, in a traditional sauna, you get hot as a result of the air being hot. With infrared, it increases your core temperature because of the way that the infrared is absorbed and penetrated into the body. Works with the cells in a completely different way. So, you don't have to go to Norway or Finland to experience the, I mean, recognize benefits of sauna with this technology. Correct. I wanna talk about sauna in general, but I've been fascinated with infrared sauna technology for a very long time. Why would you prefer one or the other, or they're both great in their own right? And talk us through all that. Yeah, that's a great question. So, for me, I like infrared, the feeling of the experience when you get inside. So, when you get in, it definitely is warm for sure, but it's not the feeling of excessive heat in your face. And so, our kind of motto here at Sun Lighting, you know, is life is meant to be enjoyed, not endured. And so, part of a Sun Lighting experience is, it is enjoyable. You shouldn't have, for me, it shouldn't be the experience of like, oh my gosh, how many minutes do I have left? You should really enjoy your, because if you really, really enjoy your experience, then you're gonna become a habit. And that's the goal is that everybody should use their infrared sauna, their Sun Lighting sauna, as much as possible. And when they enjoy it and they get great results, then they'll use it more. So, there's lots of different reasons, but the experience in itself, because a lot of people can relate to that feeling of heat in the face. Also, I'll speak to you, because the difference with the heat experience, you know, similar to like going to the day at the beach, you know, usually at the end of the day, you're wiped, you're exhausted, similar to a traditional sauna. A lot of times it just zaps you, right? And with the Sun Lighting sauna, actually restores energy and there's, you know, the way that the wavelength works with your body, it increases your ATP level, it really causes an increase in energy. So, when you're done, you feel, I always say, I always feel like I'm gonna go out and conquer the world and solve the world's problems. So, it's great. That's a very interesting point. You really better enjoy the experience, otherwise you're probably not gonna do it very often. And I know a lot of people understand the potential and real benefits of ice therapy, ice cold plunges, cold showers. Yet, for the vast majority of people, that is not exactly a pleasant experience. And so, as much as we know the science is pretty doggone good, you're probably not going to do that very often. Most people. Most people. And on the other hand, I think what you're saying is, hey, if this is actually a good experience for you and you are not suffering to get a benefit, then you're probably, you're right, you're probably gonna do it more often. Yes. And there's a lot of things which we can talk about. I mean, there's a lot of things that you can do, I call it habit stacking or sweat stacking, two different things, but you can stack different things that you like to do while you're inside your sunlight. It's, I find it a challenge. If I go every year and I go to Mexico on a business woman's business trip and they don't have an infrared sauna there, so I will stop into the regular sauna, the traditional sauna for like five or 10 minutes. And it's, I find it difficult to have it stacked and there's hard to do other things. I have tried in a traditional sauna to do some yoga, but I just get really hot and it's just a different experience. For instance, in lightening, you can meditate, you can do yoga, you can do, I love huge fan of deep breathing, huge. And you can stretch, you know, you can have great conversations, you know, but you can be social and catch up with your kids or catch up with your spouse or, you know. So that's another example too. And you can even do light therapy in a sunlight sauna. Yeah, now you can. Now you can do red light therapy, which we can talk about as well, which is super exciting. You've always been able to do invisible light therapy with a near-infrared, not always, but for the past 15 years, but we just recently introduced a new product on the market, so it's super exciting. Many people, when they hear near-infrared or near-infrared technology, they're, and you said, well, it's going to heat you up. That has nothing to do with sitting in a microwave, right? Correct, correct. The infrared spectrum itself is a small spectrum. It's a natural spectrum that comes from the sun without any of the harmful rays. There is no UV, we get that question a lot. There's no micro, there's no rays that are in there that are harmful to you. In fact, I call it, out of the entire light spectrum from the sun, it is the healing spectrum. Now give us a little history of all this. How was this discovered? How did people figure out? I know there's a lot of information about the depth of penetration of near-infrared and what are the benefits of each depth. Walk us through that. So, well, first maybe like, before I walk you through, let me give just a quick back story to why I'm even interested because I get that question a lot. So my brother was really sick, chronically sick when he was young for many, many years. Probably everything, nothing worked until his dentist noticed that he had mercury fillings and said, do you know what, Jason? Maybe the mercury is leaking into your body and you need to find a way to get it out. He had tried all sorts of invasive ways, nothing worked and his dentist said, I have read some articles, some science regarding infrared