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EAThink2015 - Jedi lokalno, misli globalno (TV spot)

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Published on May 15, 2017

Učenici Osnovne škole Drenje imaju odgovor na problem bacanja hrane!

Pobjedivši na video natječaju za učenike Tanjur pun dobrote, koje je organizirala Udruga Žmergo u sklopu europskog projekta EAThink2015 - Jedi lokalno, misli globalno, učenici Osnovne škole Drenje dobili su priliku osmisliti TV spot za medijsku kampanju s ciljem informiranja i ohrabrivanja svojih vršnjaka za razvoj održivih navika u pogledu hrane koju kupuju i konzumiraju, ali nažalost i bacaju. Svojim videom savjetuju vršnjake i njihove obitelji kako jesti lokalno, djelovati održivo i pritom misliti globalno.

Na temelju njihovog pobjedničkog videa, odabrana tvrtka Super8 producirala je profesionalni video spot u trajanju od 30 sekundi koji je s emitiranjem počeo 15. svibnja na Novoj TV i lokalnoj riječkoj televiziji KanalRi, gdje će biti prikazivan do 10. lipnja 2017.

Režija i dizajn reklame: Marta Batinić
Snimatelji: Marin Lukanović i Ana Jurčić
Oblikovanje zvuka: Daniel Žuvela
Skladatelj: David Szesztay (freemusicarchive.org)
Ikone hrane: Freepik (freepik.com)
Sudjelovali: učenici Osnovne škole Drenje
Produkcija: Super8 d.o.o. za Udrugu Žmergo

Zahvaljujući ovoj pozitivnoj incijativi, hrvatski su učenici prerasli u aktivne zagovaratelje i promotore pozitivnih globalnih promjena vezanih za hranu, a uz promišljanje o odgovornom raspolaganju hranom, potaknulo ih se i na konkretno djelovanje - kreiranje školskih vrtova i kompostiranje.

Više o projektu na: http://eathink2015.org/hr/ http://zmergo.hr/category/eathink/
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Students of Elementary school Drenje have an answer for food waste problem!

Winning the video contest for the students Plate full of kindness, organized by Association Žmergo as part of the European project EAThink2015 - Eat local, think global, students from Elementary school Drenje have been given the opportunity to design a TV commercial for a media campaign. Aim of the campaign is to inform and encourage their peers to develop sustainable habits regarding food they buy, consume and unfortunately waste. Their video advises peers and their families how to eat local, act sustainable and think global.

Based on their winning video, team of firm Super8 produced a professional 30-second video aired on national TV Nova TV and local one KanalR, from 15th of May to 10th of July 2017.

TV commercial created and designed by Marta Batinić
Camera and sound recording by Marin Lukanović and Ana Jurčić
Sound design by Daniel Žuvela
Music by David Szesztay (freemusicarchive.org)
Food icons designed by Freepik (freepik.com)
Participation of students from Elementary school Drenje
Produced by Super8 for Association Žmergo

Thanks to this positive initiative, Croatian students have become active advocates and promoters of positive global food-related changes, and with reflection on eating responsibly, they also led to concrete action - creating school gardens and composting.

More about the project: http://eathink2015.org/hr/ http://zmergo.hr/category/eathink/

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