 Today, we explain how we grew on Facebook, what caused these spikes on the MGM Facebook page, exactly what we did. Have you ever heard a calm mood? She is featured later in this episode. And what you can do to do the same on your channel and your Facebook page. And Harvey McCullough wanted me to prove I am George from The George Show. On Facebook, he messaged me behind me asking for proof. Well, here it is. Many of you have been messaging me on Facebook. As I have time, I will message people back, but I can't reply to everybody. I hope you understand. So what did we do on the MGM Facebook channel to see these spikes in the last few days? Well, let's start at the top. We started a giveaway. That one's obvious. Everyone loves giveaways. We started talking about our live streams and about different special events like Minecraft Week. These are really good ideas to have themed events where you focus on something for a period of time so people can get behind it and tell their friends. And the real trick has to do with these types of posts, where we are showing our personality with comedy, fun. Any time we see something created in the community that we like, that we think you will enjoy, even if it's not gameplay related, we will post it now on the MGM Facebook page to get a laugh. And look, 40,489 people reached from this one post about PlayStation 3 generations looking like buildings. In comparison, our Minecraft Week only generated 2,776 people. Now, we've also been using the boost feature. So what is the boost feature? This one right here. If you feel you have a post that you think will be popular to a wide demographic, use it, spend a few dollars, use some of the money you earn on Facebook, or on YouTube, on Facebook ads. They do make a big difference. Now don't do it for every video, but do it for ones that you think will help you reach a wider audience. So here's another example of a unique post. We had someone come in to record some singing. She is Rachel, or sorry, Honey Roche, and she is a Philippine person who's got a great voice. If you have a friend who can sing or play an instrument, feature them, ask them to come over and record a few things with you, and highlight them on your social media. I'll give you some more examples. We had this post. Why does the weekend look like a GTA loading screen? And again, 44,831 people reached. Now we realize, and 101 shares, we realize many of these people won't become fans of MGM, the gaming community, but some will. And that's what you should do as well to get more people to discover you. It's like cold calling. You have to be out there looking in random places, and that includes posts like this. Now, what does this shares mean? This is extremely important. Every time someone clicks the share button, like I'm about to right now, and chooses to share a post, it actually gets added to their own timeline. I have to be careful to post as myself, not as MGM. And I'll say something like, I wish that was my car. And then maybe in a few years. Post. And this will now share this post on my timeline on my Facebook page. And I will have my 500 plus friends potentially see it. Encourage your audience to share the posts on your social media that you think are going to be popular if other people see them. Actually tell your audience to do it like I'm about to tell you. If you like any of the posts on the MGM Facebook page, click the share button so it will help us reach more people. What is the link to this Facebook page? It's down there in the description below. And it is facebook.com slash MGMCN, those six letters. Let's go over some more tips on Facebook. Use Snapchat and encourage your audience to add you on Snapchat. This is another popular off-YouTube platform that will help you grow your audience. Tell us in the comments below if you're already using Snapchat and how successful it is for you or not. Let's help each other grow together as a family by sharing tips and best practices on Snapchat and other tools that you may use. Because that is the spirit of freedom. We all help each other grow together as a family. Down there in the comments below. Another tip is ask your audience about things you think they may like. For example, a good game isn't about the graphics or how big it is. A good game is one that you can play for hours but feels like minutes. So we ask people, what's your favorite game? Try to encourage conversations and ask questions. Now this particular post reached 272,000 people, almost 300,000 people. And 1,414 shares. That's an interesting number, 1,414. And look at all the comments. This is important. You have to reply to your comments on Facebook just like you do on YouTube. This is how you create an engaged community. People who don't get replies probably won't comment again. That's why our culture is no comment left behind. And we have a community team that helps make sure that happens. Try it. Ask us anything down there in the comments below and you will get a reply. And if you don't, community team, what are you doing? Get replying to those comments. I'm just kidding. The whole community will help you. Freedom is a family and we all help each other grow together. I think we already said that earlier, didn't we? So my point is on Facebook, treat it the same as you do on YouTube. Reply to the comments as we have been and you can see that here behind me. Do these tips help you and motivate you to improve your social media strategy to grow on YouTube? Tell us down there in the comments below. Another tip is create trailers of your YouTube videos, short clips, your best moments, maybe 10 to 30 seconds long and post that as a Facebook video because Facebook lets you add a link to the full video. So after someone watches your teaser trailer, they go watch the whole thing. We are going to be doing that as well for our social media channels. And you'll see examples of that very soon. Master Addit used timestamps to index his comments so we know exactly what part of the video he is commenting about. About the game? Big event in freedom and so what is the big event in freedom? It's a sad event. The big sad event is that the $60 million investment that was announced in October last year is not going to happen. The investing company AID Partners made this public announcement a few days ago that says the deal where they were going to invest $60 million U.S. dollars cash into freedom has ended. And the reason for the ending is because of regulatory approval, a process that we could