and that it can detoxify the body. And so that was the kind of start of everything. It changed his life and a couple years later, I got involved and decided to leave my job at Procter & Gamble in the Pharmaceutical Division because when all the research I had done in the medical libraries, there was great science. There was great science back then, it was just 25 years ago, oh my goodness. And all the science, most of the science was really robust in the cardiovascular world which is actually what I was doing on the sales and marketing side at PMG in the pharmaceutical. So I was very familiar with that and I know how hard it is on the pharmaceutical side to develop products that help your heart without adversely affecting other parts of your body and it's just really hard to make a change in your body with medication. So when I saw all the data that was already out there that was in Asia at the time, I really wanted to bring all that data and the science to the United States and then put some more meat on the bones as far as more science, more studies, find a product that was aesthetically pleasing that again, people would enjoy being in. It wasn't because back then there was just these little boxes that you did but you didn't really enjoy it. And so that's what I left my corporate world to do. 25, oh my gosh, years ago. So that's the backstory as far as the spectrum itself. There are three different parts. There's far infrared, mid-infrared and near-infrared. And far-infrared is the coolest of the three. And that is really responsible for being absorbed into your body and vibrating your water molecules, making a big, huge difference with increasing your core temperature and ultimately there's your detoxification element. Mid-infrared is hotter and it's really good for decreasing inflammation. We talked about the introduction, talking about pain-free life. The far-infrared helps with pain too at the deeper level. Mid-infrared helps at the tissues. And inflammation is great for muscle recovery. And then near is the short, it sits super short, wavelength and it's so hot, because it's the hottest, you have to, in order to get an effective amount of near-infrared, you have to convert it to LEDs, which is what we did. And when we launched this product, we launched it with the invisible part of the spectrum. And then just recently, we've introduced now the visible part, which is the red light part of the spectrum. So we essentially now have a product that has four different parts of the infrared spectrum, all with different healing mechanisms, different mechanisms of actions and ultimately different results and different impact on the body. Dumb question, but I'm sure my listeners want to know, do you choose those spectrums? Or, oh man, I want a short spectrum today, or I want a deep spectrum, or do you just blend them all together? That is a great question, it's not dumb at all, it's really, really great. So when we were designing this product, we wanted essentially a way to have an easy button, so that people didn't have to think about it. So we developed, scientifically, we accessed a lot of studies that were already out there, because there's a lot of already data on all three wavelengths and how it can help with the body. It's just nobody had brought it to the forefront. So we did all, we worked with a lot of physicians and scientists on how do we take the science that's already out there with far infrared, mid-infrared and near-infrared, replicate the delivery and then put it together into a program that's based on science. So we have six different programs that are available, heart health, anti-aging, relaxation, detoxification, pain relief, and then you just press the one that you want. And it's all, all the hard work has all been done behind the scenes, it's in the brain of the sauna. And so when you press cardio, for example, for heart health, then the different wavelengths will fire up and start to activate. And what makes sunlight and sauna one of the things that makes this really unique is while we're offering all these different wavelengths, we're offering all of them independently. So you're getting, and we do have a product that has a blend of as well, Amplify, but the impulse of one that we're talking about, which is our smart sauna, that has far infrared separately, mid-infrared separately, near-infrared separately, and then now introducing the red light therapy. So we're able to behind the scenes, to turn those on and off, turn up the power on each of them, max them out depending on the science that says, like for example, anti-aging, we'll use that for an example. So when it comes to the skin, the skin, it's really best for the skin not to have a high amount of heat for 40 minutes, like that's just not really what's best. So for anti-aging, we only use a little bit of red near and far and there's no mid because mid gets really hot. So that's just one example. So we've done all the recipes for you. You don't have to think about it. And if you want, you can press custom and you can do your own if you're so inclined. You can absolutely do that. Or you could just turn it on preset and like not press any programs. I mean, there's lots of different options to choose from but the programs are fantastic. I highly, highly recommend them. And then there's also the duration is preset as well. So you'll tell you how many minutes are left in your program, et cetera. Well, do I have to get my sauna up and running for get the temperature up for three hours before I can even use it and that's a pain in the neck because how do I know when