 ServiceNow Knowledge 14 is sponsored by ServiceNow. Here are your hosts, Dave Vellante and Jeff Frick. Good morning from San Francisco. This is Dave Vellante with Jeff Frick. We're here live at Moscone South at the ServiceNow Knowledge 14 conference. This is day two for us. Jeff and I were here yesterday, wall to wall coverage. We had an amazing day. Executives like Frank Slutman came on. We had Jeffrey Moran, authors like Martha Heller, talking a lot about CIOs, talking about transforming the IT organization from a cost-focused, cost-budget focus to really a value producer and how ServiceNow is the tip of the spear in terms of enabling that and catalyzing that. We also heard yesterday from customers. You know, one of the things, Jeff, that was most impressive to me is Frank Slutman in his keynote yesterday put forth the premise, called even a challenge, to IT organizations, that they need to really, the CIO really needs to be a business leader. You know, we talked to Frank about this. He said, yeah, I'm a little skeptical, Frank. Really, is the CIO really going to be a business leader? And then we had Atticus Tyson on from Intuit. Atticus Tyson came from the business side of the house. So he could talk margins. He could talk distribution channels. You know, he can talk small, medium business. He ran R&D. He can talk engineering. So that to me was the prototype of a CEO. We talked to guys from Red Hat. You know, the CIO of Symantec came on and very much transforming into a service-oriented model. You know, Wikibon, we talk a lot about the move, IT transformation and the move to a services-oriented environment, to a services catalog. And the big challenge that we're always told is it's difficult for IT people to speak the language of business, to translate geek into wallet. But that's really what's happening at this event. I think much more so even than last year. Last year, the focus was on problem management, change management. Even though the messaging was beyond that, when you talk to the customers, that's really where their heads were at. Very clearly with the introduction of app creator, this capability, which is essentially platform as a service, even though service now doesn't really use that term, like everybody else who's doing a land grab in that space. But it's essentially a capability to allow regular people really to build applications. And you're seeing the result of that here at Knowledge 14. The hashtag is no14. This is theCUBE. theCUBE is a live mobile studio, Silicon Angle Wikibons, flagship programming. We go out to events, we extract the signal from the noise and we cover wall-to-wall these types of events. Jeff, quick take. You saw Fred Lutty's keynote this morning. We've got Fred Lutty coming on just in about five minutes. What's your quick take on what you saw yesterday, what you heard today from Fred, and what you expect going forward? So I think the other kind of service oriented enterprise is the service that the IT departments are delivering to their customers inside their own company. And we had an interesting conversation with Sheila from Symantec about whether charge backs and really treating them like a customer and should they be able to sell the third parties. But the piece that was consistent is having internal developers spend time with internal customers on the actual use of the application and really spending time as they would as if it was a paying customer to do all the little things to make that better. Fred's keynote this morning was very funny, very spicy as they always are. I don't know, we do a lot of shows, Dave, and I don't know in terms of a frequency of applause per unit time of a keynote if anybody beats Fred. He's up there and he's got a ton of little improvements. He's got a lot of really how to help people get through their day better, faster, and then a couple of little jabs here and there along the way. I tweeted he got a near standing O for showing tabs. I mean that was amazing. So that's good. Fred showed some leg on Eureka, which is an unannounced product, but it's the worst kept secret in the service now community. Talked about share. So we're going to talk to Fred Lutty about all those things. Fred's a fantastic guest. If you haven't seen Fred, stay tuned. We'll be back in just about five minutes. The founder of service now, step down as CEO. He's not CEO, he's not chairman, he's chief product officer. It's just an awesome story. So we're going to unpack that with Fred. So keep it right there. Jeff Frick and I will be back. This is theCUBE, we're live from Knowledge 14. Hashtag no14. You can tweet us, I'm at Dave Vellante. He's at Jeff Frick. Check out our crowd chat. We've got a crowd chat going on crowdchat.net slash no14. Crowd chat awesome engagement app. So check that out. Tweet us questions. We'll be right back from Moscone. This is theCUBE.