 With Lil Loaded all the way, I told Vlad this. I just feel like he blew up too fast. He didn't know how to handle it. You got peer pressure, girls. Everybody wants money from you. Yeah, we on Boss Talk 101. You never really know people till the money come. You said that last time. Well, I got some clicks off that, you know what I'm saying? Like, you never really know. Like, it's real. Like, you never really know until everybody, when everybody's broke. That's why rap groups never work out. When everybody's broke, they got the vision. And then when the money comes, all these different people, everybody breaks up because the money, you know? Some people feel like they deserve more. And then they start comparing them. And then a lot of people start thinking they can do it on their own. You can't do it on your own. You need a team. So the money really fucks up the vision of everything. Yeah, I heard you say on another interview that you was trying to get into pop now because you were like, man, this rap thing, man. You really done it though. You've done it. I tell people, I talk to certain people, I'm not going to disclose their name, but I'll be like, man, you should be like Sean. You young, I talk to the youngsters like this, not me. I say, because at the end of the day, people know you. They be like, but I can't figure it out, man. And I'll be like, well, brother, you need to try. See, that's why it's good to latch on to people like you. So you can learn, you know what I'm saying? But you got to be special in order to build that type of relationship. Yeah, I'm not going to leave rap alone, but I figured out I know what type of rapper I need to start shooting for. Cause I be getting people that's fresh out of jail, things like that and giving them a fresh shot. But a lot of these kids aren't hustlers. Yeah. You know what I mean? Like they not, they not, if you look at all the winners in the rap game, the little babies, the dub babies, the Kodak Blacks, the NBA young boys, the Jim Rats, they're always in the studio. If they down to their last 500, they know how to turn that 500 into 2,500 or hustling features. It's a different type of hustle. And I feel like a lot of people, they rely on me and say cheese. And it's bigger than say cheese. You know what I mean? That's why mode three was mode three. That's why Yellow Beezy was Yellow Beezy because they used my platform, but then hit the strip club right after. Yeah. You know what I'm saying? A lot of these people just sit and they wait for me to post them. And then after the say cheese posts, whatever, we post 50 times a day. So you know what I mean? It's bigger than just say cheese. And I want a lot of these kids to realize that, yes, we have a huge platform, but you still got to go out and build your street audience. I totally agree 100% because a lot of times people in our DM be like, hey, can we come on? Can we come on? And I'm very honest. I'd be like, okay, how is this venture going to benefit you and us? Because it has to benefit both of us. If you're not out there hustling, you're not out there pushing your brain. Because y'all want to bring people on your platform that's going to bring your views too. Yeah, exactly. It's 50-50, like nobody wants to be on the platform that barely gets views. Bro, and it's a lot of work. People don't understand the work to go with this, man. Exactly. At the end of the day, you can't really do this because you got your front feet forward and you got your head on straight. You're not going to be able to be that consistent if you're not focused, bro. Yeah, so I'm going, not to cut you off, but yeah, I'm going to pop. And he heard them too. You got somebody? Oh yeah, he's from Dallas too. And you had them signed? Yeah. Wow, that's dope. I'm supposed to be meeting with Lil Baby. Lil Baby signed Juice World and the Kid Leroy. It's a lot of different people that I'm going to sit this kid down with. He just left the studio with Skystorch. How old is he? He's 21. He's 21, he's from East Dallas. Dope. And it's a home run. Like it's something that I think about every day when I wake up, it's something I look forward to because I know it's a home run. What's different with this kid? It's really, really pop. And he has, he's like, he can dance like Elvis. He can move, he's Caucasian too. Okay. But he's from like East Dallas. Like he's really from, he's not from Garland or McKinney, he's from East Dallas. Like he's from the hood. And he's not trying to be black. No, he's pop. He heard his music? Just checking. No, no, no. He don't say nigga, none of that. None of that, that's good. No, like he's real post Malone type artist. Wow. I feel like it's a drought in the industry and a new sound is being developed. We just don't know where it's