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Hershey's: Stop Child Trafficking

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Published on Apr 10, 2011

This is Kaylin's brand jam video made for the "Raise the Bar, Hershey!" campaign. She created this video to encourage Hershey's to enforce fair trade standards that will stop child trafficking on cocoa farms in the Ivory Coast. She used the "brand jam" technique of using Hershey's imagery to critique them.

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