Office Freakout of the Week — Starto Episode 3





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Published on May 24, 2012


STARTO — THE show for the American Entrepreneur

Starting a social enterprise is all about love and passion. There is little doubt if you head this route you'll be working countless hours for little pay and no recognition. But you get to wake up every morning knowing that you are making a difference in the world.

Of course there are a group of people that have to work countless hours for little pay and no recognition... but don't necessarily love what they do. We call those people employees.... let's take a look.

"We are in the process of discovering what crowd-funding + crowd-sourcing + the age of network intelligence means for humanity. Starto can help embolden, educate, and equip a new generation of entrepreneurs and problem solvers, and a new generation of companies. We are entering a perfect storm for innovation, one that just might rescue the global economy, and improve the quality of life for billions of people."
—Eric Byler, Starto Executive Producer

Social entrepreneurship expands opportunities for crowd-funding and building a customer base because consumers care about America, care about humanity, and care about the earth. The major technological challenges facing humanity have been plaguing us for decades if not hundreds of years, and they aren't being solved by existing organizations. In the 21st century, We the People will have a say about what companies get funded (see Starto Episode 2), and what goals these companies seek to achieve. Profiteers seeking to maximize profit at the expense of all else, and politicians seeking to consolidate power at the expense of all else, have proven to be a formula for disaster. What now?

We can't count on a "silver bullet" to save us; we need to create a collaborative, socially responsible network that makes possible "silver buckshot." The democratization of venture capital (crowd-funding) and the democratization of media (everything on the web) are giving birth to a new American economy and a new global economy, one that can set new priorities that strive for things like the eradication of poverty, the eradication of disease, clean energy sources, and the preservation of our planet's resources.

Starto.tv will do its part to inspire, inform, and equip a new generation of entrepreneurs who can, collectively, do things that no one can imagine today. Let's get to work!


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