I'm going to use it and maybe I just want to hop in? Yeah. What do you do? That's a great question. And Dr. Hamlin, who is a recent medical director of sunlight and which was so honored and I just am so humbled by the fact that he works with us. He has really educated us on he and he is the expert, the world's expert on infrared. And he strongly says, turn the sauna on and get in. So a lot of people don't, they don't want to do that. They want it to be really warm when they get in. And so that's a personal preference but scientifically when the sauna is at the lowest temperature because if you think about infrared and you think about how it's working with the body I'm at the beginning I said that infrared is absorbed into the body versus being in the air. Not the air, yeah. Right, so the absorption comes from the longer wavelengths and the cooler wavelengths because it's easier to get into the body as when the sauna gets really, really hot for really, really long like those, then the wavelength shortens, it gets choppier and it's really difficult to get as much as possible. So you're going to get the maximum amount right when you get in. Well, that's good to hear. Yeah, because again, you want people to use something and if you have to preheat the oven for an hour that's kind of a dumb idea. Yeah, exactly. And I think that's really important for people to understand. You're not using this to heat the air, you're using this to heat you and there's a big, big difference. Now you mentioned the cardiovascular program since I'm kind of interested in the cardiovascular system. Can you say that, let's suppose I want to get the benefits of running a 10K. Can I hop into your sauna and get the benefits of say running a 10K? Just sitting there, come on, help me out, come on. Absolutely. What is wonderful about, you know, sunlight into infrared is it is a exercise memetic. So it really copies what exercise does for you because it provides passive cardiovascular benefits. So we know that it's going to increase your core temperature. You're going to feel, I mean, there's many times when I'm in there or, you know, my heart rate goes up. I mean, I feel, I can tell that my system is being activated. I'm not just, well, I really work on deep breathing and a lot of just really, really intense relaxation. Like that's kind of my reset time. However, if I'm in there and I also do brainstorming and just really great for getting the brain to just be more, to get rid of the mind fog and just really have the brain more sharp. So I'll do that as well. And when I do that as a better example, that's when I really, I'm like, oh my gosh, this is like a workout. And it's really great on that same 10K note. So it's also really great to do, like if I'm a runner and so if I go for a run, then I will always come back and I would sit, you know, inside my sunlight and have a long amount of time I have. Just to keep my heart rate up, to keep it going, because there's definitely a benefit of stacking the two together. You know, we had head of the DNA company on a few months ago and we did my DNA and he said, oh man, you're screwed. You do not detox well and running was probably the stupidest thing you could possibly do. And I was a runner and he says, you know, what a dumb thing because you can't detox all those damage that you do while running. And what you just said, I think is a very important point. In a lot of ways running is not good for you and don't get me started. My wife was a marathon runner and we made her stop. Anyhow, but I think your point is well taken. You can get maybe the psychological benefit of running and then hop in the sauna and actually get the repair work done that you might have caused damage from the running. So yeah, exactly. And the other benefit that I've noticed because I've actually scaled back the miles that I go. And so now, because I will add on the sauna, so it kind of lengthens my active without harming my muscles and joints. And so what I'll do is if I want that runners, like kind of just the release of one of the reasons I do it, then I will go a shorter amount of time and I'll just increase my pace. And then I cut my run short and then I come back and I use my sunlight and sauna. And that's been a fantastic, I love when I do that because it's intense, then I come back and then depending on whether I'm gonna work in the sauna or I'm gonna meditate and relax, then I'll go through that. And I feel like a million bucks when I'm done. As opposed to being drained. Correct, yeah, no, I always have. So my head is always so much clearer. In fact, I've started, given a lot of the people in my network some tips because they're like, what are you doing in there? Like one of the things that I've started doing is I keep a pad of paper in there because I've noticed that when I go in, unless I'm focusing on meditation, because that's not good, but if I'm not, my head just gets really clear. And I start to think of all these wonderful ideas and these great, like my creativity just is fantastic. When I'm in the sauna, so then I jot down everything while I'm in there because I don't wanna get out and forget it. So yeah, I feel, I really enjoy that the mental clarity aspect as well. Talk us through the science of how all this helps fatigue, helps stress. I mean, clearly we can say, oh, it helps, but you're right, there's 20 odd years of science behind this. What are one or more of the underlying mechanisms that have been found that this works on? Yeah, so one, we'll just touch on hormesis, for example, and for people who don't know what the hormesis is is