not complete and we tried. Both parties will still be working together as business partners AID and Freedom but we won't proceed with the cash injection. If you want to read this yourself, the link is down there in the description below. In my previous video, How to Grow on Facebook, we had a criticism. In that video, I said the channel invitation's backlog has been cleared and that everyone can get invited who's been waiting. And seriously Tilted said, Don't say you have cleared it when you clearly have not. Actually, we have cleared it. But if you're still having some issue, just email our support team by emailing support at freedom.tm and we'll have a look. Everyone who has been reviewed as a channel is now able to click that shiny green button in their Freedom dashboard to do the final step which is the actual invitation that is sent when you're in a live chat with one of the Freedom staff. Neon Genesis wrote, Hey George, I just wanted to say I really appreciate everything you do. I've loved every minute of being part of the Freedom family. How about you? Do you think the Freedom family has helped you grow and do you like it? Why or why not? Tell us in the comments below. My current dream goal is to reach 1000 subscribers. Not only because this will be a huge milestone for me, but also I will acknowledge that I have what it takes to do this. I know you get this a lot, but I was wondering if you could possibly do me a review of my channel. Of course I can, but before I do, I want you as well, the people watching, to tell me what your milestones are. What are your goals? In the case of Neon Genesis, his is 1000 subscribers. What's your next subscriber milestone? Share it with us down there in the comments below. Now let's have a look at your channel. Here it is, Neon Genesis with 441 subscribers. Let's have a look at your channel. Hello there, my name's Neon Genesis and I'm a 29 year old gamer who uploads video games every day. Or at least I try to. I play all sorts of games, but one of my... Okay, 10 seconds. That's the 10 second rule. You need to grab the attention of your audience in the first 10 seconds. So what have you said? You've said your name, you've said you're a gamer, and you said you're 29 years old. Do you think that's going to get anyone to subscribe to your channel? You didn't show any gameplay while you were talking about being a gamer. You didn't talk about the games you were playing, but you did start showing the Final Fantasy VII logo. I would encourage you from the very first second, show gameplay of the games you cover. Talk about what's special in your channel that people won't see in every other gaming channel so that they're more likely to subscribe to you. All right, let's take a look at your homepage. You show uploads. Let's play other games. You might want to fix that. You have Sit Down Sundays with Neon Genesis. Love that name. That's awesome. I've seen other names like Subscriber Sundays. That's very catchy. Sit Down Sunday and Final Fantasy XIV. Let's have a look at your thumbnails. So I can see in your thumbnails, you don't have branding for your channel. You don't have your name or your icon, this Neon Genesis, which looks pretty cool, in your thumbnails. So if someone sees them in a list, how are they going to pick out thumbnails of your videos from the rest of the crowd? So I encourage you to add some more branding to your videos. And don't make them all the same, like in this case, all of these Walking Dead have exactly the same image. Put something thematic to the video, something unique. But don't just use the default frame that YouTube picks for you. Create something a little designed. You can use a template, but have it a little different from time to time. I hope this helps. And if you want to check out Neon Genesis, his channel is down there in the description below. Then Eagleium asked, When will catch-up payments come? We actually pay catch-ups every single day. Click that I to learn all about catch-up payments and how you can get yours every single day. You don't have to wait for the next monthly payment cycle. And I have something personal to share with you. One moment while I get it. Okay, what's this? The backside of this, which is a happy congratulations to Xenia and George from the Freedom Family for my new baby number four. We are having a new girl born in three days on March 28th in Taiwan. And I will be heading there in just a few hours, actually tomorrow morning with my other two girls. And I wanted to share with you this beautiful poster or this beautiful picture that was created by the Freedom Family here in the Philippines. Thank you very much, everybody. Big hugs to the Freedom Family. And who am I? I am Papa George. Oh, I am Papa George. George Sun Pai. And many other names. You, the beautiful Freedom Family has given me. I am George. CEO and founder of MGA and Freedom. And I love all the comments and support you have given us ever since we founded Freedom three and a half years ago. Did you know it's been three and a half years since I moved into the X-split office? Thank you, Henrik, for hosting me when we started with just me and my wife in an X-split office and Skype calling some of you to say, hey, I'm starting this new MCN called Freedom. You want to be part of it? I can't believe three and a half years I've already gone by and I can't wait to see what the next three and a half years will bring as we all help each other grow together for Freedom and the Freedom Family. Thanks, guys. And I may not be making too many videos while I'm in Taiwan for a week, but when I get back, you can be sure I'll be back in this saddle talking to you. I love making these videos. I wish I could make them more often and I hope to in the future. But for now, I'll see you guys soon. Take care. I am George and you've been watching. Click that I to partner with Freedom and join the Freedom Family so we can all grow together. You get many perks like position music. You also get Epidemic Sound, a lot of other access to royalty-free videos, sponsorships, and many things to help you grow. Just click the links down there in the description below to get involved in our community, our forums, our Discord chat servers, meet our graphics team, meet our community team, all of that on Discord and the forums. What are you waiting for? Get started. And we will grow together as a family because this is the Freedom Family. You are part of it. We are all part of it. And we're all growing together.