 So we're here at the SIN hyzer and hello. Hello, I'm Sven and I'd like to introduce to you our new Cemention, the MBO smart headset and with me, it's Jacqueline and I thought you didn't want to turn your head. I'm turning my head. So right now I'm filming with your iPhone. You're filming with my iPhone and you're using these interesting earbuds here. And these earbuds incorporate not only nice speakers to listen to music, but they incorporate microphones. I'm just going to turn around just to have an idea one second. So right here, I have a headphones. Okay, but it's giving a 3D effect. It's giving a complete 3D effect so you'll recognize what is happening around you. So Jacqueline, can you make some sounds behind? Hey, so... You over here? Yeah. You behind? Yeah. Okay, or you stay here and I go around you and start talking. Yeah. So I can do this like this. So you stay there, look over there and I come closer. Interesting for ASMR, I can tell. Yeah. Whatever. And I can speak behind you. You're just walking around? I come back into the picture and you see me here on this another booth at the showstoppers of the EPAR 2017 and all this recording is made with the MBO smart headset. And it places you exactly in the atmosphere where you are. And you see, this connects easily with the Lightning connector to any iOS device, iPhone and iPad. Does it also work for Android? It works not for Android so far, but we are working on an Android version as well. Okay. Type C. It will be type C. Type C, yes. Every type C Android. Every type C. And what is very important, especially for the people who watch this video. It's getting power from the phone. It's getting power from the phone. To power some stuff in here. What is inside here? Inside this little box is an A2D converter and a D2A converter from the famous company Apogee. Apogee is doing studio recording devices and we have partnered with them to develop this cool device. And what you can do also, you can listen to this recording via any pair of headphones. And right now, what is this red? The red LED tells you it's recording now. And as well, what you can do also is... What is the buttons I can do? The buttons. So the buttons where you have your fingers on are the buttons to adjust the so-called ambient awareness. Does that change the recording or not? No, it doesn't change the recording, but it changes when you listen to something. It changes that you can block yourself from the environment. And now it's like noise cancelling right now. Noise cancelling? Yeah. So you block the environment. Or if you move it up, you can listen to the environment very nicely. Nice. Is that good for when I cycle, for example? When you cycle, when you run outdoors, for example, you can listen to the music as well. Be aware of the traffic. So it's a safety feature. It's a safety feature for you. Yeah. And if you're in the tube, for example, you can block the surrounding if you like. What if I record in a very loud environment? Would there be any distortion? If it's an extremely loud environment. Let's say it's a concert with strong, strong subwoofers. We have a separate mode. It's a sort of concert mode which you activate. And this concert mode reduces the sensitivity. So it's always never clipping. It's never clipping. So there's a few buttons. What is this lock? This is a soft switch. And this slider can activate this pad where you can reduce the sensitivity when it's extremely loud. When you have subwoofers on a concert and you're close to them. These are the buttons to make the music louder or more quiet or stop the music, play back. And this is our rocker switch to adjust the ambience awareness. It means when you push it here, the ambience is very quiet, even noise cancellation. And if you push it here, the ambience gets louder and you can mix it to the music very nicely. I'm going to turn the camera again. If you're watching this, you need headphones. Otherwise it doesn't make sense. You have to use headphones or stereo speakers. With stereo speakers you have an okay stereo but you have this surround effect. It's better to have headphones. The surround effect is only achieved with headphones. Because you're getting exactly what I'm hearing. Yes. From my head, exactly from my head. With all the angles and everything. You would actually feel it coming from behind if you're speaking now. Yes, I can speak from behind now. Totally behind. Totally behind and now even above you. I'm rather tall and on the other side and I'm coming to the picture again here. And what happens if you're whispering into my ears? It's going to be scary. Now we're doing the real ASMR. We do the real ASMR. It's rather late today so therefore it's time for people to go to bed and have this nice ASMR. So how much it cost? It will be 2.99 euros and we are shipping in Q4. So it's coming pretty soon now this year. And it's just, there's no need for a special app for the recorder. No. It's just standard hardware. Just standard app. You can just use the normal iOS native video app or other apps which allow you a stereo recording. And if you don't use it for recording, is it a great noise cancelling headphones? It's a great noise cancelling headphones. It's really great sounding as well. So you can use them all the day if you like. You can even make telephone calls because it has this little telephone microphone as well. So it can be a daily companion for you if you like. To listen to music, to play telephone calls. And if the moment comes, do that recording. So this is their way to get people to feel like they are you. Yes. You can do that with sound. You can put people in your shoes actually. Alright. So enjoy.