it changes, it puts stress on the body in a good way. Meaning that it's changing. It's like, wait, okay, there's an example everybody can understand. It's like when you lift weights or you do something athletic and you're sore afterwards, right? And you're like, oh, but that's good. Like I always say that to my kids, like I'm so sorry, I'm like, that's great because you're changing the body and making it stronger and healthier. And that's what hormesis does to the body and that's what the infrared will do for the body is the science that's showing we will increase your body's core temperature. Increasing your body's core temperature by up to three degrees is extremely powerful on the body, extremely. And it is the pathway for so many other benefits for making your heart healthy, for increasing the blood flow, for increasing circulation. It's also helpful for removing toxic element and when we could talk forever about all of that. That's just to answer your direct question. That's one of probably my favorite pathways, my favorite thing that the sauna does. Yeah, I write in the books, the famous Nietzsche quote, that which doesn't kill me makes me stronger. And I got very interested in what's called heat shock proteins in heart surgery. And we found that if we basically cut off the flow of blood to a region of the heart for a minute and then let the blood flow back in, we would actually release what are called heat shock proteins and basically a sauna activates heat shock proteins and we then found that we could cut off the flow of blood to the heart for an hour and it would act as if nothing happened to it. Oh wow. Yeah, it was that powerful. So that's how I got into, a long time ago, heat shock proteins and the benefits of sauna. And so just like we know that cold therapy activates actually heat shock proteins in the exact opposite way, heat shock proteins, as I've learned through the years, uncouple mitochondria, but we don't have to talk about that today. Uncoupling mitochondria is really good for you and it's actually what this does, so. Right, yeah, it makes you, I mean, it makes your cells essentially, makes your cells stronger and healthier. And so that's ultimately, it was, we talked about living a higher quality of life. As you've increased the quantity of life, nobody wants to live to be really old with and feel horrible, right? Like you wanna have that vitality and that energy. And so you need to take care of your body. One of the greatest ways to take care of your body is take care of your cells and all the greatest way to take care of your cells is expose it to infrared and the more wavelengths of infrared, the better it will be. Another benefit of saunas, that maybe you can put some science behind is stress reduction. Are there studies showing that it actually does help mitigate stress or change stress levels or perception of stress? So stress is a lot of time, well there's studies on exercise, right? And so we did, we talked about exercise and how exercise can help with stress levels and change your cortisol and it's, and we know that sauna use again is an exercise memetic. So meaning that it copies the benefits of exercise without the cardiovascular activations on your physical body. So you're not running and putting the talent in your body. So there definitely is a similarity on stress between exercise and sauna. And you, I mean for sure when you're done, I mean I just think of it like my session, when you're done, you're just, you're so much more relaxed and your actual physical body, you've increased your circulation and you've increased your oxygenation. And so just that whole flow, and you can talk great about like probably blood flow, like how it impacts blood flow and why blood flow, healthy blood flow matters and how that helps with stress. And that's one of the benefits of using your sauna for sure. Is there any time of day that's better to use a sauna or not so good to use a sauna? That's a wonderful question. I get that all the time. And the answer is really personal preference. It's, how I always answer that question is it depends on what is your, do you have like a goal for using, you know, your sauna, like is it, I personally, I use myself as an example, I like to use mine in the morning. I like to do all of my exercise and activations, all of that in the morning because I want to jump start my day. So I want to go through my intentions. I want to go through my goal. I want to go through all of that and using my sauna as one of the tools to do that. You know, and it gets, it gets everything going. It's just a creating rhythm going. Some people like to do it at night because that's part of their routine, you know, and your body is very, you know, responds to routine for sure. And so if that's part of it, you know, then that body starts to understand, oh, okay, starting to wind down. I get it like this is kind of wind down time. So it really just depends. Or, you know, I mean, my ultimate tip to people who are trying to, you know, figure out when, you know, I would just, I would say, when is it where you can make it a habit? Number one. And second is don't like, it's better to do a little bit than not at all. So if you don't have, you know, you have a crazy morning or whatever and, you know, then that's okay. Like you do it, do it when you can as much as you can. Don't strut. Like this should not be a stressful thing of, oh my gosh, when do I schedule it in? It's really whenever you can for as long as you can. Are there studies showing, you know, how, okay, how long do you have to do it? I mean, can I jump in and