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Unleash the potential for location based personalisation in retail

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Published on Sep 5, 2017

How does lighting enhance the unique shopping experience, and even lift shopper engagement and staff efficiency? Parik Chopra introduces Philips Indoor positioning in retail.

Life without GPS can be difficult. Philips Indoor positioning system brings the power of GPS indoors. With indoor positioning, people's precise location in any indoor environment with light is accurately detected and tracked. Staff from businesses could work more efficiently with location-based stocking and customers could have a frictionless shopping experience with easier product finding.

More from Philips SmartRetail: http://www.philips.com/smartretail
More about Philips Indoor positioning: http://www.philips.com/indoorpositioning

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