 Hey, what's up coach? Welcome back to the show in today's episode. I'm gonna be answering a question this is from one of the coaches inside of my consulting program and He messaged me earlier. He said hey, I'm starting the process of organizing my email list on Kajabi if you don't know what Kajabi is you can go get a free trial of that on my website That's the email marketing service website landing page service that I use And a lot of coaches that we help end up using that because it is a very simple platform to use To send out and structure all of your email marketing And he said I'm getting all of that set up I'm starting to write some of the emails So this guy is is clearly taking action, which is awesome because I know that's going to help his business grow and His question was how often should I email my list? throughout the month and My answer to this is very simple Because a lot of coaches what they do is when they think about having an email newsletter, they're like, all right, well, you know I'm gonna do this a lot throughout the month and they don't set a clear target. So Anytime you don't have a clear target Right, there's nothing to aim at so you don't know what you're gonna do. You're just gonna randomly do things and I Created a video and I shot it back to this coach Instead of our our members area and I told him I said look at the beginning I want you to only focus on doing one email per week and Pick a set day set time that that email was going out And what I want you to do is I want you to spend one day out of the month and have all of your content done So you write all of the emails. They're finished You load them up in kajabi. You've scheduled them to go out. So they go out without you having to think about it And just do that once per month have one day where you do the work You schedule it to go out do that once per month over the next three months All right, so for 12 weeks, he's gonna have one email that goes out Per week and then what we're gonna do is we're gonna look at the stats and we're gonna see all right What which emails worked really good? Which emails didn't work at all We're gonna look at what he was actually saying in his emails and we're gonna look at the data How many people click through how many people responded to his emails and look at the data And then from there after 12 weeks, we're gonna push it to twice a week And then we're probably gonna do that for a couple months and then again go back and look at the data And then we're probably gonna ramp it up to three times a week and coaches who are intentional with how they spend their time marketing are always going to draw in really like awesome clients that Want to read your newsletter. They want to share your newsletter They are looking forward to your newsletter and not everyone's gonna want to read your newsletter all the time But if you are consistent with that, that is going to be your best asset in your business It's way more important than your social media following Um, because you actually own the information And you know instagram could wipe out your account tomorrow facebook could delete your account tomorrow If they can do it to trump trust me, they can do it to you too All right, so this why having the email list is important But knowing how to use it at the beginning. I think it's very key and just set a very crystal clear goal for yourself of doing it once per week Do that for three months like do that before you try to to write more newsletters Um, and I can think of right now the top five coaches that i'm hoping All right Five coaches here in the u.s. Actually one is in uh in australia So there's four in the u.s. One is in australia. I'm helping him privately this business They write there's there's between three and five newsletters that go out for their businesses each every week And why well, it's because they recognize this is how I can get more offers in front of my audience They're gonna sit down. They're gonna read this newsletter And I'm going to pepper them every single week with more newsletters and it's not just selling Right, it's not just selling in the newsletter. It's Your storytelling You're talking you're talking about the problems that you solve you're you're really going deep into the mind of your client And uh, I'm telling you having a good newsletter will absolutely transform your business That's it for today's podcast. See you later