 Hi, how's everybody doing today? This is Rich here on behalf of Rich TV Live with our very special guest. It is Greg Clem, the Chief Revenue Officer of Clickstream. How are you doing today, Greg? I'm doing fantastic. Thanks, Rich. Thanks for having me. Thank you for being here. Let's get right into it, and maybe you can tell us a little bit about your background and why you decided to join Clickstream. Yeah, sure. Well, I've always been involved in some form of sponsorships or partnerships. I worked at ESPN, moved on to the pro surfing tour in California, and then into the real state franchise business, and then ultimately spent the last years working at Hilton. I've worked with all different kinds of partnerships and sponsorships covering sports, entertainment, credit card products, and loyalty. The team as most of them, that you've met on this show, are already in place. It's fantastic, Frank, Michael Handelman, Adam Handelsman, no relation, and Amber Theo Harris. These guys are experts in their field, and it was a pretty easy choice to ultimately sit down and sit next to them to build this opportunity. But what I really like the most about Clickstream and WinQuick is the product. It's a simple concept with a mass audience appeal, and the hosts are going to bring that all together and bring their personality on the screen, speaking on subjects that you may not have known that they were associated with. So I'm really excited for a couple different reasons to join the team. Great. Now, there's a lot of trivia quiz apps. Why would advertisers want to partner with Clickstream and WinQuick? Yeah. Well, first, I think we're lucky that many of our hosts, as I said before, have existing partnerships with companies. So potentially they bring some organic relationships to the table. But the WinQuick app is driven by these engaging, entertaining, and expert hosts who also have significant followings in their respective genres, and something we'll definitely look to capitalize on. I think second, I think consumers are always hungry for new and entertaining content, especially in the macro environment we find ourselves in today. So from my experience, sponsors and advertisers are always looking for new ways to deliver that content through unique digital platforms. So the matchup creates a great social opportunity and something that we'll definitely use to our advantage. What advantages do you believe you have over competitive apps or games? Yeah, I'd say in addition to the host that we, you know, as we've already spoken about, I think, and you mentioned before, there's a lot of basic and fun, you know, apps and games out there. I think we, you know, everybody would recognize that. But I think WinQuick will be the first to have a synchronized digital and mobile platform, meaning both app and web at the same time. And from an audience perspective, this gives us a great opportunity to sort of grow the number of eyeballs that we see on any given game that we launch and ultimately deliver more space for integrated content and advertiser content. And how does the format keep players interested in coming back for more? Yeah, well, you know, our creative team is really focused on spanning our social interaction. We want to play off of people's competitive nature to help us grow as quickly as possible. I think in addition, we're widening the spectrums of categories that we're looking to launch as well. So in September, we'll be launching with six categories. And then our VP of original programming, Amber Theo Harris, is in process right now of expanding those categories, which will ultimately lead to expanded programming so that content doesn't get stale. And we've also recently hired some of the best writers in the business. One example is Jamie Kaplan, who's formerly of CBS Sports. And he's like, you know, aligning with his view on, you know, making sure we're researching the right topics, making sure we're developing the games in the right way, and then, you know, to try to make it the most engaging, but also to make it fun as well. That's great. Now, with any startup, there are unique opportunities. Why would a potential advertiser want to get on board now? Are there advantages to getting on board now? Yeah, I think, you know, the way that I look at this opportunity is we're kind of starting from scratch. So we're here, we're talking about a process that's ultimately sort of still in development since we haven't launched yet. So there's so many unique advantages to that to ultimately integrate from a digital perspective or a development perspective and how we make this work. I also think, you know, from my experience, a starting point of what are you looking to accomplish as a question to an advertiser instead of just going to them with, you know, a sheet in hand and says, here's a list of opportunities. Tell us what, you know, what you want to buy. I think the ladder doesn't really work so well, in my opinion. And given where we are in development, it gives us a great opportunity to think about how to create fun, imaginative, creative, innovative solutions for what that advertiser is potentially looking at. And I also think our development partners at Infinixsoft have ultimately created a dynamic platform and environment which allow us to actually go out and sell that as a part of the app development. And so I think, you know, ultimately that puts the two, you know, two companies working together in a great position to kind of grow. Now, I understand you had a pre-launch beta test, which we've been really excited about. How did that go and what did you learn? Yeah, well, you know, we did, it was fantastic. I think we confirmed what we already knew is that the app is fun. Our hosts sort of jump out of the screen and the games are a truly social experience. We had people effectively trash talking in the chat function in the beta. And these are supposed to be sort of friends and family, right? So we're thrilled to see sort of the competitive nature of the game, which we kind of always thought. And then I think all the things that we did from a technology perspective ultimately work. That's, you know, it's a great starting point. It sounds simple. Like, of course, your functionality should work. But until you get into that beta test, you always want to be sure. And I think one key piece that we learned is how much people actually enjoyed playing the game. By a simple mistake of ours, we didn't cut those people out of the next notification for the next game on the following day. Multiple people came back in, even though it was the same game and played again. And so it was something that, you know, that showed us that people really enjoyed it, really liked it and really wanted to engage with the, with the content. Well, I'm super excited to hear that the results were good. Hopefully it just continues to get better and better. Thank you for joining us today, Greg. Hope you achieve all of your objectives and thank you for joining us here today. Yeah, thanks very much, Richard. Really appreciate it. Keep up all the great work. We will. Thank you. Thank you for watching, everybody. Have a nice day.