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Bacardi Brand Portal

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Uploaded on Dec 30, 2008

This 6-month project kicked off in January of 2007 with ideation, prototyping, storyboarding, evaluation, consolidation and the ultimate selection of an end result: a universal platform where all of the localized markets could bring their initiatives into the master Bacardi.com environment and give their consumers a single online destination for music, entertainment and Bacardi brand messaging.

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