get a five minute treatment? Probably not. Should, you know, do I need a half hour? Do I need an hour? Should I lock myself in there for half a day? Where do these, where do we get the benefit? Yeah, the benefits, they usually fall between 30 and like 40, call it five to round up minutes. Like our programs in the Impulse Smart Sauna all range between those exact time frames for that exact reason. So I think the sweet spot in general, if you're not doing a program or if you're using one of our other, you know, infrared saunas that doesn't have all the wavelengths, the sweet spot is 40 minutes. That's like, if there's a perfect time, that to me is a perfect time. It should, the zone between 30 and 40, that 10 minute interval, I have found over many, many years that that's kind of your zone. Like if you, to use like runners language of, you know, hey, I'm all of a sudden, you're like at the first mile, whatever, first 10 minutes or first five minute, whatever run is like really difficult. And then you get into a zone and it starts to feel comfortable. That's between minute 30 and minute 40 for the majority of people. So the great thing is you don't have to think about it. Like I just go in, I put, you know, I start the program and then when the program is done, I'm done. Or if I have to cut the program short and I get out and again, I think it's not, I think, I know it's better to at least start and get as much in there as you can than to say, oh, I don't have enough time to do the whole thing, so I'm not going to do it. That's not, it's not smart. The follow up question is, okay, can you use this too much when it is just enough? Do I need to do it once a week, twice a day? Help us out on the spectrum. Yeah, so you need to hydrate. So that's the number one thing. Like when you say too much, my caution, because you're going to be sweating, right? And depending on what's going on in your life, you know, you could be sweating out or it could be, I mean, you could be having a very efficient, you know, detoxification session. And so you need to make sure you replenish the body, you know, hydration and potentially some, you know, electrolytes, whatever, you know, that you're releasing from your body. So that, as long as you hydrate and listen to your body, I mean, if you go in five consecutive days and, you know, you feel lightheaded, for example, you know, then scale it back, you know. But there's no, there's really no evidence of doing too much as long as you hydrate. We have the programs for a guide so that that way people know, okay, 30 to 45 minutes is a really good range. I can do a little bit less if I have, or I can do a little bit more. And as far as too little, again, I like, and I use the analogy of exercise. Can you exercise too little? You know, more like more walking is better than little walking and moving the body. It's the same thing. It's exactly the same way to think about it. All right, you mentioned another point. So who, who should use a sauna? And the follow-up to that is, are there things that we should look out for? Trigger area, you know, are there things we ought to be worried about? So number one, hydration is what you should look out for. You should hydrate before you go in, for sure. You should hydrate, I always hydrate when I'm in there, and then definitely after. If you don't wanna do it while you're in there, because some people don't wanna do that, then fine, then just do it after. So that's number one. As far as people that shouldn't sauna, if you're pregnant, not a good idea because it increases your core temperature. And so if anybody has a known sensitivity to increasing your core, if something happens, negatively to your body when your core temperature has increased, when you have a better way of saying that for people who are probably sick, when you've experienced a fever, does something bad happen to you? If that happens, then you probably wanna either use it shorter periods of time so that you're not, in there because we know we've increased the body's core temperature in 30 minutes. And then also, I always caution people, not caution is not the right word, educate people on children because children's metabolism and their whole body is so much healthier, I should say healthier, but it's just like everything is faster, their metabolism, everything. So they don't need to be in there as long. And here is what I have learned. I have two boys and I've used a lot of work with Dr. Rachel West in autism. I have learned that kids know their bodies really, really well. And they have this natural intuition. They know when to get out. They know when enough is enough and that's my biggest advice to parents is, listen to your kids, they'll tell you. So it's okay, I mean, there's not a warning, no one under two, three years old should ever go in a sauna. No one over 80 should ever go in a sauna. No, there's no warnings on age. What if you're not into sweating? Is there a way to use this experience or is that purpose to just get soaking wet? If you're not into sweat, then I would 100% recommend getting in right when you turn it on because it takes a while for your body to increase your core temperature to make a change. So if you don't want that glisten and glow look and you just don't wanna have that experience which that's everybody's personal preference then you will still get the benefit of the infrared when you turn it on and then stay in there as long as you can until you start to notice of, oh, okay. Like I remember what year was it, 2009? Yes, 2009, we were on the Oprah Winfrey show and the sauna when Oprah went