 I was born in a very small village and I always wanted to be a part of something big, but I have only one possibility. The LVMH Innovation Award seeks startup companies from around the world displaying innovation and entrepreneurial spirit. Those with the right mix are invited to start a partnership, gain support and experience and become part of the LVMH family. Relief is the first producer of paper and packaging from Fallen Leafs. This idea was just a simple school idea when I was 16. I was developed this together with my chemistry teacher. After this I was looking for the startup possibilities, how to transform this idea into something useful for the humanity. And I realized that the sustainable paper production is a really needed tool. Just a major thousand and thousand tons of leaves generate annually in big cities. So possibilities for us, I don't see where is the ends. We are, let's say, a company made by engineers at the beginning. Louis Vuitton was a kind of engineer. Miss Torano was an engineer. Innovation is at the core of the LVMH. It's part of a DNA and we believe now that innovation is also relying a lot on technology. There is something in common between the startups and the talents of the group is the value that we share. And when we work in innovation, we're here to create the future. My dream and my plan is to make this startup work with all of the Maison so that next year we will showcase great innovation with the startups and the Maison. That's how our story starts. It's the new possibilities for us to work on a such global level. But I'm quite calm because as a sustainable company we also need to be sustainable inside.