 Designing zero waste is so important because the fashion industry is super wasteful. My name is Shelley Xu and I am the founder of SXD. This industry creates about 20% of the waste water globally. In the simplest sense, zero waste design is designing a way that doesn't have any fabric waste. If you can solve the problem around fabric, you can solve the problem around waste water and the carbon emissions that's associated with the fashion industry. A lot of our zero waste designs are inspired by our Asian background and my Asian upbringing. I was really inspired in Japan by Kimono which is one of the OG zero waste designs. It takes one piece of fabric and uses it to make sure that there's no fabric waste. The way we think about it is how can we create a design in the most efficient way using both design and technology so we can actually end up saving cost while being sustainable. This was actually made out of leftover curtains. Two, three years ago I would go to all these manufacturers and I would tell them about zero waste designs and almost all of them turned me down. I'm so happy to see that today they will say we want to try it and we want to work with you because we know that this is really important for the future. I was so excited when we became part of the fellowship for NYC EDC. We were struggling to get any space in New York at the time. Actually having a co-working space in the new lab, it meant everything to us because it gave us a second home where people can actually come and collaborate. I'm really honored that we're part of that fellowship. This is the very first zero waste designs that I've ever made. To this day is still one of our most popular items. In the future when people talk about design or fashion, I want them to as a default be referred to zero waste designs. That's why we care about actually making it less expensive. We care about creating a software that is super simple for people to use. We want to become the new roadmap for fashion design in the future.