into the cabin which she went in there, our sauna with Dr. Oz and it was on, the producers wanted it to be on, like it wanted to be like a legit live experience. And so they go in and Dr. Oz starts talking about the benefits and then she starts to write, she starts to have that experience. She's like, okay, I'm starting to feel sweaty. So, which was awesome. I mean, it was great. But when that starts to happen, if you want, and then she got out, if you don't want those beads of sweat and you don't wanna deal with whatever, then just get out. But it's still good to get in there even if you don't sweat. Yeah, things will be happening before you actually raise your core temperature. Exactly, exactly. You're just gonna start that whole biochemical cascade of benefits into your body and that's what you ultimately want. So it is 100% fine if you don't, I mean, there's times where I go in and I actually don't, I don't sweat a lot, you know, for a lot of different reasons. And that's okay. Don't, I mean, always just don't stress. I don't overthink this. We've worked really hard to like press the easy button on the programs and develop it. So it's all done for you. You just need, we just need you to get in. That's it, you know, the rest should take care of itself. So, you know, it's that reason you guys have been working at this at sunlight and sauna for a very long time. Long time. Oh, come on, the sauna is the sauna is the sauna. What differentiates sunlight and sauna? Oh, yeah, we haven't talked about that. So, oh, lots of different things. I will make this as succinct as possible because there's many different things. So, number one, you know, it's all about the science. Like that's, you know, we may want to make sure that anything that we do, it's we have researched the scientific evidence, you know, to support it. You know, we will also obviously incorporate anecdotal evidence and, you know, testimonies, et cetera. But we really want it because it's a very difficult wavelength to master. I mean, it's really hard. There's specific frequencies or specific quantity. I mean, it won't go into all of that stuff, but in the materials that change the frequency, it's a lot of, excuse me, it's a lot of hard work behind the scenes. So, we have mastered the science and we brought it to the marketplace for our customers. So, number one, it would be that. The second is we have patented all of our unique products and why that matters for people is that the peace of mind factors, they don't have to wonder, could I get something better for less money someplace else? You know, it's no. The answer, you know, we've done all the hard work and you're guaranteed, you're getting the most amount of infrared, you're now getting four in the Impulse Smart Center, you're getting four separate wavelengths of this magical healing spectrum into your body at different levels, at different frequencies. It's fantastic. Then you talk about the quality of materials and the safety of the materials. That's something that makes us really unique. We also, our purpose as a company is to bring light, hope and happiness to people everywhere so they can do more of what they love with the people they love to do it with. So, like our purpose behind what we do is to really help people live their, you know, most full life and be as healthy as possible. Ultimately, you know, leave the world a healthier place as a result of what we do. So how long, I mean, how long have you guys been around? For 20, next year will be our 25th year in business. So it's been, you know. We didn't decide to do this yesterday to hop on a train. No, there was no craze, Dr. Gundry. There was no craze. People didn't even know what infrared was when we started. And really, a lot of people, this was before, I mean, there was a sauna tradition, of course, in Finland and every, you know, but there was still a lot of people that really weren't sauna fans in general because that just, because not a lot of people have a finished sauna in their home, right? Like it's just not, you know, so it's completely different world today and different market and different conversations than it was 20 years ago, for sure. Joseph Mercolo years ago used to say, well, get yourself a big cardboard box from a refrigerator and buy yourself four infrared light bulbs at the hardware store that you can put them up in the corner and presto change, Joe, you now have an infrared sauna. Be careful because it might burn down and never too don't get too close to the bulbs because you'll burn your, you know, Jesus out of it. And he used to say, hey, folks, you know, it'll work just fine. What say you? Well, so any, actually, I love that question because I always say any sauna, any form of heat, any form of light, any form can be an infrared sauna if you want to go there because it's infrared is all around us. So I mean, you could like literally like, you know, I could put, you know, like a little thing around me here without my, you know, some light in the back. I'm like, oh, okay, I'm taking an infrared sauna. So is that gonna start the biochemical can't get a benefits? Is that gonna increase your core temperature? Is that going to change, you know, your oxygen, your blood flow, you know, all the different things that we've talked about, your energy levels? No, probably not. So the difference between a generic infrared experience, you know, generic infrared sauna versus a, you know, sunlight and infrared sauna is, we maximize the amount, the quantity and the quality. So we are delivering the highest amount of infrared into the body at the highest