at. Okay, so you don't know really, I feel like they just explain it and tell me how you think this thing plays out, you know, within the next six months. Give me, you give it. I feel like, I mean if you go back and look, the last two rappers to really like change the culture was Chief Keith and 12, then you had, then you had Young Boy and 15, then you had Kodak and 16. They changed the culture of the slang, the lingo, everything. People don't even call, people call young kids jit now. You know what I'm saying? Everywhere. Yeah. Just the lingo, everything has changed. And I feel like we haven't had that rapper to really change to bring on new culture. And I feel like it's been a five year gap. That's why I said I feel like this year, next year, it's gonna be a whole new five to seven new artists. That's just my opinion. That's how I look at it. Now let's get in there. Hold on, but where is mental illness is concerned? Because I know a lot of rappers, they talk about how much they get affected by the things that it goes on in their mind. And that's why a lot of them end up in prison, dead, committing suicide, like your artists are loaded. You got Lil Lody, Rest in Peace. Rest in Peace. How did that affect your brand? With Lil Lody dying, that really didn't affect me at all. It really didn't. Damn, that's a great question, but people never slandered me anything from it. Because me and him, I was partnered in that situation, but it wasn't just me and him in it together. Oh, okay, that's what I was wondering. It was just you and me. No, no, no, no, my guy, Jay, brought him to me. Oh, okay. And then he was like, do you wanna be a part of it? And I was like, yeah, cool. And then the Block Baby song took off and then I went with him to certain meetings and saw my Instagram with Epic and everything. He signed a huge deal. And then I just feel like with Lil Lody all the way, I told Vlad this, I just feel like he blew up too fast. He didn't know how to handle it. You got peer pressure, girls, everybody wants money from you. Everybody wants to hang around you. You know, blowing money, all these different issues coming. You're labeled, you're unhappy with the label. You're a girl, you're only 19. And all this, he signed almost a million dollar deal off his very first song he released. The very first song he released blew up is that 50, 60 million. He didn't even expect that. So I just felt like that to me, that's what got the best to him. Do you think that some of these companies or labels or management should get counselors for their artists? I feel like these people don't sit down with these artists and really talk to them and see what's going on. I feel like labels need to start giving these kids allowances too. Stop giving these 18 year old kids a million dollars cash. Because when these kids get money, you feel untouchable. You got money to buy guns, you could pay anybody to do anything. Now you feel like you could say anything because you have money and you have protection. I feel like labels need to start giving these kids an allowance. If it's a million dollar deal, pay him $10,000 a month. You get what I'm saying? So if he does blow it, he can always look forward to, but once you give an 18 year old, 16 year old kid, $2 million, you can't control him. Yeah, but they do it in NFL all the time. All the time. NFL does it all the time. Yeah, but rap is different. Rap culture is an alpha male culture. You got to stick your chest out. You can't back down from conversations. You got to take everything head on. You're living the lie. You're a character. You're lying to your fans. You have to live up to what you rap about. Everything about their life is so public. And in football, basketball, yes, it's true, but you don't have to answer to fans. You don't have to live a character. Your real name is on the back of your jersey. You know what I'm saying? Yeah, that's dope. And rap, you're this made up fiction. You're just, you know, you're rapping lies and all this Terminator music. You got to live up to that. You have to live up to that. Oh, they're going to say you ain't real. Exactly. You ain't real? At what? And then a lot of rappers are scared to really beat them because then they're scared that they're going to fall off because these people are insecure. They don't like themselves, you know what I'm saying? Man, that's crazy, man. I just look at how the game going, man, and just all the stuff that's going on. When you see all the stuff that's happening with all these, from the Motherees, it's not just Motherees, the Dolphin, all these, like I asked you last time, like, kind of, but it's even gotten worse and it makes me want to diversify my portfolio. The weed farm, the vintage store. I'm about to open a restaurant.