quality, the right frequency, the right tipping point. So if you think about listening to Spotify or it's not Spotify, but if you're listening to, you know, in the old days, people listen to the radio, a lot of people don't listen to the radio anymore, but there's, you know, say a station was 98.1, you know? Right, right. So if you time it, if you turn it to 98.5, you're not going to receive, you know, the same sound and the, you know, music that you are 98.1. So any, with water, with any type of element, there is a frequency, there is an amount, there's a tipping point that where it becomes most effective. Right, we know that for sure. And that's what we have done is the highest quality, which is the tipping point, you know, with the highest quantity. And that's where we have a patent. So you can't get more for less anywhere else at a lower price. And that's really what makes, you know, the Sunlight and, you know, difference is just the most effective, highest quality product with a piece of mind that it really is. Because it's not just, don't, just don't take my word for it. Like, you know, I'm, I always say that because I'm like the biggest skeptic. And I remember when my brother was really sick and I remember it so well. And he was like, oh my God, this is like changing my life. I was like, yeah, yeah, yeah, whatever. Like to me, like nothing, you know, you know, nothing is. It's a placebo effect and I'm glad it's working for you. Right, right, exactly. But no, you're right. There's absolutely really good science on this. And it gets even more detailed with every passing year. And that's, you know, why I wanted to have you on the program. You know, saunas are not inexpensive. Are there ways around this? Are there slotted gyms, for example? I mean, are your products in gyms? You know, I was just listening to a podcast the other day that she said, I don't know if it's Dr. Leif or, anyway, she said, you know, I would challenge anyone if they really want to find an infrared sauna and they say there's nothing available. She's like, I would make a challenge to that because she's like, if you really want to go somewhere, you could, you know, Google and find a place where you could use an infrared sauna. Now, with that said, we have worked really hard over the years. One of our biggest intentions at Sunlighten is access, right? To making sure that we provide as much access as possible. Part of access is cost. And so we do have a model. It's called, it's probably one of my favorites. It's called the Sunlighten Solo. That is a one person, you know, lie down model. And that is extremely effective. Actually, that's the product where the initial core temperature study was done. There was a clinical trial with University of Missouri Kansas City on lowering blood pressure was done with that particular product. So it's, you're not sacrificing, right. You're not sacrificing anything to get a smaller model that's lower cost. You know, as long as you get from Sunlighten, there's, we have what, four, we have four different series of products that have, you know, different wavelengths for different reasons. And there's a cost associated, of course, with all of that, you know, we also have a wand that's a handheld near infrared wand that has invisible light as well, some of the colored lights. If you just really want to get started, you know, you can do that. That is, you know, it's less than $500. You know, I mean, it'll take you a while to, you know, to get all over the body and to do, but we're all about however we can get you started. But the solo is a great option for people that don't have the space, that don't want to spend a lot, you know, and it's, you literally, it can put it in a corner. It's telescopic, so it doesn't fold, but the lower dome melds are like crashes and collapses into the upper dome. And so it, you know, you can push it in a corner, it's like two feet by three feet, you know, yeah. It's really easy. It's a great solution. Probably one of our listeners says, every day I am inundated with a sauna blanket offer. Help us out. Should we click and grab one of those sauna blankets and wrap ourselves up in it, or what do you think? I would recommend using the sunlight and solo first. For lots of different reasons. One of them is just the materials that the blankets are made with. They're, you know, about like plastic nature, you know, that you can see them when you see, you know. And so, you know, you combine that plastics with heat and then you're getting it into the skin. I just don't really feel like that's a really great idea to make your body healthier. Does it feel good? You know, maybe if you really, you know, we also have a solo pad, which is heated, you know, if you really want to go that route and that pad contains our patented heaters that give you the highest quality of, you know, farm-fed heat. So, you know, that's an option as well. Yeah. I still recommend the solo, but, as you know, you're going to increase your portion. For me, it's, again, it goes back to the natural skeptic. It goes back to the piece of mine is, I don't want to be like in there thinking, is this really helping me or am I doing more harm than good? I don't want to have all that mind chatter, right? The whole goal is to like get your mind free and clear and have more energy. The great news is you guys have done the research on this. Yes. And you published studies about how this works. More amazing episodes just like this one. Watch now. If you got up and moved for five minutes every two hours while you're at work, you will break the deadly effect of sitting.